Fujiya Releases Premium Look (Awayuki) Pouch Featuring Rare White Strawberry from Nara

Published: March 4, 2026
Fujiya Releases Premium Look (Awayuki) Pouch Featuring Rare White Strawberry from Nara

A new addition to Fujiya's long-running Look chocolate series is set to arrive in stores. The "Premium Look (Awayuki) Pouch" features the rare white strawberry variety "Awayuki," grown in Nara Prefecture, bringing an elegant and delicate flavor to the Premium Look lineup.

Premium Look (Awayuki) Pouch chocolate image

The chocolate is crafted with a three-layer construction: a juicy Awayuki strawberry sauce at the center, wrapped in a soft whipped cream layer, and then encased in white chocolate. This combination is designed to capture the gentle sweetness and refined taste of the white strawberry. The appearance of the chocolates also takes inspiration from the pale, snowy look of the Awayuki variety.

Premium Look (Awayuki) Pouch chocolate with heart pattern

As an added touch, some chocolates may feature a ♡ pattern on the surface — a small surprise for those who find one.

Product Details

Item Details
Product Name Premium Look (Awayuki) Pouch
Release Date March 10, 2026 (Tuesday), nationwide
Classification Semi-chocolate confection
Contents 40g (including individual wrappers)
Price Open price
JAN Code 4902555268873