The Aurora and Forest Story Exhibition (オーロラと森のものがたり展), subtitled "What Hygge and Fairy Tales Taught Us," will be held at the Denki Bunka Kaikan in Nagoya from July 11 (Sat) to August 30 (Sun), 2026, marking the 40th anniversary of the hall's opening. Details have now been revealed about the exhibition's retail corner, the "Nordic Marketplace" (北欧屋台), and the goods it will carry.
The "Nordic Marketplace" (北欧屋台)
The "Nordic Marketplace" brings together a variety of Nordic brands and shops in a festive, market-like setting, offering goods that pair perfectly with the Aurora and Forest Story Exhibition.
Goods and Foods from Finland, Sweden, Denmark, and Other Nordic Countries
In addition to the main area, several hands-on experience zones let visitors enjoy the world of Nordic nature, daily life, and fairy tales.
Here is a look at some of the items that will be on sale:
Lovi / Christmas Tree (30cm) & Set of 8 Mini Balls — ¥15,400
Stig Lindberg / Cutting Board — ¥7,480
Moomin / Moomin Towels (various) — Mini ¥770 each, Face ¥1,430 each
Finlayson / Mini Bags (various) — ¥3,850 each
Polar Bear Coin Bank — ¥3,080
Matti Pikkujämsä / Cat Wall Clock — ¥4,950
Grannas / Dala Horse — ¥8,250
Hukka Design / Massage Tonttu (various) — ¥4,620 each
クラムスト / Apple Juice (various) — ¥540 each
ヒュッゲリ / Jam (various) — ¥540 each
Nordic Marketplace exclusive Cup & Saucer "オンネリネン" — ¥3,960
BOF / Oven Mitt — ¥2,640
And more. Additional product information is also available on the official website.
- Images are for illustration purposes.
- Exhibition content is subject to change without notice.
About the Aurora and Forest Story Exhibition
Abundant nature and clever ways to enjoy everyday life — by experiencing Nordic living, visitors may find their own "fragments of happiness." Featuring the mysterious aurora, forests brimming with life, and the beloved world of fairy tales, this hands-on exhibition blends the history and charm of the Nordic region.
The Nordic countries have short daylight hours and very long winters, yet they consistently rank near the top of the World Happiness Ranking. One reason may be that they place great value on ideas like "Hygge," creating cozy, comfortable spaces, and "Lagom," finding what feels "just right" for oneself, while practicing many small ways to enjoy daily life.
Getting through harsh winters with a full heart and making the most of short summers — through exhibits that let you experience the Nordic region's rich nature and slow living, and through a way of life that cherishes the small joys of each day, you might find hints for discovering your own "fragments of happiness."
Ticket Information
Admission
- Adults: Advance ¥1,400 / Same-day ¥1,600
- Children: Advance ¥500 / Same-day ¥600
- Students (high school, university, vocational): Advance ¥700 / Same-day ¥900
- Seniors (65 and over): Advance ¥1,300 / Same-day ¥1,500
Children's pricing applies to ages 4 through junior high school students. A discount for visitors with a disability is available (Adults ¥800, Children ¥300 for ages 4 through vocational/university students), valid for both advance and same-day tickets. It applies to holders of a Physical Disability Certificate, Ai no Techo, Therapy Certificate, Mental Disability Certificate, or Atomic Bomb Survivor's Certificate, along with one accompanying person (Mirairo ID is also accepted).
Sales Period
- Advance tickets: May 15 (Fri) 10:00 AM to July 10 (Fri) 11:59 PM
- Same-day tickets: July 11 (Sat) 12:00 AM to August 30 (Sun) 4:00 PM
Where to Buy
- Online: asoview!, Rakuten Travel, Ticket Pia, Lawson Ticket, e+, iko-yo, and BooWoo Ticket
- In-store: Seven-Eleven multi-copy machines (P-code: 996-087); Loppi terminals at Lawson and MINISTOP (L-code: 43349); FamilyMart multi-copy machines
- Same-day tickets are also sold at the venue (cash only)
Event Overview
- Exhibition: Aurora and Forest Story Exhibition — What Hygge and Fairy Tales Taught Us
- Dates & Hours: July 11 (Sat) to August 30 (Sun), 2026, 9:30 AM to 5:00 PM (last entry 4:30 PM). Open every day during the period. On Fridays, Saturdays, and the Obon holiday period, extended night hours run from 9:30 AM to 8:00 PM (last entry 7:30 PM): July 17 (Fri), 18 (Sat), 24 (Fri), 25 (Sat), 31 (Fri), August 1 (Sat), 7 (Fri) to 15 (Sat), 21 (Fri), 22 (Sat), 28 (Fri), and 29 (Sat). Note: July 11 (Sat) has regular hours.
- Venue: Denki Bunka Kaikan, 5th Floor Event Hall / East & West Galleries (2-2-5 Sakae, Naka-ku, Nagoya, Aichi)
- Access: About a 2-minute walk from Fushimi Station (subway); about 10 minutes from Sakae Station
- Tickets: Available at convenience stores, as e-tickets, and more
- Official website: https://tv-aichi.co.jp/aurora/
- X (formerly Twitter): https://x.com/aurora_to_mori
- Instagram: https://www.instagram.com/aurora_to_mori/
