An original kuji lottery featuring BY THE BEAT, a unit from the primarily English-language VTuber project NIJISANJI EN, is coming to Kuji Square starting Tuesday, September 1, 2026.
In Japan, the lottery will run as a no-miss online kuji, alongside a simultaneous sale of original merchandise that lets fans choose and purchase their favorite items individually.
Offline kuji sales are also planned at stores in select regions across Asia.
The goods feature a dynamic new visual blending a cyberpunk look with a splash design, incorporating each member's image color for a stylish, refreshing overall look.
To celebrate the launch, a giveaway campaign will also be held, with one winner chosen by lottery to receive a complete "BY THE BEAT Kuji" set.
Special Page
https://kuji-square.com/bythebeat-kuji.html
Kuji Square "BY THE BEAT" Kuji Overview
- Sale Period: September 1, 2026 (Tue) 10:00 AM – September 30, 2026 (Wed) 11:59 PM
- Price: 770 yen (tax included) per draw
- Distributor: CyberAgent, Inc.
- Copyright: ©ANYCOLOR, Inc.
Some overseas retailers are listed on the special page above. Please refrain from contacting stores directly, and note that sale timing may vary or sales may be discontinued at some stores.
Prize Lineup
S Prize: Die-Cut Rubber Mat (4 designs)
- Size: approx. W400 x H400mm (die-cut)

A Prize: Acrylic Stand (4 designs)
- Size: approx. 150mm tall

B Prize: A4 Clear Poster (4 designs)
- Size: A4 (W210 x H297mm)

C Prize: Can Badge & Sticker Set (8 designs)
- Size: can badge approx. 56mm diameter; sticker approx. W50 x H50mm (die-cut)

D Prize: Photo-Style Card 2-Piece Set (8 designs)
- Size: approx. W56 x H87mm

Bonus Campaign
Fans who purchase the online kuji in Japan can take part in a bonus campaign: 100 winners chosen by lottery will receive a Blanket Cushion.
Blanket Cushion (1 design)
- Size: cushion approx. 400mm diameter; blanket approx. W1000 x H700mm

Where to Buy
Japan sales: online only
Add-on Goods Lineup
Acrylic Can Badge Stand (4 designs)
- Size: body approx. W70 x H105mm; base approx. W90 x H40mm; nameplate approx. W60 x H32mm
- Price: 990 yen (tax included)

A5 Acrylic Panel (1 design)
- Size: A5
- Price: 3,520 yen (tax included)

Die-Cut Cushion Keychain (4 designs)
- Size: approx. W80 x H80mm (size may vary slightly between individual pieces)
- Price: 1,320 yen (tax included)

Photo Card Holder (4 designs)
- Size: approx. W75 x H143mm
- Price: 1,650 yen (tax included)

Visual Long Towel (1 design)
- Size: approx. W1100 x H400mm (size may vary slightly between individual pieces)
- Price: 3,300 yen (tax included)

Novelty Campaign
At the Cyber Goods Store, purchases of BY THE BEAT add-on goods totaling 3,000 yen (tax included) or more in a single transaction come with a random sticker (1 of 4 designs) as a gift.

The sticker design cannot be chosen. Each qualifying transaction must total 3,000 yen (tax included) or more; shipping and customs fees are not counted toward that total. For example, a single order of 6,000 yen or more earns 2 stickers, while four separate orders of 3,000 yen, 5,800 yen, 200 yen, and 3,100 yen would earn 3 stickers in total (1 + 1 + 0 + 1).
Sales Details
- Pre-order Period: September 1, 2026 (Tue) 10:00 AM – September 30, 2026 (Wed) 11:59 PM
- Shipping: expected to ship sequentially from mid-January 2027
- Pre-order Location: Cyber Goods Store — https://cybergoods-store.jp/collections/by-the-beat-kuji-260901
Giveaway Campaign Details
To celebrate the launch, one winner chosen by lottery from among campaign participants will receive the full lineup of goods.

How to Enter
- Follow the Cyber Goods Store official X account: https://x.com/Cyber_goods
- Quote-repost the designated post with the hashtag #BYTHEBEATくじ
Entry Period: September 1, 2026 (Tue) 10:00 AM – September 7, 2026 (Mon) 11:59 PM
Prizes: Die-Cut Rubber Mat (4 designs), Acrylic Stand (4 designs), A4 Clear Poster (4 designs), Can Badge & Sticker Set (8 designs), Photo-Style Card 2-Piece Set (8 designs)
The designated post can be found via the account above. Winners will be notified by direct message on X. Entrants with private accounts cannot have their quote-reposts verified and are not eligible. Entrants who have disabled direct messages cannot be contacted and are not eligible. The right to a prize cannot be transferred to a third party or exchanged for cash.
About NIJISANJI EN
NIJISANJI EN, a primarily English-language VTuber project that debuted in May 2021, is active as an influencer group on YouTube and other video platforms as well as various social media channels.
- YouTube: https://www.youtube.com/c/nijisanji_en
- Twitch: https://www.twitch.tv/nijisanji_en
- X: https://x.com/NIJISANJI_World
- Website: https://www.nijisanji.jp/en
- Reddit: https://www.reddit.com/r/Nijisanji/
- Instagram: https://instagram.com/nijisanji_en
- TikTok: https://www.tiktok.com/@nijisanji_en?lang=en
- Douyin: https://v.douyin.com/ijrDquL/
- Facebook: https://www.facebook.com/nijisanji.official/