Okuyama Omairi Machi and Asakusa Nishisando Shopping Street will host "Re:ZERO -Starting Life in Another World- POP UP STREET in Okuyama Omairi Machi / Asakusa Nishisando Shopping Street," a pop-up street event themed around Re:ZERO -Starting Life in Another World-. The event is organized by Arma Bianca Co., Ltd., operator of the original anime and manga merchandise brand "AMNIBUS."
Starting October 2 (Friday), 2026, the shopping streets around Asakusa will host a shopping campaign, a stamp rally, street decorations, and a pop-up shop selling original Re:ZERO -Starting Life in Another World- merchandise.
Event Overview
Event Name: Re:ZERO -Starting Life in Another World- POP UP STREET in Okuyama Omairi Machi / Asakusa Nishisando Shopping Street
Duration: October 2 (Friday) to October 25 (Sunday), 2026
Location: Okuyama Omairi Machi, Asakusa Nishisando Shopping Street, and other locations
Special Campaign Website: https://event.amnibus.com/re-zero-asakusaomatsuri/
Event details are subject to change or cancellation without notice.
Shopping Street Campaign
At participating stores along Okuyama Omairi Machi and Asakusa Nishisando Shopping Street, customers who spend ¥1,000 (tax included) or more in a single transaction during the event period will receive one random "Special Business Card-Sized Card" (5 designs) while supplies last.
Participating stores are listed on the event's special website. One card is given per transaction, not per ¥1,000 spent, and receipts cannot be combined. Images shown are for reference and may differ from the actual bonus, and the campaign may change without notice or end once supplies run out.
Shopping Street Stamp Rally
A stamp rally kit for Okuyama Omairi Machi and Asakusa Nishisando Shopping Street will be sold during the event period. Visitors who collect all the stamps and report completion at the special pop-up shop will receive one "A4 Clear File" (1 design, a newly drawn group illustration).
Stamp Rally Sales Details
- Price: ¥770 (tax included); up to 5 per transaction
- Sales location: Special Pop-Up Shop (Cafe Okaoka, 2F, 1-13-13 Hanakawado, Taito-ku, Tokyo)
- Sales, reception, and completion report hours: 11:00 AM to 6:00 PM
- From October 2 (Friday) to October 4 (Sunday), the stamp rally can be purchased without a WEB numbered ticket, even during the entry-restricted period described below
- Stamp rally kit purchases do not count toward the original merchandise purchase bonus
- Kits and completion prizes are limited in quantity and may sell out
- Cash and cashless payment (credit card, e-money, code payment) are accepted
Street Decorations
Throughout the event period, various spots along Okuyama Omairi Machi and Asakusa Nishisando Shopping Street will be decorated with newly drawn character panels and banners, inviting visitors to enjoy a stroll through the area.
Original Merchandise
The special pop-up shop will offer an advance sale of original merchandise featuring collaboration artwork.
- Sales location: Special Pop-Up Shop (Cafe Okaoka, 2F, 1-13-13 Hanakawado, Taito-ku, Tokyo)
- Sales hours: 11:00 AM to 6:00 PM
Entering the Pop-Up Shop
From October 2 (Friday) to October 4 (Sunday), entry to the merchandise sales area will be limited to advance-reservation time slots to ease congestion. Entry details may change due to circumstances on the day. During this same three-day period, the stamp rally can still be purchased without a WEB numbered ticket.
How to Apply for an Advance Entry Reservation
Advance entry reservations open through the ticket reservation service Livepocket starting September 18 (Friday) at 6:00 PM, on a first-come, first-served basis. A free Livepocket registration is required to apply.
Advance Entry Reservation Information
- Eligible entry dates: October 2 (Friday) to October 4 (Sunday)
- Reservation pages open and booking begins: September 18 (Friday) at 6:00 PM
- Reservation pages:
- October 2: https://livepocket.jp/e/dt010
- October 3: https://livepocket.jp/e/1bg_k
- October 4: https://livepocket.jp/e/c19qt
Reservation Notes
- Each person may apply for one time slot only; multiple applications per person are not allowed
- Each person is limited to one checkout per day; a ticket for a different time slot does not guarantee that a purchase will be accepted
- Entry may be refused if any irregularity is discovered
- A reservation does not guarantee that the desired merchandise will be available, as items may sell out depending on conditions on the day
About the WEB Numbered Ticket
Visitors who make an entry reservation will have their WEB numbered ticket checked on their own smartphone. On the day, please show the QR code on the ticket via the LivePocket Ticket app or a browser for staff to verify with their device. Printed WEB numbered tickets cannot be used for entry.
Entry Flow on the Day
Please arrive at the pop-up shop by the entry time shown on your WEB numbered ticket, bringing your own smartphone so staff can verify the ticket. Printed tickets cannot be used for verification, and entry is not possible after the designated entry time has passed. Visitors may need to wait depending on how crowded the shop is. Tickets are valid only for the date and time stated, cannot be changed for personal reasons, and will not be reissued under any circumstances, including loss or damage to a visitor's phone. Re-entry after a ticket has been used is not possible. If the shop or venue must close due to a disaster, epidemic, accident, or other unavoidable circumstance, that day's ticket becomes invalid with no replacement ticket issued, and related costs such as transportation or lodging will not be compensated.
Entering with a Companion
Guardians accompanying young children or preschoolers, and companions of visitors with disabilities, should speak to staff on-site on the day. Preschoolers and young children who wish to enter should be registered under a guardian's name, and that guardian must be present on the day. In either case, only one companion is allowed per registrant, only one checkout is permitted, and purchase-limited items are limited to one set per person. Elementary and junior high school students without their own smartphone may still enter accompanied, using a companion's smartphone.
Notes for Visiting on the Day
- Please refrain from visiting if you are feeling unwell
- Please help keep shopping time short
- Please keep a suitable distance from other customers inside the shop
- Please avoid lingering around the shop
- Entry restriction measures may change depending on the situation
Original Merchandise Purchase Bonus
For every ¥2,000 (tax included) spent on event merchandise at the pop-up shop, customers will receive one random "Bonus Postcard" (10 designs) per transaction.
The postcard design cannot be selected, and receipts cannot be combined. Images shown are for reference and may differ from the actual bonus. The bonus is subject to change without notice and will end once supplies run out. Stamp rally kit purchases do not count toward this bonus.
BOX Purchase Bonus for the Event Venue, AMNIBUS, and Animate
Limited to this event, purchasing one BOX of either of the following items at the event venue or at "AMNIBUS" and "Animate" comes with one bonus item on a first-come, first-served basis:
- Newly drawn Bangasa Wafuku Ver. Trading Glitter Can Badge
- Trading Chibi Character Retro Western-Style Ver. Glitter Can Badge
The bonus design differs between the event venue and "AMNIBUS" / "Animate," and single-item purchases do not come with a BOX bonus. Images shown are for reference, plans are subject to change without notice, and the bonus will end once supplies run out. Details on the BOX purchase bonus are available on the special campaign website: https://event.amnibus.com/re-zero-asakusaomatsuri/
Merchandise Lineup
Newly Drawn Bangasa Wafuku Ver. Trading Glitter Can Badges (15 types)
- Single: ¥605 (tax included) / BOX: ¥9,075 (tax included)
- Random assortment, designs cannot be selected
- 1 BOX guarantees a complete set when unopened
Newly Drawn Bangasa Wafuku Ver. Trading Ani-Frame (15 types)
- Single: ¥275 (tax included) / BOX: ¥4,125 (tax included)
- Random assortment, designs cannot be selected
- 1 BOX guarantees a complete set when unopened
Newly Drawn Bangasa Wafuku Ver. Trading Bromides (15 types)
- Single: ¥275 (tax included) / BOX: ¥4,125 (tax included)
- Random assortment, designs cannot be selected
- 1 BOX guarantees a complete set when unopened
Newly Drawn Bangasa Wafuku Ver. Trading Acrylic Stands (10 types)
- Single: ¥880 (tax included) / BOX: ¥8,800 (tax included)
- Random assortment, designs cannot be selected
- 1 BOX guarantees a complete set when unopened
Newly Drawn Bangasa Wafuku Ver. Trading Acrylic Cards (15 types)
- Single: ¥715 (tax included) / BOX: ¥10,725 (tax included)
- Random assortment, designs cannot be selected
- 1 BOX guarantees a complete set when unopened
Newly Drawn Bangasa Wafuku Ver. BIG Acrylic Stands (5 types)
- Price: ¥1,980 each (tax included)
Newly Drawn Bangasa Wafuku Ver. Extra-Large Acrylic Stands (5 types)
- Price: ¥3,300 each (tax included)
Newly Drawn Bangasa Wafuku Ver. BIG Acrylic Keychains (5 types)
- Price: ¥1,100 each (tax included)
Newly Drawn Bangasa Wafuku Ver. Multi Desk Mats (4 types)
- Price: ¥3,960 each (tax included)
Newly Drawn Bangasa Wafuku Ver. Life-Size Tapestries (3 types)
- Price: ¥10,780 each (tax included)
Trading Chibi Character Retro Western-Style Ver. Glitter Can Badges (16 types)
- Single: ¥605 (tax included) / BOX: ¥9,680 (tax included)
- Random assortment, designs cannot be selected
- 1 BOX guarantees a complete set when unopened
Trading Chibi Character Retro Western-Style Ver. Acrylic Keychains (16 types)
- Single: ¥715 (tax included) / BOX: ¥11,440 (tax included)
- Random assortment, designs cannot be selected
- 1 BOX guarantees a complete set when unopened
Trading Chibi Character Retro Western-Style Ver. Acrylic Stands (16 types)
- Single: ¥880 (tax included) / BOX: ¥14,080 (tax included)
- Random assortment, designs cannot be selected
- 1 BOX guarantees a complete set when unopened
Trading Chibi Character Retro Western-Style Ver. Die-Cut Stickers (16 types)
- Single: ¥550 (tax included) / BOX: ¥8,800 (tax included)
- Random assortment, designs cannot be selected
- 1 BOX guarantees a complete set when unopened
Notes on Merchandise Sales
- All prices include tax
- Trading items are a random assortment; designs cannot be selected
- Purchase limits apply (see below)
- Numbered tickets may be distributed depending on how crowded the shop is
- Cash and cashless payment (credit card, e-money, code payment) are accepted
- A charge applies for plastic shopping bags
- The "Bonus Postcard" design cannot be selected, and the bonus is given once per transaction; receipts cannot be combined
- Stamp rally kit purchases do not count toward the original merchandise purchase bonus
- Merchandise and bonuses are limited in quantity and may sell out
- Displayed designs may differ from the actual products
- Except for some items, later online sales are planned through "AMNIBUS," "Animate," and other retailers; details will be announced on each e-commerce site once finalized
- A daily sales cap may be set, or additional stock may be added during the event, depending on sales conditions
- After purchasing, please avoid lingering inside the shop out of consideration for other customers
Purchase Limits
- Trading items: up to 2 BOXes per person per transaction, or up to the number of types equivalent to 2 BOXes
- Non-random items: up to 2 pieces per type per person per transaction
- Purchase limits may be changed depending on sales conditions, and restrictions may be lifted without notice
X Campaign
To celebrate the launch of "Re:ZERO -Starting Life in Another World- POP UP STREET in Okuyama Omairi Machi / Asakusa Nishisando Shopping Street," a follow-and-repost campaign is underway on X.
Repost the relevant post and follow the AMNIBUS official account for a chance to win a complete set of the "Bonus Postcard" (10 designs) by lottery, with 1 winner selected.
AMNIBUS Official X Account: https://x.com/AMNIBUS
©Tappei Nagatsuki, KADOKAWA CORPORATION/Re:ZERO -Starting Life in Another World- 4 Production Committee
