Aoyama Flower Market is set to release a new product, the Cool Body Mist Rose, at stores nationwide and through its online shop starting Friday, June 19, 2026.
Bringing the Freshness of a Flower Shop to Your Summer
Step into a flower shop on a sweltering summer day and you'll notice it immediately — the cool air carrying the clean, moist scent of green stems and blossoms. The Cool Body Mist Rose was born from the idea of bottling that sensation and taking it anywhere.
A single spritz delivers instant cooling alongside the fragrance of roses, transforming the space around you into something that invites a deep breath.
How the Cooling Works
The mist's cooling effect relies on the physical principle of evaporative cooling. The high-volatility ethanol base evaporates quickly on contact with skin, drawing heat away from the surface as it transitions from liquid to gas — similar to the relief of splashing water on pavement in midsummer. The result is a brief but noticeable drop in skin surface temperature.
A Rose Scent Sourced from Four Japanese Varieties
A defining priority for Aoyama Flower Market was achieving a genuine rose fragrance — not a synthetic rose-type aroma, but the kind of fresh, dewy scent you encounter the moment you walk into a flower shop. Working with Naris Rose Garden in Miyagi Prefecture, four domestic rose varieties were carefully selected.
Double Delight
Lady Luck
Golden Heart
Shosetsu
Photo courtesy of Naris Rose Garden
The four varieties bloom from May through November. Double Delight, with its beautiful red gradient, and the pink Lady Luck both help moisturize the skin. The yellow Golden Heart contributes to skin firmness, while the white Shosetsu is chosen for its brightening properties. All four are extracted using low-temperature distillation to preserve the fragrance as fully as possible.
Where and How to Use It
The oil-free formula absorbs smoothly into skin, making it especially suitable for warm, humid conditions. Spraying on pulse points such as the neck, nape, and wrists — areas with good blood flow — helps the sensation spread across the body.
It works well between outings, during breaks, after a shower, or before meeting someone.
Product name: Cool Body Mist Rose
Volume: 50 ml
Price: ¥1,430 (tax included)
Release date: Friday, June 19, 2026
Manufactured by: Naris Cosmetics Co., Ltd.
Free from: colorants (no synthetic dyes or tar-based pigments), mineral oil, parabens
Full ingredients: Ethanol, Water, BG, Menthol, Polysorbate 20, Hybrid Rose Flower Extract, Hybrid Rose Flower Water, Rose Hip Oil, Glycerin, Dipotassium Glycyrrhizate, Sodium Citrate, Citric Acid, Menthyl Lactate, Camphor, Polyglyceryl-10 Eicosanedioate/Tetradecanedioate, PPG-26 Buteth-26, PEG-50 Hydrogenated Castor Oil, PEG-40 Hydrogenated Castor Oil, EDTA-2Na
Available at Aoyama Flower Market stores nationwide and online.
