Lottery sales are now open for the "mume Pink the rich / mume Pink Toro-toro Set" — a special two-bottle set of pink plum wines made with Nanko ume from Wakayama Prefecture. The sale launched on June 12, 2026, at 5:00 PM through the online sake shop KURAND.
About the mume Pink the rich / mume Pink Toro-toro Set
The "mume Pink the rich / mume Pink Toro-toro Set" is a special pairing that lets you compare two distinct styles of pink plum wine, both featuring the rare new plum variety Tsuyuakane (露茜). The set contains two 500ml bottles: "mume Pink the rich," a clear, transparent plum wine made with a generous amount of plum, and "mume Pink Toro-toro," a thick and creamy pink plum wine crafted by blending Nanko ume pulp with Tsuyuakane fruit pulp.
About mume
mume is a new-sensation transparent natural plum wine born from Japan's first patented production method, the "Himuro Selective Extraction Process." This technique draws out the authentic aroma of fully ripened plums — an aroma previously considered extremely difficult to extract — along with a fruity and refined flavor. The specialized nature of the process makes large-scale production challenging, making mume a genuinely rare product available only through select channels. Its quality and flavor have earned widespread acclaim, with cumulative series sales exceeding 18,000 bottles, including pre-sales on Makuake.
Japan's first: First in Japan for a method of extracting aromas using fully ripened plums (April 2024, internal research / Patent No. 7334967, registered August 2023)
What Makes These Wines Special
mume Pink the rich
While maintaining the crystal-clear transparency of the original mume, mume Pink the rich uses a larger amount of plum for a more indulgent expression. Its defining feature is the blending of Tsuyuakane (露茜) — a rare variety created by crossing plum and Japanese plum — into a base of Nanko ume plum wine. Tsuyuakane produces fruit so deeply red that it reportedly contains around 60 times the anthocyanin (red pigment) of Nanko ume. To protect this beautiful, heat-sensitive pigment, frozen fruit pulp is carefully steeped using a proprietary low-temperature process, extracting approximately double the red pigment compared to using fresh fruit. The result is an elegant pink hue with a fresh, vibrant character and a sweet-tart, berry-like aroma and rich, concentrated flavor.
mume Pink Toro-toro
Building on the thick, smooth texture of the original "mume Toro-toro," this concentrated pink plum wine is crafted using a proprietary method that removes as much fruit fiber as possible. An ample amount of Tsuyuakane pulp is blended into Nanko ume pulp to achieve a vivid, deep pink color reminiscent of strawberry. Only the finest fully ripened plums — hand-selected for superior flavor — go into achieving the rich, luxuriously smooth texture. The fruit pulp used is the leftover flesh from producing mume Pink the rich, putting every part of the ume to use in a sustainable approach that lets you enjoy the full bounty of the plum fruit.
Product Details
mume Pink the rich / mume Pink Toro-toro Set
mume Pink the rich
- Genre: Plum wine (umeshu)
- Alcohol content: 10%
- Volume: 500ml
- Ingredients: Plum (Wakayama Prefecture), sugar, brewed alcohol
- Producer: Nakano BC (Wakayama Prefecture)
mume Pink Toro-toro
- Genre: Plum wine (umeshu)
- Alcohol content: 10%
- Volume: 500ml
- Ingredients: Plum (Wakayama Prefecture), sugar, brewed alcohol
- Producer: Nakano BC (Wakayama Prefecture)
About Nakano BC (Wakayama Prefecture)
Nakano BC is a sake brewery based in Wakayama Prefecture, one of Japan's leading plum-producing regions. Dedicated to plum wine production using Nanko ume and a variety of other plum types, the brewery pursues craftsmanship that genuinely captivates drinkers through refined technique and a sincere commitment to delivering great flavor.
mume Awards
- Feminaries World Wine Competition 2022 (16th edition) — Gold Award
- Feminaries World Wine Competition 2021 (15th edition) — Silver Award
Lottery Sale Details
- Product: mume Pink the rich / mume Pink Toro-toro Set
- Price: To be confirmed
- Application period: June 12, 2026 (Friday) 5:00 PM to June 26, 2026 (Friday) 1:00 PM
- Winner notification: On or after June 26, 2026 (Friday)
- Shipping: Scheduled to begin sequentially from mid-September 2026
- Special website: https://kurand.jp/pages/mume-therich-set
