Primavista Releases Limited Edition Pocket Monsters Special Packages for Makeup Primer and Face Wash

Primavista, the base makeup brand from Kao Corporation, will release limited edition Pocket Monsters special packages in two phases. The Phase 1 "Skin Protect Base Oil Control UV50 EX" primer comes in four character designs and goes on sale Saturday, May 9, 2026. The Phase 2 "Pre-Makeup Gel Wash" featuring a Sylveon design follows on Saturday, July 11, 2026. Both products will be sold in limited quantities at drug stores, large supermarkets, and EC sites carrying Primavista products nationwide.

*Availability varies by store.

The Pocket Monsters Special Packages

This summer, under the theme "Always with the skin you love," Primavista is releasing limited edition Pocket Monsters special packages to support a positive everyday life.

Phase 1 brings an SPF50 UV primer that protects against both sebum shine and dryness, while Phase 2 introduces a face wash that leaves skin smooth and supple, enhancing the application and longevity of base makeup. The products aim to bring excitement to daily routines alongside the beloved Pokémon characters.

Phase 1: Skin Protect Base Oil Control UV50 EX

Primavista Skin Protect Base Oil Control UV50 EX Pocket Monsters Special Packages

Primavista Skin Protect Base Oil Control UV50 EX Beige (Mew)
Primavista Skin Protect Base Oil Control UV50 EX Lavender (Jigglypuff)
Primavista Skin Protect Base Oil Control UV50 EX Fresh Green (Clefairy)
Primavista Skin Protect Base Oil Control UV50 EX Clear Blue (Slowpoke)

Category: Makeup Primer
Volume: 25ml
Price: ¥3,080 (tax included) — suggested retail price
Release Date: Saturday, May 9, 2026

All-day protection against sebum shine and dryness

With Primavista's proprietary "All-Day Protect Formula," the primer provides protection in every situation throughout the day. It maintains a natural, pore-minimizing skin texture comfortably for a full day — a great choice heading into the busier outdoor season.

SPF50/PA+++ with water resistance
10-hour makeup longevity data obtained (based on company testing; individual results may vary)
Contains moisturizing ingredient (hinoki cypress branch extract)
Waterproof
Fragrance-free
Allergy-tested (does not guarantee no allergic reactions in all individuals)

*Tested from morning application until evening removal

Phase 2: Pre-Makeup Gel Wash

Primavista Pre-Makeup Gel Wash Pocket Monsters Special Package (Sylveon)

Product Name: Primavista Pre-Makeup Gel Wash (Sylveon)
Category: Face Wash
Volume: 110g
Price: ¥2,420 (tax included) — suggested retail price
Release Date: Saturday, July 11, 2026

A pre-makeup face wash that leaves skin smooth and supple, improving makeup application and longevity

This gel wash incorporates two of Kao's proprietary technologies: "removing" and "replenishing."

① Removing — Sebum and Pore Plug Removal Technology

Simply massaging the gel gently into the skin removes pore plugs and sebum — the cause of poor makeup application and longevity.

② Replenishing — Moisture Veil Formation Technology

During rinsing, moisture capsules dissolve and form a moisture veil that adheres to the skin. This creates a smooth complexion that accepts skincare and foundation with ease.