Ameri is releasing a collaboration collection with Wrangler, the jeans brand born in 1947 as the world's first to be created by a designer. The collection arrives September 29 (Tuesday) at Ameri's official web store and its directly-run AMERI VINTAGE stores in Daikanyama, Shinjuku, Nagoya, Shinsaibashi, and Osaka.
This season's theme for Ameri is "Drive"—the collection channels the image of a woman pushing forward under her own will, driving toward scenery she hasn't yet seen.
In shaping that world, Ameri turned to Wrangler, a brand that embodies western culture. Since its founding in 1947, Wrangler has built jeans for cowboys and walked alongside people who love freedom and follow their own path. That spirit overlapped with Ameri's "Drive" concept this season, leading to the collaboration.
The line spans two pieces, a denim jacket and denim pants. Wrangler's traditional detailing is carried through, layered with Ameri's own mode-inspired touch and reworked into a more contemporary silhouette and design.
Wrangler × Ameri Blanket Stitch Denim Jacket — ¥30,800 (tax included)
A special denim jacket built on one of Wrangler's classic jackets, layered with Ameri's mode-inspired touch.
Traditional Wrangler details remain, including flap pockets featuring the Silent Double, along with round rings and zippers, while the collar, pockets, and hem get a thick blanket stitch for a vintage-inspired, rugged edge.
The pockets have been reworked into slash pockets for a more refined look. The jacket comes in blue, black, and pink, with the stitch color and body color also made as originals for this collaboration.
Wrangler × Ameri Curve Denim Pants — ¥26,400 (tax included)
A special pair of denim pants that keeps Wrangler's iconic details while shifting into a trend-conscious silhouette.
Wrangler's signature "7ICONS" appear throughout, including the Silent W and Rodeo Ben watch pocket, alongside details like original rivets that reflect the brand's roots with cowboys.
The silhouette is comfortably wide with rounded lines for Ameri's mode-inspired feel, and it comes in blue, black, and pink.
About Wrangler
Founded in 1947, Wrangler built its foundation on jeans made for cowboys and went on to lead denim culture beyond the boundaries of workwear.
Its products, built around toughness and functionality, have evolved alongside people who love freedom and walk their own path, and the brand remains widely supported around the world today.
Instagram: https://www.instagram.com/wranglerjapan/
About Ameri
Ameri opened the web store for AMERI VINTAGE, a select shop centered on its original brand "Ameri" alongside vintage and imported items, in 2014.
Built on the brand concept "NO RULES FOR FASHION," it offers a wide range of items that aren't confined to any one genre.
Web Store: https://amerivintage.co.jp/
Instagram: https://www.instagram.com/amerivintage/
YouTube: https://www.youtube.com/c/NORULESFOR
