Browse all travel guides tagged with "Fashion"
Celebrating 20 years of Eagle Talon, character apparel brand C'APPAREL has launched a three-item summer collection featuring Yoshida-kun — an aloha shirt, tote bag, and sandals. Pre-orders are open through June 2, 2026, with delivery expected in July.
JACK GOMME, a Paris-based bag brand, is releasing a limited collaboration collection with designer and artist Marianna Ladreyt starting May 22, 2026, bringing together upcycled materials and bold artistic sensibilities across two iconic bag styles.
COSPA is releasing a new lineup of FLCL (Fooly Cooly) apparel and tote bags featuring characters including Haruko and Canti, with pre-orders open until June 7, 2026.
The second FRAY I.D × Reebok collaboration brings two exclusive sneaker models and five apparel and accessories pieces, combining sporty design with feminine elegance. Available online from May 19 and in stores from May 20.
The iconic Météorites finishing powder from Guerlain is gaining a new addition — the Météorites Compact. Featuring a 95% natural-origin formula and proprietary Air-Fresh Veil Technology, the compact launches from May 19, 2026.
H&M Studio's Resort 2026 collection launches on May 21 at H&M Shibuya and online, featuring South of France-inspired pieces including crochet dresses, linen blazers, and summer accessories in a warm sun-baked palette.
Loewe has revealed its 2026 Fall/Winter Pre-Collection campaign, photographed by Talia Chetrit on the volcanic island of Tenerife, furthering the vibrant visual language introduced by creative directors Jack McCollough and Lazaro Hernandez.
ORIHICA has released the Miracle Blouse® VEIL, a new summer blouse developed with textile maker Toray using a proprietary ORITEX fabric that addresses see-through fabric, heat, and UV exposure—common concerns for office casual wear.
Australian handmade bag brand STATE OF ESCAPE is opening its world's first directly-operated store at Tokyo Midtown Hibiya on June 6, 2026, featuring the full lineup and a Hibiya-exclusive color from the Meridian Collection.
Louis Vuitton has launched a new lineup of women's bags in Monogram Empreinte leather, featuring a crosshatch pattern inspired by the quilted lining of the Maison's archival trunks, available in refined Quartz, Hazelnut, and Light Bliss colorways.
Racbaki has released the "Air Sabot," a new slip-on corrective clog in its premium Goku series, featuring an upgraded triple sole that incorporates the brand's skeletal alignment approach to support posture improvement and body shaping through everyday walking.
Following its popular run in Osaka, the Transformers × DenQ POP UP SHOP heads to Shinjuku Marui Men's 8F event space from May 22 to 31, featuring newly illustrated apparel and exclusive in-store purchase bonuses.
Six new items inspired by the Disney & Pixar film Monsters University are now available from Samantha Thavasa Petit Choice, featuring Mike and Sulley motifs across pass cases, wallets, charms, and a shoulder bag.
Children's clothing brand SLAP SLIP, operated by Kobe-based Bebe Co., Ltd., has launched a limited collection featuring Disney & Pixar's Toy Story, available at 68 stores nationwide and online from May 14.
New casual fashion brand ALL NEW MART, launched by World Co. with creator Mika Oizuki as director, is hosting its first-ever pop-up store at Harajuku gallery THE PLUG on June 20 and 21, 2026.
Japanese women's brand Ameri and British heritage brand HUNTER are teaming up for the first time, releasing four rainy-season items — rain boots, loafers, and water-repellent nylon bags — starting May 29.
BIRKENSTOCK is celebrating landmark anniversaries for three iconic silhouettes in 2026 — the Birkenstock Milano and Birkenstock Boston mark their 50th year, while the Birkenstock London reaches its 40th. A series of limited-edition drops, starting May 14 at the Harajuku and Shinsaibashi Concept Stores, honors the brand's archive.
Following its well-received debut, Taiwanese designer brand UUIN is returning to Harajuku for a second pop-up from May 22 to 24, 2026, presenting the spring/summer collection "Beautiful People" inspired by pioneering Taiwanese painter Chen Chin.
Crayon Shin-chan and select shop FREAK'S STORE have teamed up with sauna goods brand SAUVENIR for a triple collaboration, releasing a lineup of sauna goods including KANNAIGI sets, a sauna hat, and a towel set from May 15, 2026.
Chloé presents the second chapter of the Chloé à la Plage High Summer Collection, photographed by David Sims and featuring actress Apple Martin. The collection is available from May 12, 2026, at Chloé boutiques and on Chloe.com.
Louis Vuitton has released a new collection of men's accessories, including key holders with the Maison's iconic mascots and reversible belts with LV Initials buckles in Damouflage canvas.
The ONE STAR SUEDE MULE arrives on May 15, 2026, merging the One Star's refined silhouette with the laid-back ease of a mule in three colorways.
Japanese ladies' fashion brand FRAY I.D has released its 2026 summer collection catalog online, featuring sheer blues and yellows under the theme "AFTER GROW."
Korean brand GRVRGROVE will hold its second Osaka pop-up store at Hankyu Umeda Main Store from May 20 to 26, 2026, showcasing the latest 26SS "Wear yourself" summer collection.
KEYUCA has rolled out a Mother's Day gift lineup featuring new light-blocking UV-cut folding umbrellas with elegant lace details, flower-lace functional innerwear, a squalane-treated knee supporter, and a relaxed camisole — all designed to help mothers enjoy the early summer season comfortably.
Women's fashion brand LAGUNAMOON has launched its 2026 summer web catalog on May 7, starring model and actress Mei Tanaka. The collection highlights vibrant colors, large floral prints, and playful polka dots.
Finnish lifestyle design house Marimekko and global lifestyle brand CASETiFY are releasing a limited collaborative collection on May 18, 2026, bringing iconic Marimekko prints to tech accessories.
mika jewellery is hosting a pop-up at ISETAN SALONE in Tokyo Midtown from May 13 to May 26, showcasing its signature Goddess Collection and a new pink gold Spike Ring making its debut at the venue.
New Era is releasing a triple collaboration collection with media artist Yoichi Ochiai and Kyoto-based textile merchant Eirakuya. The lineup features a 59FIFTY cap and T-shirt incorporating traditional tenugui fabric and Ochiai's artwork, available from May 13 at select stores and online.
Santos Co., Ltd. has released "Hyakkaryoran (百花涼藍)," an all-weather umbrella inspired by the cool elegance of traditional Japanese indigo, featuring three botanical designs with UV cut rate of 99.9% or higher and heat-shielding properties.
Jewelry brand AYAKO SAKURAI will hold a gallery-style event at GINZA TSUTAYA BOOKS GINZA ART SQUARE in GINZA SIX on May 15 and 16, 2026, presenting jewelry as wearable art in a space designed for exploration rather than purchasing.
CASETiFY has released the "Snappy™ Snap & Stick" collection featuring MagSafe-compatible accessories with powerful suction grip technology. K-pop group ILLIT's WONHEE serves as the campaign icon for this new lineup available from May 7, 2026.
British lifestyle brand Cath Kidston has unveiled three Japan-exclusive apron designs and three book bag charm eco bags as Mother's Day gifts, available at directly managed stores nationwide and the official online store. A limited-edition wrapped flower arrangement will also be available in stores on May 9 and 10.
Dior Maison has launched a refreshed Dioriviera collection featuring the "Dior Arabesque" print across tableware, home accessories, and garden furniture — a tribute to Christian Dior's love of nature and art.
GYDA has released its Swimwear Collection 2026 web catalog, featuring three bikini styles that balance a relaxed vibe with a hint of sensuality. Online sales begin May 14.
Brooklyn-based handmade accessory brand SCOSHA is coming to HOLLYWOOD RANCH MARKET in Shibuya for a two-day pop-up event on May 9 and 10, 2026, featuring a limited collection and personal orders with the designer herself.
Seiko 5 Sports is releasing four new Field series watches featuring a rotating compass bezel and Lumibrite-coated Arabic numeral indices for exceptional legibility in the dark. The watches go on sale June 5, priced between ¥52,800 and ¥56,100.
MARY QUANT's water-blue themed "MIZUIRO COLLECTION" launches May 8, 2026, featuring fashion items and cosmetics inspired by the colors of early summer, along with a limited-time collaboration afternoon tea in Tokyo and Osaka.
SAMANTHA VEGA has released a Sanrio Characters collaboration summer collection featuring Hello Kitty, Cinnamoroll, My Melody, and Kuromi across basket bags, mini shoulder bags, and bag charms.
W Osaka is hosting a collaboration afternoon tea with Italian fashion brand N°21 at its 3rd-floor LIVING ROOM, running from May 2 to July 31, 2026.
Women's fashion brand LAUTREAMONT is hosting a Summer Fair from May 13 to 24, 2026, with an original coin case offered to customers spending ¥35,000 (excl. tax) or more, plus a limited edition scarf-print shopper bag for all shoppers.
Mexican goods brand Letra has introduced new pink colorways to its mercado bag lineup for summer 2026, offering a range of shades from vibrant to muted — including soft pairings with blue — for wearers looking to add a pop of color to their everyday looks.
Ron Herman stores across Japan will carry a new exclusive Pendleton blanket from May 23, featuring the Wyeth Trail pattern reimagined in near-white, faded tones.
CABANABASH, Ron Herman's summer-only label, is releasing its 26SS collection at Ron Herman stores and online from May 9, featuring stretch bottoms, swimwear, linen dresses, and handwoven bags inspired by Hawaii's Haleiwa old town.
Eight one-of-a-kind stuffed animals made from unused Tokyo Soiree formalwear went on sale at Isetan Tachikawa in a 14-day limited event — five of the pieces found new homes.
UNION STATION by MEN'S BIGI has released an exclusive Beverly Hills Polo Club coordinated setup pairing a cotton piqué logo T-shirt with nylon shorts — an effortless summer look that balances relaxed comfort with polished style.
The women's fashion brand Droite lautreamont has unveiled its 2026 Summer Collection visuals on the official online site "J Lounge," featuring resort casual styles crafted from natural and functional fabrics.
FEILER ART MUSEUM, a free-entry art experience celebrating FEILER's chenille weave designs, runs at Roppongi Hills Hills Cafe/Space from April 30 to May 6, 2026, with an audio guide by voice actor Yuki Kaji and an exclusive in-venue cafe menu.
The inaugural FENDI Design Prize was held during Milan Design Week in April 2026, drawing over 70 entries from leading design schools worldwide. Gustav Craft's furniture collection "VIA" was selected as the first-ever winner, with the project set to be presented at Design Miami in December 2026.
A collaboration tote from L.L.Bean and SALON adam et rope' arrives in two nuanced brown shades — Beige and Kinari — beginning May 1, 2026.
A MARIHA pop-up event is coming to Tomorrowland in Marunouchi and Osaka Takashimaya, showcasing the brand's popular coin necklaces alongside special order pieces including the diamond-accented "Indian Inspiration" and pearl-adorned "Moon Tears" collections.
Boston-born casual lifestyle brand '47 is releasing a new lineup of embroidered caps featuring Mickey & Friends and Winnie-the-Pooh characters, available from May at the official online store and retailers nationwide.
Armani Beauty is launching the Prisma Flash Lip Balm on May 8, 2026, combining pearl-like radiance with vivid, translucent color in 10 shades — including a pH-reactive Rose Flash.
atmos pink is releasing a gingham check-accented custom Puma H-Street design called "H-STREET atmos pink PICNIC." Pre-orders open April 24, with the in-store release scheduled for May 2, 2026.
Korean eyewear brand BLUE ELEPHANT is offering discount coupons on 7 Japan-exclusive items through its official online store starting April 29, 2026, marking the brand's first-ever discount campaign in Japan.
Italian cashmere brand Falconeri is hosting a pop-up store at Hankyu Umeda's 7th floor from April 29 to July 28, 2026, featuring summer collections in silk, linen, and other natural materials.
A pop-up store for Hong Kong-based fashion brand FUTURE CLASSICS is coming to TOMORROWLAND LUMINE Shinjuku and Futakotamagawa stores, featuring crossbody bags, bucket bags, and other seasonal pieces, with an original scarf gift for purchasers.
HEREU, a Spanish brand known for its artisanal bags and shoes, is holding a limited one-week pop-up store at Hankyu Umeda Main Store featuring the 2026 Spring/Summer collection.
Japanese ladies' brand jouetie teams up with hat-focused accessories brand kaorinomori for a special collaboration, featuring five items blending girly charm with jouetie's signature edge. Pre-orders open May 3, 2026.
LAH has added new SV925 necklaces and a ring to its GRANULE series, showcasing a polished ball chain design that brings both casual and modern character to any look.
Louis Vuitton has released a new collection of men's bags and leather goods in Monogram Surplus Canvas, featuring embossed texture and subtle camouflage-inspired Monogram patterns, as part of the 2026 Pre-Fall Men's Collection.
The iconic backpack from ROCO NAILS, a fashion brand beloved by Gen Z high school girls and trending on TikTok, is launching as a miniature capsule toy. The "ROCO NAILS Mini Color Backpack Mascot" comes in 5 colors and will be available in capsule vending machines across Japan from late April 2026.
BREEZE, a children's fashion brand with around 140 stores nationwide, has released a collaboration collection with Tomica, the long-running diecast minicar series. The lineup covers graphic T-shirts, aloha sets, amphibious pants, pajamas, and an outdoor hat, available in stores and online from April 24, 2026.
A collaboration between TV anime "Detective Conan" and Adastria Co., Ltd. launches on May 9, 2026, featuring 44 items across six brands — GLOBAL WORK, LOWRYS FARM, RAGEBLUE, JEANASIS, PAGEBOY, and PBLIM. Character visit events are also planned at Lalaport Yokohama, Yokohama Sotetsu Joinus, and and ST TOKYO.
Emporio Armani has launched a curated Mother's Day gift page featuring accessories and bags that blend everyday elegance with refined design, timed for May 10, 2026.
Fashion brand HEY! Mrs ROSE is holding its first-ever pop-up shop at BEAMS STREET Umeda from April 24 to May 6, 2026, featuring the 2026 spring/summer collection and exclusive Ray BEAMS camisoles.
To celebrate Star Wars Day on May 4th, jewelry brand JAM HOME MADE is offering free shipping on its Star Wars collection from April 25 to May 10, 2026.
Children's clothing brand klädskåp is releasing its first collaboration with Kobitos Encyclopedia — the beloved illustrated book series celebrating its 20th anniversary in 2026 — starting April 29, 2026, at nationwide stores and the official online shop.
Tabio's Kutsushitaya brand is teaming up with Narumiya International's beloved "Heisei retro" characters ANGEL BLUE and mezzo piano for their first-ever collaboration sock collection, launching May 1st at 149 Kutsushitaya stores and the Tabio online store.
Anne Hathaway attended the "A Night With Runway" gala in London for The Devil Wears Prada 2, wearing a custom-made Louis Vuitton grey and black silk satin boned-bodice ankle-length column dress with a voluminous overskirt.
A limited-time Anpanman Kids Collection pop-up shop is open at Yanase Takashi's Store Anpanman Shop Furano in Hokkaido, featuring Furano-exclusive melon and lavender-themed items through September 30, 2026.
Japanese bag brand AS2OV and select shop NEPENTHES have teamed up for the first time, releasing an exclusive waterproof suede drawstring bag in two colorways in Japan from May 1, 2026.
California-born eyewear brand Black Flys and select shop FREAK'S STORE have launched a special exclusive collection of three custom sunglass styles, each featuring gold FREAK'S STORE branding and exclusive lens colors.
Diamond jewelry brand BRILLIANCE+ has released a new wedding ring called "Atoriela" from April 23, 2026. Handcrafted by skilled Japanese artisans, the ring blends a tactile, crafted texture with refined elegance suitable for everyday wear and formal occasions alike.
CAMPERLAB has released its 2026SS campaign, presenting the season's collection through an intuitive, glitch-infused, hand-drawn visual perspective set against a stark cityscape.
The estaa REIKYAKU Parasol, a sun-and-rain parasol developed with radiative cooling fabric that requires no energy to lower surface temperatures, has returned for the 2026 season after selling out last year.
The Iwami Ginzan lifestyle brand Gungendo has launched its new summer collection "Kaze no Fuku" (Clothes of the Wind) from April 23, 2026, featuring five standout natural-fiber fabrics crafted by artisans from across Japan.
The commercial complex Harajuku Quest in Jingumae, Shibuya has reached full operation as of April 24, 2026, with the opening of its 10th and final tenant on the 6th floor.
MILESTO has released two new bags in its XTREC series — an asymmetry tote bag and a layered helmet bag — blending trench coat aesthetics with high-performance materials. Both are priced at ¥19,800 and went on sale on April 24, 2026.
A new PETIT BATEAU shop opens at Kashiwa Takashimaya S Wing 6F on April 29, 2026, offering a wide range of baby, kids, and women's items, along with Japan-exclusive logo T-shirts and a special gift for the first 50 qualifying customers.
Japanese casual wear brand Right On has released its summer 2026 season visual collection under the theme "Find your true self, grow your smile," featuring light and active styles for the whole family.
American luggage brand Zero Halliburton opened a new flagship store at the Quartz Shinsaibashi landmark building in Osaka on April 25, 2026, with an opening gift campaign running while supplies last.
The leather shoe brand Achilles Sorbo has introduced three new men's leather sneaker models, available from late April 2026 at the Achilles web shop and internationally.
Louis Vuitton has released new women's bags from its "Flight Mode" collection, featuring premium materials and vibrant prints designed to complement summer travel styles.
During Golden Week, 15 OPA VIVRE FORUS shopping facilities across Japan are hosting a special collaboration with illustrator Sanremo, featuring an in-mall bingo hunt, a lucky draw raffle, and a clothing recycling drive.
A collaborative pop-up event featuring Taiwan-based apparel brand HUTCH and creative brand FLUPPYOOZY runs at STAYFUL LIFE STORE in Musashino, Tokyo from April 25 to May 3, 2026, with exclusive T-shirts and a limited keychain gift for qualifying purchases.
The Maison et Voyage Azabudai Hills store launches an original Gurkha sandal collection from April 17, featuring three leather options — including two new colorways — designed by CALMANTHOLOGY's Manabu Kaneko.
RIMOWA's popular Essential polycarbonate suitcase collection has launched two new seasonal colors — Orange and Magenta — available at RIMOWA stores and RIMOWA.com from April 23, 2026.
Three colorways of Nike's Moon Shoe — White, Yellow, and Navy — go on sale exclusively through emmi in Japan starting April 25, available at the emmi official online store, USAGI ONLINE, and emmi stores nationwide.
MILESTO's UTILITY series expands with two new travel-ready items — a packable 34L tote bag and a versatile 2WAY utility pouch — both going on sale from April 17, 2026.
A special collaboration between Australian artist Mulga the Artist and Sanrio Characters brings seven embroidered cap designs featuring Hello Kitty, Kuromi, Pompompurin, Cinnamoroll, Pochacco, My Melody, and Hangyodon, going on sale April 24, 2026.
Fine jewelry brand COCOSHNIK has released a new collection called "REFINED BOLDNESS," featuring bold yet refined K10YG pieces that are available from April 17.
Flying Tiger Copenhagen has added a colorful "Rain Goods" lineup of 17 items to its stores starting April 17, 2026, featuring unisex umbrellas, rain ponchos, and rainy-day accessories that make wet weather a little more fun.
DIANA, the Japanese women's shoes and bags brand, is releasing the third installment of its Harry Potter collaboration collection starting April 29, 2026.
KODAK Apparel will open a limited-time pop-up store at Miyashita Park in Shibuya from April 22 to May 18, 2026, featuring its 2026 SS collection and a special daily limited sale of the CHARMERA keychain camera.
The highly anticipated LACOSTE for ADAM ET ROPE' exclusive collaboration polo shirt is back for 2026, with pre-orders now open online and an in-store release set for May 7.
Korean fashion brand Matin Kim is opening its first standalone Tokyo flagship store in Harajuku on April 26, 2026. The two-floor space will feature the latest SS 2026 collection and exclusive items, along with special opening novelty gifts.
A collaboration between the popular goods brand SWIMMER and Sanrio Characters launched on April 18, featuring cute apparel, face pouch charms, and sticker sets available at Don Quijote and Apita stores across Japan.
Japanese womenswear brand TONAL is releasing a new commuter backpack collection from April 2026, with pre-orders now open and general sales beginning mid-May.
SALON adam et rope' is teaming up with Indian craft brand AAYUSHI for its first exclusive collection, releasing on April 24, 2026, with two spring/summer styles in soft ivory and brown colorways.
aimme's Tokyo Ikebukuro location now offers a dress rental plan for pre-wedding shoots, photo weddings, and ceremonies, featuring original designs that balance trend and individuality.
AS KNOW AS plus has released a collaboration T-shirt featuring Tom and Jerry characters Jerry and Tuffy, complete with a matching acrylic keychain. The unisex long-sleeve T-shirt is available in four colors on ZOZOTOWN, Rakuten Fashion, and at AS KNOW AS plus stores.
Aven (エイヴェン) is a newly launched handkerchief brand featuring five designs created in collaboration with graphic artist MIHO MURAKAMI. Made from 100% cotton and produced in Japan, each 53×53cm piece carries a quietly witty message hidden in the artwork.
A new JAMES PERSE store is opening on the 3rd floor of Hankyu Men's Osaka on April 22, 2026 — the brand's first standalone menswear location in the Kansai region.
Nine Kamen Rider Zero-One collaboration apparel items from the brand Favorite are available for pre-order from April 17, 2026 at 5:00 PM through May 15, 2026, featuring one-piece dresses, a hoodie, and MA-1 jackets inspired by iconic characters from the series.
Louis Vuitton has launched three new men's caps crafted in 100% cotton, each accented with iconic white embroidery — the Cap LV Flower, Cap LV Tracker, and Cap Signature Mesh.
The Okayama-based Japan denim brand MOMOTARO JEANS is opening its first Kyushu location in Fukuoka's Daimyo district, with a space designed to connect the city street to a serene garden courtyard.
The Stella McCartney × H&M collection has been fully revealed ahead of its May 7, 2026 release date, bringing together signature pieces from McCartney's 25-year design history in a sustainable womenswear line.
The TOMORROWLAND store at Osaka Takashimaya has reopened with a refreshed lineup that adds the CABaN brand for the first time and broadens its TOMORROWLAND .B selection, offering quality, timeless wardrobe options.
The lifestyle brand '47 (Forty Seven) has released the ELEVATED GREENS COLLECTION, a golf-inspired functional headwear lineup featuring New York Yankees and Los Angeles Dodgers designs, available at stores and online across Japan from April.
Japanese product brand goyemon is opening goyemon OSAKA, its largest store to date, in Shinsaibashi, Osaka on April 18, 2026. The 150-square-meter space blends traditional Japanese design elements with contemporary aesthetics, alongside exclusive in-store-only items including limited-edition footwear and apparel.
Color stone jewelry brand KAJITA is launching its new "Copa" collection on May 1, 2026, with an early preview at a Nagoya pop-up shop running from April 22.
The fourth collaboration between congés payés ADIEU TRISTESSE and model Kanoco launches on April 24, featuring a sheer frill blouse and an egg-silhouette salopette in relaxed, feminine styles.
Hibiya Kadan's group company Frenet HIBIYA has introduced pokehana, a new product that lets you attach fresh gerbera flowers to your bag or clothing like a keychain or charm, with no watering required.
Children's shoe brand IFME is releasing a new line of summer shoes inspired by popular vehicles, including police cars, fire trucks, and trains, available from mid-April 2026.
Golf brand Pacific GOLF CLUB has teamed up with BRIDGESTONE GOLF for their first-ever collaboration, launching a collection of 8 items — including apparel and accessories — on April 17, 2026.
Following the sold-out 2022 debut, the second triple collaboration sneaker from adidas Originals, atmos, and Daiki Tsuneta's POINTLESS JOURNEY arrives with premium suede uppers, two colorways, and highly customizable details.
Swiss watchmaker Tudor has announced six new additions to its lineup for 2026, including a revamped Tudor Royal with manufacture calibre, an all-black Black Bay Ceramic, the brand-new Tudor Monarch, and Master Chronometer-certified updates to the Black Bay 58 and 58 GMT.
CUNE is releasing its "Otona Kodomo" (Adult-Child) Collection from April 18, 2026, featuring organic cotton clothing in matching styles for adults and children. Available at CUNE stores nationwide, with the online store to follow.
Hublot has launched the Big Bang Reloaded, a 44mm collection that brings the Unico movement to center stage with enhanced color contrasts and five distinct material variants marking significant brand anniversaries.
MUJI is releasing a new "Smooth Satin" series of roomwear and innerwear starting April 20, featuring 100% lyocell satin fabric with a silky feel and moisture-wicking properties for comfortable everyday wear.
Swiss watchmaker Parmigiani Fleurier has presented its 2026 new collection at Watches & Wonders Geneva, marking the maison's 30th anniversary with a world-premiere chronograph innovation and a tribute to its founding craftsmanship traditions.
The Spanish ballet flat brand Pretty Ballerinas is opening its second Osaka location at the new Quartz Shinsaibashi complex on April 25, 2026, featuring a store design making its Japan debut.
British premium travel brand Globe-Trotter is set to open a new location at Quartz Shinsaibashi on April 25, 2026, featuring a store-exclusive tote bag and special opening services.
Sakazen, a Japanese apparel retailer marking its 80th anniversary, is releasing an original Star Wars-themed clothing and accessories collection on April 24, 2026, featuring sizes L through X5 across shirts, polos, t-shirts, shorts, and accessories.
Mila Owen is releasing its first-ever collaboration with Peanuts on April 24, 2026. The PEANUTS RECORDS capsule collection features music-themed designs of Snoopy, Woodstock, and Charlie Brown across apparel and accessories.
Relier81, a Kyoto-based brand that upcycles kimono and obi fabrics into fashion items, is hosting a 14-day pop-up store at the 4th floor event space of Daimaru Tokyo, featuring shoes, bags, a new stole, and a debut apparel line.
Fashion brand RESEXXY is opening its first Tohoku store at Sendai PARCO on April 10, 2026, with opening-exclusive novelty gifts and a limited-edition shopper bag for customers.
AMERICAN HOLIC is releasing new colors for a staff-produced 3WAY drawstring shoulder bag on ZOZOTOWN on April 16, 2026. Previously sold out on its first day, the bag is now available in six colors including three new additions.
Anna Sui has released its third collaboration collection with Sanrio's Hello Kitty, featuring quilted bags, tweed items, and an iPhone case — all launching on April 15, 2026.
Los Angeles denim brand MOTHER is hosting a pop-up at UNITED ARROWS Roppongi Hills from April 10 to April 19, 2026, showcasing new arrivals and popular styles alongside an event-exclusive tote bag for the first 20 purchasers.
Following the success of its first collection in February 2025, NEW ERA is releasing a second collaboration with The Metropolitan Museum of Art on April 16, featuring caps and T-shirts inspired by Leonardo da Vinci's designs and Wassily Kandinsky's paintings.
On March 1, 2026, SHIBUYA TSUMUGI staged a kimono fashion show along Shibuya Center-gai as part of SCG DAYs 2026, turning the busy shopping street into a runway that blended traditional and contemporary kimono styles.
Starting April 10th, approximately 170 AEON and AEON Style stores across Japan will carry 8 types of Tom and Jerry collaboration T-shirts from the youth casual wear brand Doublefocus, priced at 1,980 yen (2,178 yen with tax).
Ron Herman and Baggu are releasing their fifth collaboration bag on April 25, featuring a fresh white-and-navy dot pattern inspired by Ron Herman's corporate colors.
A special collaboration between Ballsey's WHITE LINE and manipuri brings together refined sophistication and handcrafted artistry in a limited collection available at TOMORROWLAND stores.
The jewelry brand CHIKAKO YAJIMA is making its BARNEYS NEW YORK FUKUOKA debut with a pop-up event from April 10 to April 26, 2026, showcasing a spring color collection of natural stone rings.
A handle customization service for the popular BANK LIGHT suitcase series is now available at FPM Milano's Limited Concept Stores, offering 20 leather handle colors including 5 Japan-exclusive options.
Kitajima Seika, a veteran leather shoe manufacturer based in Nara, has launched a new style-up sneaker that combines the elegance of genuine leather with a hidden insole for a natural-looking height boost of 6 cm.
Canadian premium athletic wear brand lululemon is opening a limited-time pop-up store in Tokyo's Jingumae on April 20, 2026, featuring women's, men's, and accessories lines alongside a movement studio and community events.
Sandqvist, the Stockholm-based bag brand known for its Scandinavian minimalism, is celebrating its full Japan launch with a two-day event at THE A.I.R BUILDING in Nihonbashi on April 28–29, 2026.
On March 1, 2026, Shibuya Center-Gai was transformed into a street-side kimono runway during the SCG DAYs 2026 event, as vintage kimono shop Shibuya Tsumugi brought traditional Japanese style to the modern cityscape.
Milan-based jewelry brand ALIITA is holding a pop-up store at TOMORROWLAND LUMINE SHINJUKU from April 9 to 19, 2026, featuring a wide lineup including items not normally available.
Avirex and UNIVERSAL OVERALL are launching their 4th collaboration collection on April 11, 2026, inspired by U.S. Navy postal service history. The lineup includes shirts, a cap, a bag, and denim pants — available at all Avirex stores and online.
A limited-edition capsule collection from Cole Haan and MEN'S BIGI merges urban tailoring with innovative footwear technology, featuring Japan-exclusive sneaker colorways available from April 10.
NANO universe is releasing a special collaboration between its popular Anti Soaked® functional series and Brooks Brothers on April 9, 2026, blending high performance with classic style.
Kids brand Fluffy BROTHERS has released a new apparel collection featuring Sanrio's My Melody and Kuromi characters, now available at their official online store and Rakuten shop.
TOKYO AI Fashion Week 2026 has kicked off from April 3, 2026, featuring a generative AI fashion design contest, a seminar, and hands-on AI experience booths exploring the intersection of fashion and technology.
A large-scale flea market featuring more than 200 curated shops selling vintage clothing, antiques, handcrafted goods, and baked treats will be held at Yokohama Symphostage Gate Plaza on April 11 and 12, 2026.
The golf brand AS2OV GOLF has launched pre-orders for its 2026 spring/summer collection starting April 3, 2026, featuring a CORDURA Ballistic® boston tote, golf shoes with a free-lock system, and a lineup of functional apparel.
To celebrate its 30th anniversary, Japanese women's brand EPOCA has launched a collaboration collection with New York-based illustrator Samantha Hahn, featuring two T-shirt styles and an umbrella — all adorned with original anniversary artwork.
The special collaboration between globally popular girl group ILLIT and Korean lifestyle brand Rockfish Weatherwear is making its first retail appearance in Japan, with items available at select stores from April 10.
KIRA SHARE, a subscription jewelry rental service, has fully renovated its website in April 2026, introducing improved navigation, enhanced search features such as ring size filtering and motif-based search, along with a renewed My Page for a more comfortable user experience.
American hands-free shoe brand Kizik is opening a limited-time pop-up store at Daimaru Sapporo from April 8 to 21, 2026 — the brand's first full-scale entry into Hokkaido, featuring bestsellers and new spring/summer 2026 models for men and women.
LANVIN en Bleu has released a new accessories collection featuring dead stock parts sourced in Paris, with retro-pop styling available in milky white and turquoise colorways.
New Era and the fashion brand Kansai Yamamoto are releasing their first-ever collaboration collection on April 9, featuring caps, T-shirts, bags, and more inspired by bold Japanese design motifs.
Prada Beauty introduces Prada Touch, a hybrid cream-to-powder blush available in 8 shades, launching nationwide in Japan on May 1, 2026.
Relier81, a women's apparel brand known for upcycling unused kimono and obi into handcrafted shoes and bags, will participate in Fashion World Tokyo 2026 Spring at Tokyo Big Sight from April 8 to 10.
BEAMS Harajuku will hold a special one-day event on April 9, 2026, featuring the advance sale of a new personal book, fresh Kamakura vegetables, and the latest SSZ collection.
BRILLIANCE+, a bridal jewelry brand handling over 30,000 natural diamonds, is holding a limited custom order event where couples can choose their wedding ring color from a full lineup of 8 shades — including 4 exclusive colors available only during the event period.
Floyd, a Munich-based travel and lifestyle brand known for its colorful suitcases and skateboard wheel-inspired casters, is set to arrive at the Isetan Shinjuku Store on April 15, 2026.
Japanese ladies' brand FURFUR teams up with denim icon Lee for its first-ever collaboration, releasing two feminine denim pieces — painted half pants and a wide-leg overall — starting April 3, 2026.
Haruulala organic, a baby and children's organic cotton clothing brand, has launched a partnership with Kiyasuku, a clothing alteration service supporting inclusive dressing. Together, both companies will jointly cover 50% of alteration costs, making it easier for children with disabilities or health conditions to wear the clothes they want.
Lily Brown and Puma are releasing a five-piece special collaboration collection rooted in 2000s girls' culture, including the exclusive PUMA H-Street sneaker, apparel, and accessories. Pre-orders open April 3, 2026.
Louis Vuitton has launched new women's hats from the "Nautical" collection, inspired by a seaside getaway. The lineup features denim material throughout, adorned with the iconic Monogram pattern for a sporty yet chic look.
Two new body bags from the Hütte series are now available from travel brand MILESTO. Featuring a water-repellent ripstop fabric, asymmetrical strap design, and multiple pockets, both bags are priced at ¥7,480 each in three colors.
DC Shoes has released the M4 SLIP, a slip-on sandal made entirely of EVA material that mimics the look of the iconic MANTECA 4 skate shoe. Available in three colorways from mid-March 2026.
Doctor Air is set to release the AeroJet STYLE handheld fan in early April 2026, featuring a maximum wind speed of 7.7 m/s and a built-in carabiner in five color variations.
The cotton ponte knit collar T-shirt from the ebure × Ron Herman collaboration is back with new colors, and this season adds a sleeveless top to the lineup — each available in four colors including brand-exclusive shades.
Barneys New York Kobe hosts a colorful jewelry pop-up by FUMIO MAKINO from April 3 to April 26, 2026, featuring natural gemstone pieces handcrafted in Jaipur.
Swedish legwear brand Happy Socks is releasing its first-ever collaboration with Sanrio's iconic Hello Kitty, featuring 21 pop and cute styles including crew socks, sport socks, kids socks, and gift box sets.
JOURNAL STANDARD FURNITURE is releasing a collection of 17 original handblown glass flower vases starting April 4, 2026, available at all JOURNAL STANDARD FURNITURE stores and online at BAYCREW'S STORE.
A special collaboration between ANNA SUI mini and Sanrio's beloved character Hello Kitty has arrived, featuring apparel and accessories with an original Hello Kitty design reimagined in the brand's signature style.
Calbee's JagaRico snack brand and umbrella brand Wpc. have teamed up for their first-ever collaboration, releasing a vinyl umbrella and two folding parasols featuring iconic JagaRico-inspired designs.
Ladurée and Cath Kidston have teamed up for a special collaboration featuring book bags, pouches, and handkerchiefs adorned with intricate hand-drawn prints. Pre-orders open April 3, 2026 at the Cath Kidston Nishi-Ginza store and official online store, with nationwide release planned from early June.
LUNA EARTH ONLINE has added new fruit-motif accessories and colorful ring designs to its lineup, including cherry and strawberry pieces starting from ¥330.
ViS has teamed up with SWIMMER to release a special 3-piece collaboration collection, blending playful character designs with a refined everyday style.
THE NORTH FACE FOOTWEAR SHINSAIBASHI, the brand's world-first footwear-centered concept shop, is set to open on April 25, 2026, on the 4th floor of the new QUARTZ SHINSAIBASHI commercial facility in Osaka.
Japanese jewelry brand VARIÉLLE has launched a new K10 gold collection called "Airy Gold," featuring lightweight earrings and ear cuffs designed to blend naturally into everyday style.
Gucci Beauty has introduced Gucci Bloom Ambrosia d'Oro Eau de Parfum, a luminous new addition to the Gucci Bloom collection created by master perfumer Alberto Morillas, launching June 24, 2026.
Jimmy Choo has launched the "Paradise Cove" campaign for its Riviera 2026 Capsule Collection, blending effortless French Riviera charm with modern Malibu vibes through raffia textures, gingham check prints, and sun-soaked summer silhouettes.
The nature-inspired jewelry brand Plow is hosting a pop-up order event at TICCA Tokyo in Setagaya from April 4 (Sat) to April 14 (Tue), 2026, showcasing new 2026 SS pieces, classic staple items, and custom collections.
Ray-Ban Store Kyoto is set to open on April 3, 2026, in Kyoto's Shimogyo Ward, bringing a 270-square-meter space showcasing around 1,000 eyewear pieces alongside exclusive engraving and maintenance services.
A rooftop market collaboration between Lumine Ikebukuro and fashion magazine FUDGE is set for March 28 and 29, 2026, featuring sustainable lifestyle pop-up Well Green Lab alongside a lineup of art, cosmetics, and apparel brands.
A limited-time pop-up shop featuring Marimekko's playful collection, including exclusive items and early-release pieces, opens at Hankyu Umeda Main Store from April 8 to 21, 2026.
The global sports and lifestyle brand NEW ERA is opening a bag-focused pop-up store on the 1st floor of AMU EST in Hakata from April 3 to 19, 2026 — its first pop-up in the Hakata area.
Areeam, the brand produced by influencer Ainyan, is releasing a spring Disney Collection inspired by Miss Bunny and Thumper from Bambi, featuring gingham check tops and dresses.
The women's fashion brand Droite lautreamont has released its 2026 Spring Collection catalog on the official J Lounge online site, showcasing denim styles layered with lace and natural-texture linen and cotton pieces for the season.
The FRAY I.D x TAW&TOE collaboration sandals are back for 2026, updated with a new exclusive BROWN colorway and a matching drawstring bag. Web pre-order opens March 25 at 12:00 PM.
Swiss outdoor brand MAMMUT is opening its second directly operated store in Osaka on April 25, 2026, on the 4th floor of QUARTZ SHINSAIBASHI — a new complex in the Shinsaibashi area — with an interior inspired by the design culture of Zurich, Switzerland.
A special 12-day exhibition bringing together traditional crafts and handwork from across Japan is held at Sogo Omiya Store's 7th floor event hall from March 26 to April 6, 2026.
Clarks Originals has unveiled the Godney Boat Shoe as part of its Spring/Summer 2026 collection, reinterpreting the classic boat shoe silhouette under the "Desert Ivy" seasonal theme.
The eyewear brand 999.9 (Four Nines) is opening a new store at Hulic Square Sapporo on Saturday, March 28, 2026, in the Sapporo Station area.
The UK-based outdoor lifestyle brand HI-TEC introduces the EASTEND FLOAT, a mule-type take on its classic EASTEND sneaker crafted in sheer material for a lightweight, translucent summer look.
Los Angeles fine jewelry and lifestyle brand HOORSENBUHS launches a dedicated special page on the Ron Herman Online Store on March 25, 2026. The brand's new Omotesando Hills store opens on March 28.
Louis Vuitton's Color Blossom fine jewelry collection expands with 28 new pieces, introducing sodalite — a rare deep navy blue stone — alongside new pavé designs to celebrate the 130th anniversary of the Monogram canvas.
The third volume of Repetto's 2026 Spring/Summer collection is now on sale at stores nationwide and online, featuring the iconic Cendrillon shoe in early summer styles with floral embroidery in fresh blues and reds, plus soft yellow, refined white, and chic bi-color options.
Shizuoka Blue Revs and BEAUTY&YOUTH UNITED ARROWS are releasing their fourth collaborative collection, featuring a short-sleeve rugby shirt and a pile polo shirt that balance casual wearability with stadium presence.
URBAN RESEARCH DOORS is releasing an exclusive model of the adidas Originals Handball Spezial on April 3, 2026, with online store pre-orders opening on March 20.
The outdoor lifestyle brand EKAL is releasing its 2026 spring/summer exclusive collaboration items with NANGA, featuring functional T-shirts designed for both everyday wear and outdoor activities.
Louis Vuitton has released new versions of the LV Sneakarina from the Spring/Summer 2026 Women's Collection, showcasing tapestry materials inspired by Oriental carpets and 19th-century French embroidery, alongside a braided lamb leather style reinterpreted by Women's Artistic Director Nicolas Ghesquière.
A PLAZA-exclusive Disney character collection from Skinnydip London launches on March 24, 2026, featuring Marie from The Aristocats, Lady from Lady and the Tramp, and Lucifer from Cinderella across iPhone cases, wrist bead straps, pouches, and wireless earphone cases.
Fashion brand AMERICAN HOLIC is opening two new stores in the Yokohama area in March 2026, along with exclusive collaboration items created in partnership with Taiwanese fried rice restaurant Minsen Chao Fan, available at four Yokohama locations.
Global fashion brand CHARLES & KEITH is holding a pop-up event at MARKET LAGOICE, a local produce shop in Nishi-Azabu, Tokyo, to celebrate a new fruit-themed capsule collection.
earth music&ecology Japan Label is releasing a special 6-piece collection inspired by the TV anime "Dead Account," featuring items like a Miden Academy uniform-inspired blouse and a spirit receiver holder multi-case, available for pre-order from March 19, 2026.
Francfranc is rolling out a new lineup of cool summer items starting in March, spanning portable outdoor refreshers, cooling pajamas, and the popular "Fuwaro" cold-feel bedding series — including a new reversible design.
LeSportsac's popular ultra-lightweight Essential Collection marks its 10th anniversary with the debut of the "Cerulean Frost" new color and a limited-edition 10th Anniversary Pouch Series, available from March 18, 2026.
NEWoMan SHINJUKU marks its 10th anniversary with two special celebrations — the fashion flea market event NEW YAMI-ICHI featuring around 40 vendors, and the food festival NEW JUBILEE complete with a fan-voted "Oshi Gourmet General Election" and 10th anniversary limited menus.
SLAP SLIP, the children's apparel brand from Kobe-based Bebe Co., Ltd., has launched a new collaboration collection featuring Sanrio's popular characters Cinnamoroll and Pompompurin, now available at 64 stores nationwide and the BEBE MALL online store.
Kobe-based children's apparel brand SLAP SLIP is releasing a nostalgic yet adorable collaboration collection featuring SWIMMER and Sanrio Characters, available at 63 stores nationwide and online from late March 2026.
THE YARD, a kimono brand with a minimalist approach, has released new visuals for its 2026 spring/summer collection themed around "Usurai" (thin ice). Sales begin sequentially from April 2, 2026.
TOKYO CREATIVE SALON 2026 kicked off on March 13 in the Ginza area, offering a mix of tradition and modern creativity through street-walk programs, fashion snap experiences, and cultural events running through March 22.
Yokohama MORES near Yokohama Station West Exit is holding a "Pink Carnival" spring campaign from March 19, featuring pink-themed fashion, food, accessories, a stamp rally, and a limited 10x points campaign.
A new spring/summer apparel collaboration between creator Yuji Nishimura and Sanrio Characters is arriving at Don Quijote stores nationwide from March 20, 2026. Popular items from the previous collection are also being restocked alongside brand-new T-shirt designs.
Inspired by the golden hues of a Roman sunset, FENDI's new fragrance Sogni d'Oro blends French iris and Italian bergamot with a rich leather accord — a scent that captures the luminous spirit of Rome.
A limited-edition collaboration between Italian brand forte_forte and Japanese footwear label SUICOKE arrives on March 20, 2026, featuring sandals in two colorways crafted with artisanal detailing.
Starting March 18, 2026, JIMMY CHOO's cafes in Ginza, Tokyo, and Osaka are serving a limited-edition matcha drink menu created in collaboration with Kyoto matcha brand SHUHARI KYOTO.
Marimekko's "Sakura Fair" kicks off on March 19, 2026, bringing a cherry blossom-inspired Unikko home collection and two Japan-exclusive Unikko knit bag designs to stores and the official online shop across Japan.
Japanese lifestyle goods brand Marna has added 7 new solid colors to its popular Shupatto Compact Bag, available in S, M, and L sizes starting March 17, 2026.
Eight Haikyu!! character print T-shirts featuring iconic quotes on the back and school banners on the front go on sale at approximately 100 Aeon and Aeon Style locations across Japan starting March 20, 2026.
Japanese accessory brand LAPUIS releases an anniversary collection featuring the new Connect Coil accessory series and a special T-shirt co-created with Fruit of the Loom, available from March 19, 2026.
Lovetoxic, the teen girls' fashion brand by Narumiya International, has launched a collaboration collection featuring the beloved global character Monchhichi. Items are now available at Lovetoxic stores nationwide and through the official online shop NARUMIYA ONLINE.
A cherry blossom-inspired pink colorway of the Salomon XA Pro 3D trail shoe launches exclusively through atmos pink, with a lottery opening March 20 and retail release on April 11, 2026.
Amvel has released TOUGHNESS Instant Pleats, a folding umbrella that uses shape-memory fiber technology to cut folding time in half — without the added weight of conventional PET panel designs.
A two-day hands-on workshop lets participants dye their own Allbirds shoes or apparel with natural indigo, guided by master dyer Kenta Watanabe from Tokushima.
LA-based lifestyle brand madhappy and PUMA have unveiled their Spring 2026 collaboration, featuring the iconic Speedcat Plus sneaker reimagined in satin jacquard with a micro-floral pattern, alongside a range of everyday apparel pieces.
Fashion brands Papas and Mademoiselle Non Non are joining TOKYO CREATIVE SALON 2026 MARUNOUCHI with a special silkscreen printing workshop at their Marunouchi flagship store, running March 18 to 20.
The Takarazuka Revue official shop Quatre Rêves is releasing its first collaboration goods with the bag and fashion brand Charmant Sac on March 26, 2026, featuring premium tweed bags and pouches inspired by the iconic stage world of Takarazuka.
A practical guide to renting kimono and yukata in Japan, covering the best rental shops in Kyoto and Tokyo, what the dressing process looks like, typical prices, and tips for getting the most out of your experience.
Brooks Brothers has expanded its non-iron shirt lineup just in time for the new season. Combining easy-care functionality with a polished look, the collection includes both dress shirts and sports shirts, alongside a guide to choosing the right necktie for any occasion.
Japanese jewelry brand VÉRITÉ will release its 2026 Spring & Summer Collection starting April 3, 2026, featuring pieces in the brand's signature EARTH GOLD and a range of diamond designs to mark its 35th listing anniversary.
Swiss-born backless earring brand Baqless has released its third WA Collection on March 13, 2026, featuring four new designs rooted in the Japanese aesthetic of wabi-sabi.
CLOUDY is holding the fifth edition of its "I'm NOT perfect" event in Ebisu from March 20 to 22, 2026, selling imperfect products and donating all proceeds to NPO activities in Ghana.
Multiple new shops are set to open at GREEN SPRINGS, a wellness-themed complex near JR Tachikawa Station North Exit, throughout spring 2026 — from an apparel boutique in April to a café and dining spot in June.
Owltech has released two new items under its Mignonne brand — a 13–14-inch shrink leather laptop case and a mobile accessory pouch — blending stylish design with everyday practicality.
A new LIGHT MA-1 flight jacket inspired by Quattro Bajeena from Mobile Suit Zeta Gundam goes on sale at STRICT-G stores from March 20, 2026. Pre-orders on Premium Bandai open from 1:00 PM on March 13, with an original acrylic stand included for every purchase.
RHC Ron Herman is releasing a lineup of five color denim pants from RH Vintage on March 20, 2026, alongside collaborative styling items as part of the brand's spring and summer theme "LIFE IS IN COLOR."
Two exclusive collaboration pieces from SOMETHING and JILL by JILL STUART are now available, combining SOMETHING's signature stretch denim with JILL by JILL STUART's feminine design aesthetic.
Luxury golf brand G/FORE has opened a new store at Omotesando Hills in Tokyo, marking its fourth directly managed location in Japan.
Two standout colors are turning heads this spring — ivory and silver. Ginza Kanematsu has introduced a new lineup of shoes in these trending shades, perfect for refreshing your seasonal wardrobe.
bonjour records is releasing two new colors of its exclusive collaboration tote bag with L.L.Bean. Pre-orders open March 13, 2026, with general sales starting April 10.
MATO by MARLMARL debuts its 2026 spring/summer first wave under the theme "team PARENTing," introducing the new waterproof DOLLY TOTE BAG, the sliding-strap ZIP LINE PHONE BAG, and the JOEY BACK PACK in a fresh ECRU color.
MOONSTAR's 810s footwear line adds new models and colorways for Spring/Summer 2026, launching from March 21. The lineup includes the HABIL sandal inspired by medical footwear, the SWIC/BB slipper rooted in school indoor shoes, and a new WHITE/BLACK colorway for the popular CLEVEN sneaker.
The 4th collaboration between New Era and Kyoto-based textile brand Eirakuya features caps made with traditional tenugui fabric, offered in 59FIFTY® and 9THIRTY™ models.
Japanese women's brand Samansa Mos2 has launched a four-piece Disney Collection featuring Winnie-the-Pooh, celebrating the character's 100th anniversary with frills, lace, and embroidery.
The third installment of the SNIDEL × Chacott collaboration arrives on March 18, featuring 15 new ballet-inspired pieces for spring and summer.
TSUCHIYA KABAN is releasing a new women's bag series called "Maraison" on March 26, 2026. The collection features two styles — a large-capacity tote and a 2-way mini tote — each available in three colors.
A VACHEMENT POP UP STORE is being held at select TOMORROWLAND locations, featuring this season's curated pieces alongside exclusive models specially prepared for the event.
Japanese women's fashion brand FURFUR has teamed up with Peanuts for a 4-item capsule collection featuring Snoopy and colorful heart motifs, available online from March 12, 2026.
London-born homeware brand Jubilee has added a William Morris Jacquard Weave Tote Bag to its lineup, offering six designs with front-and-back pattern variations, A4-compatible sizing, and a PU leather handle — priced at ¥4,950.
kaene, a formal wear brand from Fukuoka, is opening its first Kansai location at Namba CITY in Osaka on March 13, 2026, releasing three exclusive dress styles available only at this store.
Maison de FLEUR is launching a collaboration with Sanrio characters Hello Kitty and Tiny Chum, featuring plush charms dressed in matching polka-dot ribbon outfits, available from March 20, 2026.
NEW ERA TOYOSU, the global sports and lifestyle brand's sixth Tokyo store, opens at Urban Dock LaLaport TOYOSU 2F on April 24, offering the widest kids' product lineup of any New Era store in Tokyo.
Accessory brand IRIEBEACH and its sister brand Lufine are hosting an 8-day joint pop-up event in Minamisenba, Osaka from April 29 to May 6, 2026, featuring over 420 products including new arrivals and exclusive visitor benefits.
New Era releases an Easter-themed Peanuts collaboration collection featuring Snoopy, Woodstock, and other beloved characters embroidered on pale-tone caps — 14 styles in total for adults and kids, available from March 12 at New Era stores and the official online store.
A limited apparel and accessories collection has arrived, featuring the charming characters of the mobile puzzle game Puzzle de Housaku! Nyanko Mura alongside the iconic American brand Fruit of the Loom. Items went on sale from March 10.
Swatch is opening a limited-time pop-up store in Kanazawa's Korinbo Daiwa department store from March 19, marking the brand's first appearance in the Hokuriku region.
The third installment of the Zoff x Chiikawa collaboration arrives with seven eyewear frames featuring beloved characters, along with die-cut cloths and stand cases. Pre-orders open on March 10, 2026, with nationwide sales starting March 20.
NARS is expanding its Light Reflecting Luminizing Powder line with a new stick format. The Light Reflecting Luminizing Stick arrives in 5 shades on April 24, 2026, priced at 6,160 yen.
Japanese apparel brand Re:EDIT is branching into beauty with SN repair, a salon-quality hair care line developed in partnership with a manufacturer boasting 70 years of history. The lineup goes on sale at Rakuten Ichiba on March 17, 2026.
Tom Ford Beauty's Soleil Summer Collection 2026 arrives with new lips, cheeks, and eye products drawn from the sensuous light of the golden hour. New items go on sale from late March 2026.
A limited-edition collaboration piece from luxury menswear brand Kiton and Italian furniture maker Cassina is being exhibited at Kiton Ginza from March 19, 2026.
A cherry-blossom-inspired pink Puketti home collection from Marimekko is launching exclusively in Japan on March 19, 2026, with select items available early through the ongoing Marimekko Sakura Pop-up events.
New Balance is adding the Ellipse to its running shoe lineup, designed to help runners of all levels rediscover the pure joy of running. Available from March 12, 2026.
The KODAK FLAGSHIP STORE in Harajuku has reopened following a full renovation, blending street, outdoor, vintage, and photo culture into a richer brand experience. The Kodak Charmera is on sale in limited quantities through March 8.
CROSS FUNCTION has released three new water-repellent denim pieces — a shirt, wide pants, and an all-in-one — combining lightweight construction and pollen resistance for spring through autumn wear.
Tabio's "Kutsushitaya fam" — a revamped socks line priced at 550 yen per pair — debuts at 150 Kutsushitaya stores on March 6, 2026, featuring matching designs for parents and children as well as couples.
Fashion brand Maison de FLEUR is releasing a special collaboration collection inspired by the film Wicked: For Good, featuring 4 items that capture the contrasting worlds of witches Glinda and Elphaba.
To commemorate the 30th anniversary of Neon Genesis Evangelion's TV broadcast, footwear brand SHAKA and RADIO EVA have teamed up on the "OTTER TRAIL AT SECOND WAY for EVANGELION" collection — three sneaker-sandal models inspired by EVA-00, EVA-01, and EVA-02, available from March 7, 2026.
D2C fashion brand SOÉJU is hosting its 2026 Spring/Summer collection exhibition and fitting events across four cities — including Shizuoka for the first time. Visitors can freely try on curated pieces with no in-venue purchase pressure.
Kobe-based casual shoe brand maRe maRe DAILY MARKET is opening at Yurakucho Marui's 2nd floor shoe section on March 3, 2026, offering comfortable footwear designed for wide and high-arch feet.
Fashion brand gladgarb has opened pre-orders for its fourth collaboration with Gakuen Idolmaster, presenting 6 unisex items based on character Juo Sena's songs and costumes. Pre-orders run from February 27 to March 16, 2026, with delivery planned for June 2026.
earth music&ecology Japan Label is releasing a 22-item collaboration collection featuring virtual singers Hatsune Miku and KAITO, with pre-orders opening on March 2, 2026 on the STRIPE CLUB online store.
To celebrate JJ magazine's 50th anniversary, a special collaboration pop-up store featuring Sanrio Characters is coming to the Metele Building Lobby in Nagoya on March 28 and 29, 2026, with 12 limited-edition items available.
Shibuya PARCO hosts SHIBUYA PARCO "PERSON" from March 13 to 22, 2026, a wide-ranging program of music, art, pop-ups, and events centered on the theme of people and the things they create.
CONVENIENCE WEAR, FamilyMart's original apparel brand, kicks off the 2026 spring/summer season with colorful new items starting February 27, alongside special 45th anniversary commemorative socks and handkerchiefs going on sale March 6.
FREAK'S STORE is highlighting seven recommended spring outerwear pieces, now available at stores nationwide and online. From color-block stand-collar coats to an M-65-inspired short mods coat and a balloon-hem coat, the lineup covers a wide range of styles to kick off the new season.
Japanese leather brand HIROFU introduces the new VITALE collection — tote bags crafted from original vegetable tannin leather that develops character with use, available from February 27 in two sizes.
British heritage brand HUNTER has relaunched its Travel Collection for Spring/Summer 2026, introducing a new multi-function series of lightweight, water-repellent bags and footwear designed for travel, commuting, and everyday use.
Kanzashi-ya Wargo, a Japanese handmade kanzashi specialty store, has launched the Kiwataridori Ippon Kanzashi, a new hair ornament available in five colors. Inspired by migratory birds soaring through deep forests, the piece combines wood and metal for a design that balances natural warmth with elegance. It went on sale on February 27.
The golf wear brand pierre cardin golf is launching its 2026 Spring/Summer collection, featuring actor Hiroyuki Ikeuchi as its visual model and a collaboration caddy bag with SUN MOUNTAIN.
Milan-based luxury brand BONAVENTURA has released the second installment of its collaboration with Italy's historic House of Savoy, featuring a lineup of shrink leather goods dyed in "Savoia Blue."
Weekend Max Mara has unveiled its 2026 fall/winter signature collection, a collaboration with stylist and former L'Uomo Vogue editor-at-large Robert Rabensteiner, blending Alpine tranquility with urban cultural vibrancy.
Japanese premium innerwear brand AROMATIQUE has announced its 2026 spring/summer collection themed "Extraordinary," featuring the brand's first-ever swimwear line through a collaboration with UK brand Noblesse Oblige, alongside new silk, cotton, and stretch innerwear styles.
ATTITU, the bag brand by Tsuchiya Kaban with the concept "No right answer is the new standard," will open its first directly-operated store in Kamakura on April 4, 2026, alongside a new collection featuring the brand's first shoes.
Dior's Sauvage Men's Care line expands with a new Shampoo and limited-edition Hair Serum, both set to launch on March 6, 2026, powered by sustainably grown cactus extracts from the Dior Garden in Lanzarote, Spain.
Fendi unveiled its Fall/Winter 2026-27 collection in Milan on February 25th, with Japanese actress Kaya Kiyohara, Yuri (HANA) of girls group HANA, Bang Chan of Stray Kids, and a stellar international lineup attending the show.
From March 11 to 24, Matsuya Ginza celebrates Japanese denim craftsmanship through show window installations, pop-up shops from Hiroshima and Okayama, and a souvenir tote bag offer — all set alongside the TOKYO CREATIVE SALON 2026 festival.
The latest volume in BEAMS's personal book series I AM BEAMS focuses on buyer and SSZ director Tadayuki Kato, with Amazon pre-orders open from February 25 and a general release date of April 10, 2026.
Three new variations of the iconic Capucines bag have been released, each crafted from Taurillon leather and adorned with a specially coated decorative bicolor chain and tone-on-tone LV initials.
The 7th collaboration collection between Maison de FLEUR and French gobelin weave maker Art de Lys launches on March 6, 2026, featuring "Atelier Sucré" — seven strawberry-themed bags and accessories rendered in deep red.
OJICO, an apparel and goods brand known for its playful T-shirt designs, is relocating its permanent store to Haneda Airport Garden on February 27, 2026, right at the entrance from Haneda Airport Terminal 3.
S'YTE's 2026 Spring/Summer Collection, themed around "anti-mode," launches March 5 across select stores and online, featuring lightweight layered styles, iridescent textiles, and versatile silhouettes.
Apparel brand Favorite has announced a collaboration with the mystery adventure game Urban Myth Dissolution Center, with five apparel items and original chibi character goods available for pre-order starting February 27 at 5:00 PM.
Women's fashion brand Viaggio Blu has opened pre-orders for its spring Flower Bouquet print collection, featuring a bow tie blouse, flare skirt, and cardigan with floral prints handcrafted by Kyoto artisans. In-store release is scheduled for mid-March.
Gramicci and ALWAYTH are back with their second capsule collection, featuring 8 items that blend outdoor functionality with all-weather design. The collection goes on general sale February 28, 2026, with a launch party and pre-sale the night before at Gramicci Harajuku.
To mark International Women's Day on March 8th, the sustainable jewelry brand mi luna is running a special campaign called "Choose to Be Myself. — A Day to Choose Who I Am —" featuring empowerment jewelry, mimosa-colored pieces, and a director interview.
MICHAEL KORS has released a Japan-exclusive "Lucky Charm Capsule" collection in lemon and light bouquet colorways, featuring the LAILA crossbody bag and three styles of small leather goods, available from February 25.
Tokyo's NFDT and SFDA fashion design competitions will conclude with a runway-format final judging event and awards ceremony at Toranomon Hills on March 29. Free to attend with no registration required, the event also streams live on YouTube.
Japanese bag brand pionunnal, known for its use of traditional Korean NUBI quilted fabric, and German textile brand FEILER announce their second special collaboration collection "PIOFUL," going on sale on March 9, 2026 at 12:00 PM.
UNTITLED, a Japanese career women's fashion brand, has unveiled a special feature page for its MAKE×DENIM denim collection, showcasing two styles crafted for a beautiful silhouette and all-day comfort.
At the 2026 British Academy Film Awards ceremony held in London on February 22, 2026, EJAE wore a Dior gown designed by Jonathan Anderson. Photographs by Sophie Carre reveal the craftsmanship behind the look.
ÉDIFICE is hosting a bag personalization event featuring Hender Scheme's "assemble" line, where shoppers can freely mix and match colors for each part of their bag at stores across Japan.
New merchandise from the anime Hell Teacher Jigoku Sensei Nube is now accepting pre-orders through the TOKYO MADNESS CLUB apparel series, featuring T-shirts, face towels, and rubber coasters.
To celebrate JJ magazine's 50th anniversary, a special collaboration pop-up store featuring Sanrio Characters is opening at SHIBUYA109 Abeno from March 4 to 8, 2026, with 12 limited-edition items.
Two new Limelight Gala jewelry watch models arrive this spring, showcasing intricate snake pattern gold engraving with vibrant orange enamel and a Deco Palace engraving with cognac-colored diamonds.
Dior releases a new children's capsule collection for summer 2026, featuring designs inspired by Jonathan Anderson's mainline collection with classic codes and contemporary touches.
Ladies' fashion brand index celebrates its 30th anniversary with a special collaboration featuring Sanrio's beloved character Pompompurin. The collection includes bags, pouches, wallets, and lifestyle items launching February 26.
RAFFLE launches an exclusive online lottery featuring Sanrio's beloved characters My Melody and Kuromi in collaboration with Tokyo Girls Collection's Aichi performance, offering unique merchandise including the standout "Face-Covered T-Shirts."
Men's fashion brand TAKEO KIKUCHI introduces a new label showcasing modern sophistication with playful edge, available online and in stores nationwide from February 20.
SALON adam et ropé, operated by Jun Co., Ltd., releases a new capsule collection in collaboration with AMERICANA. The 26SS collection features 6 items available from February 27, 2026.
AnotherADdress TOKYO, the first physical location of Daimaru Matsuzakaya's fashion subscription service, is hosting a series of fashion talk shows and styling events throughout February at COREDO Nihonbashi.
BVLGARI's Diva's Dream collection introduces new denim small leather goods exclusively available in Japan, featuring luxurious denim with gold thread accents inspired by Roman mosaics.
The gal magazine 'egg' will host a major event celebrating the latest gal culture and the graduation of five central models who have led the magazine for years.
Golf apparel brand HORN GARMENT celebrates its 20th anniversary with a special Spring/Summer 2026 collection launching February 20th, featuring archive revival pieces, performance sportswear, and resort lifestyle items.
Louis Vuitton has released new men's hats showcasing the Maison's exceptional savoir-faire, including the Cap LV Flower Washed with signature embroidery and the reversible Bucket Hat Monogram Blast.
Baby and kids gift brand MARLMARL releases special collaboration items featuring Sanrio Characters Hello Kitty and Hapidanbui, available online from February 19, 2026.
Adorable collaboration items featuring Obungu to Issho characters paired with beloved Sanrio Characters are now available at Don Quijote and Apita stores nationwide. The new collection includes embroidered sweatshirts and jersey sets with charming character designs.
A new eyewear collaboration between OWNDAYS and Netflix's hit series Stranger Things launches February 26th in Japan, featuring five frame styles inspired by The Upside Down and Hellfire Club with nostalgic 1980s design elements.
URBAN RESEARCH's in-house brand Téya launches its second collection featuring timeless basics with poetic design and sophisticated edge, available from February 24, 2026.
After three years of development, Allbirds introduces the Breezer Point, a pointed-toe flat that combines elegant design with the comfort of natural materials. The new model addresses common heel slippage issues while maintaining the breathability and washability that made the original Breezer series so popular.
Popular outdoor lifestyle brand CHUMS is introducing its first dedicated school bag series, the CHUMSchool Day Pack collection, featuring functional designs perfect for student commutes.
Italian luxury brand FENDI introduces new colorways of the popular "FENDI Fit" sneakers, blending the maison's heritage craftsmanship with contemporary design. Available now at FENDI boutiques and online.
Louis Vuitton releases a new collection of women's wallets and leather goods featuring vibrant leather lining and lucky clover charms, celebrating Super Lucky Day on March 5, 2026.
MOUSSY announces a double-name capsule collection with Vaquera, debuting the Paris Syndrome theme from Paris Fashion Week.
A new flagship store featuring popular character merchandise from Narumiya's beloved junior fashion brands will open at LUCUA SOUTH in Umeda, Osaka in fall 2026.
NEWYORKER WOMEN unveils a special collaboration with Artisan & Artist, featuring three premium pouch designs combining quality craftsmanship with the iconic NEWYORKER tartan pattern.
Ladies' fashion brand OPAQUE.CLIP introduces a special collaboration with Sanrio's Hello Kitty, featuring pouches, bags, and accessories with sparkly and fluffy materials in sophisticated leopard patterns and chic colors.
PEACH JOHN ROOM has released the "Sweet Bloom Collection," a new line of spring-inspired roomwear featuring beloved Mimosa and tulip floral prints. The collection includes cotton-blend pajamas, rib loungewear sets, and double gauze sleepwear.
Garrett Co., Ltd. announces the release of the ATHLETIC FORMAL DOUBLE SUIT, developed in collaboration with Fashion Director Keiji Kaneko and Kosuke Kambara, following the ATHLETIC FORMAL SUIT released in 2025. This new setup features a double-breasted jacket and two-tuck pants, creating a more formal style.
The popular shopping event hosted by FUDGE magazine returns to Higashi Honganji Temple's Shōsei-en Garden on March 7-8, 2026. Featuring 50 brands of handmade accessories, pottery, vintage fashion, and the new FUDGE Style Portrait service.
The popular hand-dyed shoe brand HTHREE brings its fitting event to Osaka for the first time, allowing customers to try on shoes and place custom orders, with a sample sale offering up to 40% off.
The latest edition of the HYSTERIC MINI brand mook series, featuring the kids' brand that led Harajuku-kei and gal culture in the late 1990s to early 2000s, is now available. The series has surpassed 1.6 million copies sold.
Japanese leather goods brand objcts.io introduces its first new backpack in five years alongside ultralight mesh tote bags, combining premium materials with lightweight design.
SWAAN4RLBERG, a leather brand based in Kurashiki, Okayama, has launched the Lace Up Shoes / Off-piste 2026 Spring limited edition collection. This made-to-order model features spring colors and customizable double tassels, available until April 12, 2026.
Belle Maison introduces the latest SWIMMER collaboration featuring the first-ever adult-sized apparel, alongside new unisex kids' items launching on February 19, 2026.
The 42nd Tokyo Girls Collection announces Spring/Summer 2026 trend keywords featuring Styling Performance, Accessory Master, and Kawaii Vibes at Yoyogi National Gymnasium on March 14
THE CLASIK's women's collection is now available at LAND OF TOMORROW stores in Tokyo and Osaka. The collection features 7 pieces including coats, shirts, jackets, and slacks, exclusively available at select locations.
Tod's for Ron Herman introduces an exclusive new leather bucket bag mini in Tuareg Blue and Ivory, plus suede cross-strap sandals, perfect for updating your spring wardrobe.
AEON will release recovery wear loungewear made with Celliant material, featuring T-shirts and long pants for both women and men, at approximately 360 stores nationwide starting February 20, 2026.
From February 21 to 23, Barneys New York Roppongi will host a special pop-up event featuring WAIPER, the Fukuoka-based military fashion shop. The event will showcase rare military surplus items, exclusive pre-release pieces, and unique remade garments including reworked Swiss army denim and US barracks bag wide pants.
Onward Kashiyama's ANY brand releases a new collection featuring Mickey Mouse art motifs, including tops, bags, pouches, and scarves, starting February 19.
Cath Kidston's flagship Omotesando store marks its first anniversary on March 6 with exclusive Harmony Ditsy items, a collaboration with accessory brand Liquem, embroidery services, and special novelty gifts.
Louis Vuitton introduces two new men's sneaker styles from the 2026 Spring/Summer collection - the LV Tilted Sneaker featuring subtle monogram denim and the LV Trainer Sneaker with monogram canvas print
Louis Vuitton releases a new collection of men's leather goods ahead of March 5, 2026, featuring colorful Monogram canvas, vibrant Taiga leather, and functional designs perfect for everyday use.
Louis Vuitton has released a new collection of women's wallets and leather goods featuring vibrant leather linings in iconic Monogram canvas, with lucky clover charms celebrating Super Lucky Day on March 5, 2026.
Stripe International's brand Maison de FLEUR unveils a collaboration collection with Sanrio's popular characters My Melody and My Sweet Piano. The collection features four adorable items including bags and charms, launching at stores and online on February 27, 2026.
American workwear brand RED KAP and URBAN RESEARCH Sonny Label unveil their seasonal collaboration featuring relaxed denim shirts and wide pants.
Creative photo studio aimme in Sapporo presents a fresh take on graduation attire with their new visual showcasing original lace furisode layered with voluminous tiered hakama, blending traditional elements with girly, edgy styling.
Cadillac Formula 1® Team drivers Checo Pérez and Valtteri Bottas wore Tommy Hilfiger at the Bahrain preseason test from February 11 to 13. This new partnership brings together two American icons.
The ladies' brand cloenc has released the first edition of its 2026 Spring/Summer Collection Look Book, showcasing a clean and modern feminine style with soft pastel accents.
SHIBUYA109 Shibuya is launching a major spring renewal featuring new trend sweets, fashion brands, and an expanded dining area on B2F starting late February through late April.
Kobe-based children's apparel brand SLAP SLIP introduces Slapuri, a magical new collection featuring three jewel-inspired princesses and adorable fairies. Special dress photo events scheduled at select stores.
Washin Co., Ltd., which develops traditional Japanese accessory brands nationwide, has renewed four stores in Kyoto's major tourist areas, transforming them into spaces where visitors can experience Japanese culture more intuitively.
Bag and smartphone case brand ajew releases their popular Valentine's limited items on February 6, 2026, available at the official online store and Isetan Shinjuku. This year features a brand-new lip case charm for the first time.
Japanese leather bag brand TOFF&LOADSTONE releases their second Spring/Summer 2026 collection themed "New Old Things," featuring modern classics with brass hardware and traditional craftsmanship.
VIVAIA unveils evolved versions of their popular autumn/winter Sneakerina series with new spring/summer models Carol and Ayla, featuring the trending slim sneaker silhouette and butter yellow colorway.
LANVIN en Bleu unveils a new collection of accessories featuring delicate cherry blossom designs with vintage charm. The collection includes necklaces, brooches, pierced earrings, and clip-on earrings in soft pink hues, celebrating the arrival of spring.
Ten popular fashion brands from Adastria are launching their seventh collaboration with Sanrio Characters on February 27, 2026. Over 120 items ranging from apparel to accessories will be available across brands including GLOBAL WORK, studio CLIP, and LOWRYS FARM.
Fashion brand Areeam releases a retro-inspired Disney Collection featuring Minnie Mouse's iconic ribbon theme. The 6-item collection launches February 13th online.
Ladies' fashion brand FRAY I.D unveils a new Marie collection inspired by Disney's The Aristocats, featuring t-shirts, tote bags, and mirror charms with elegant character designs.
Osaka Takashimaya will host a pop-up shop from February 27 to March 9, 2026, featuring illustrator mikko's charming character brand Lil ala mode. The event will showcase merchandise, original artwork displays, and themed decorations celebrating the brand's cute and fashionable world.
Starting February 21st, Ron Herman stores and online will feature a special collaboration jacket with jonnlynx. The Ron Herman Futako Tamagawa store will also host a special close-up event showcasing jonnlynx's full kids collection.
The women's streetwear brand atmos pink has unveiled its Spring/Summer 2026 collection, featuring designs that blend strength and femininity through floral motifs, military influences, and functional street style.
On February 17, 2026, Coach will open a new experiential concept store in Kyoto. The store celebrates the brand's craftsmanship and heritage with playful design inspired by Bonnie Cashin.
Italian leather bag and accessory brand Coccinelle has opened a new pop-up store in the heart of Ginza, Tokyo, featuring exclusive items including the new C-ME Lock collection.
Inspired by the iconic Medallion Chair, Jonathan Anderson designs a unique line for Dior's 2026 Spring/Summer collection, featuring delicate ribbon motifs across ready-to-wear, bags, shoes, and accessories.
Dunhill's 2026 Spring Summer campaign captures the tension between refined British elegance and rebellious freedom through visuals that embody restrained sophistication and effortless attitude.
earth music & ecology releases a special collaboration with Converse featuring the ALL STAR FLW OX sneaker in two exclusive custom colors. Pre-orders start February 6th with a 10% discount campaign on STRIPE CLUB.
Ginza Kanematsu releases a new collection of elegant shoes designed to transition seamlessly from special occasions to everyday commuting and outings.
grounds launches collaboration footwear with Thailand's SCULPTURE and artist Tintin Cooper, first unveiled at groundscolere Bangkok 001 event in December 2025.
Fashion media JJ, celebrating its 50th anniversary, collaborates with Anna Sui for a special pop-up store at SHIBUYA109 Shibuya from February 18-23, 2026, featuring exclusive revival design items with the JJ 50 logo.
Laura Ashley, the beloved British lifestyle brand, has launched its 2026 Spring & Summer Collection on its official website starting February 9. The collection features elegant floral designs perfect for sophisticated women.
The LILY BROWN store at Hakata Hankyu reopens on March 11th with exclusive limited-edition colors, special novelty gifts, and point-up campaigns to celebrate the renewal.
And Nine Co., Ltd. launches MAEGAMI Keeper, a specialized bangs styling product series with two types—Gachi Keep for advanced users and Magical for beginners—to help create ideal bangs and face-framing hair.
miyansol, a Korean bag brand utilizing innovative DuPont Tyvek material, is opening its first-ever pop-up store in Japan at Matsuzakaya Nagoya Store from February 11–17, 2026, featuring eco-friendly daily bags with vibrant colors and customizable straps.
New Era announces a Japan-exclusive triple collaboration collection with Netflix and the 2026 World Baseball Classic, featuring caps and apparel celebrating the upcoming tournament.
Lingerie brand PEACH JOHN releases a collaboration collection with fashion icon Betty Boop™ on February 10th, featuring two lingerie styles and warm knit pajamas.
Samantha Thavasa Japan Limited introduces a new collection inspired by Disney's Big Hero 6 character Baymax. The lineup features 9 items including bags and accessories that capture the heartwarming world of the caring robot.
Shimokitazawa Reload partners with Vantan Design Institute to host a four-day pop-up event featuring student fashion brands, creating a unique cultural intersection in the heart of downtown Shimokitazawa.
Citizen Watch launches two limited-edition wicca watches inspired by the contrasting witches Elphaba and Glinda from the upcoming film, featuring intricate details that capture the story's colors, emotions, and iconic elements.
Luxury brand resale specialist YOCHIKA unveils a concept film showcasing an Hermès Birkin's journey through Kyoto, reflecting the company's commitment to building customer trust through quality service.
ambie, the innovative ear cuff earphone brand, marks its 9th anniversary with a special campaign featuring limited edition Socks gacha sets and exclusive discounts on starter sets through February 16th.
Fun Standard Corporation rebrands its innerwear line from E.me to moophem, prioritizing natural comfort over appearance-focused standards, launching with the Airelle sanitary shorts featuring 90ml absorption capacity.
The SPRING 2026 collection features romantic items crafted with premium materials and refined silhouettes, perfect for celebrating special moments with loved ones.
Artists and celebrities have been adorned by GURTWEIN's couture dresses. The first-ever private order event and new collection pop-up offers a rare opportunity to experience the brand's world, previously shown only in select locations, including exclusive Isetan pieces.
HOGAN presents a special pop-up event at Isetan Shinjuku, showcasing the 2026 Spring/Summer collection with Japan-exclusive sneakers and a new personalization service.
LOVE BY e.m. unveils a new Tom and Jerry jewelry collection at the Tom and Jerry POP UP STORE at Isetan Shinjuku from February 9 to 17, 2026. The collection features playful earrings and charms inspired by the beloved cartoon characters.
PARCELLE JEWELRY's Matsuyama store announces new jewelry collections for February, including the delicate Cocon series and silver Palette rings, along with special events like STONE marché, TRUNK SHOW, and the one-day Petite Boutique.
TENGA's TXA-TENGA by Artist- project is hosting a pop-up event at TENGA LAND in Tokyu Plaza Harajuku Harakado on February 22 to celebrate the collaboration with illustrator Kae Tanaka.
DAN's sixth T-shirt collection features designs based on the original 1997 Medabots game packages from Imagineer. The Kabuto and Kuwagata versions will be available for pre-order through February 28.
CRUTCH Co., Ltd.'s street brand GALFY unveils a collaboration collection between its gal line CANDY GALFY and Sanrio's iconic Hello Kitty character, featuring 12 items launching February 7.
Louis Vuitton expands its Escale watch collection with five new models featuring advanced complications, including the iconic World Time in platinum and the innovative Twin Zone travel complication.
Ethical select shops style table and Ethical&SEA are launching a Rest Campaign from February 12, 2026, featuring recovery wear brand IOZ recovery and wellness items to help modern people address chronic fatigue and improve sleep quality through rest as self-care.
Cypress Trading, based in Osaka, has signed an official distribution agreement with UK watch brand Dennison and will begin official sales in Japan from February 2026.
British lifestyle brand Barbour announces a collaboration with Japanese menswear brand Kaptain Sunshine, drawing inspiration from seafaring workwear and maritime heritage.
COMPASS+, a business gear brand by YOCABITO Co., Ltd., introduces the Garment Duffel Bag and Compression Bag—two essential solutions that eliminate suit wrinkles and the hassle of carrying multiple bags during business trips.
Christian Louboutin's 2026 Summer Collection introduces the Jane Nina, a closed flat mule featuring the iconic chunky heel, round toe, and everlasting red sole.
BARNEYS NEW YORK is hosting a special limited-time event featuring Dieffe Kinloch, a Milan-based art accessory brand known for its vibrant, artistic designs. The event runs from February 6 to February 15, 2026 at Ginza, Yokohama, and Fukuoka stores, showcasing exclusive items including bags, card cases, and socks.
Italian luxury brand Fendi unveils a digital campaign featuring Sienna Spiro, Amber Mark, Kilo Kish, and Kitty Cash for the new Fendi Way bag, celebrating independent spirits and creative confidence.
LANVIN en Bleu launches a new collection of lucky motif accessories, including ribbon designs symbolizing bonds and promise, along with elegant heart motifs finished with mother-of-pearl and pearls.
Maison de FLEUR releases a special collaboration book featuring Hello Kitty adorned with strawberry ribbons. The collection includes four charming items available at FamilyMart and bookstores starting March 11, 2026.
MARY QUANT unveils its 2026 Spring Collection featuring spring-inspired colors and materials. The lineup includes classic setups, tulle camisole dresses, and sheer shoulder bags perfect for the blooming season.
Narumiya International's Mezzo Piano brand releases a special collaboration collection featuring Sanrio's popular characters My Melody and My Sweet Piano, with ballet-inspired designs launching at stores and online.
Mila Owen releases their 2026 Spring Collection web catalog on February 5th, showcasing a refined take on traditional basics with feminine touches and a balanced, modern aesthetic.
Nautica's 2026 Spring & Summer Collection has arrived, featuring madras check and vibrant woodland camo designs adapted for streetwear.
Five beloved fragrances from KO-GU's eau de parfum collection return on February 20th, featuring fresh, floral scents perfect for spring. Pre-sale begins February 5th at KO-GU Shinjuku.
This February, PARCELLE JEWELRY Umeda unveils charming strawberry jewelry, botanical Primula rings, and vibrant new collections, alongside three exclusive jewelry events including a trunk show, stone market, and custom order consultations.
SHIBUYA FASHION WEEK 2026 Spring announces its key visual designed by internationally acclaimed artist Face Oka, along with exciting event details including THE CULTIVATE MARKET, shopping campaigns, and exclusive collaborations.
French chic meets heritage craftsmanship in this denim-focused collection launching February 4, 2026.
VIVAIA unveils the upgraded Margot 3.0, featuring enhanced cushioning, anti-slip technology, and sustainable materials. Available at stores in Tokyo and Osaka from February 4th, 2026.
Audemars Piguet announced a new Neo Frame Jumping Hour watch on February 3, 2026, at the AP Social Club in Andermatt, Switzerland. The timepiece combines modern craftsmanship with vintage appeal, featuring the manufacture's first automatic jumping hour movement.
British lifestyle brand Cath Kidston introduces a new spring collection featuring nostalgic floral art with cotton lace details and frilly accessories, available at stores and online starting February 6th.
On February 4, 2026, KILIAN PARIS launched "Her Majesty Eau de Parfum," the brand's first-ever chypre fragrance inspired by the fleeting beauty of cherry blossoms in Kyoto.
PUMA Japan releases the Velum SB Nitro, their first lifestyle collaboration with footwear designer Salehe Bembury. This innovative design features biomorphic inspiration, 5D printed cage structure, and NITROFOAM cushioning technology in the new "Rhubarb" colorway.
HIPSHOP releases a Space Battleship Yamato collaboration underwear collection on February 6, 2026, featuring bold designs inspired by the legendary anime series. Available at HIPSHOP stores nationwide, online, and select EC platforms.
Hamee introduces a new collection of mobile straps under the tokitam brand, featuring acrylic chains, cushion charms, beads, and shoulder straps. Designed to bring a touch of excitement to daily life, these accessories combine functionality with adorable designs. Pre-orders begin February 4, 2026, with sales starting in early March.
The casual feminine footwear brand artemis by DIANA has partnered with popular illustrator Masami Ushikubo for their 2026 Spring/Summer collection, featuring a fresh seasonal visual and limited edition items.
Street sports brand DUBSTACK® is hosting an SNS campaign to give away their popular 'FUTON RIDER' snowwear to one lucky winner as winter sports enthusiasm surges globally this February.
Ferragamo unveils its Valentine's Day 2025 campaign celebrating love and connection through a curated collection of accessories. The "Hug Me Close" campaign features the iconic Hug bag with Gancini closure, along with footwear, silk scarves, and fragrances for both women and men.
A new Made-in-Hakata bag brings traditional Hakata weaving into daily use. The NABIKI bag, a collaboration between Fukuoka Canvas and Hakata Ori, features upcycled obi fabric and goes on sale February 21st at Hakata Machiya Furusatokan.
TOMORROWLAND stores, including Lumine Yurakucho and Lumine Shinjuku, are hosting a limited-time event showcasing vintage scarves from luxury brands like HERMES. Each piece is unique, offering a special opportunity to find rare designs.
VIS releases a special collaboration collection with OUTDOOR PRODUCTS featuring three stylish bags designed for women's daily life, combining casual functionality with refined femininity.
Samantha Thavasa launches a new collaboration collection featuring bags and charms inspired by the world of the upcoming film Wicked For Good, opening March 6th. The collection captures the essence of Elphaba and Glinda with dress-inspired colors and character motifs.
Wpc. Patterns, a lifestyle brand born from umbrella brand Wpc., announces its 2026 spring/summer collection featuring actress and artist Non as the visual model.
Louis Vuitton presents a carefully curated men's gift selection perfect for Valentine's Day, featuring bags, wallets, accessories, jewelry, and fragrances.
Anna Sui unveils a romantic limited-edition necklace collection featuring crescent moons, butterflies, and cut glass accents. Available in reversible gold and black designs from January 30, 2026.
The renewed atmos Ginza blends traditional Edo aesthetics with modern sneaker culture, featuring artwork by SNEAKERWOLF and shoetree.
BROS by WACOAL MEN marks its 35th anniversary with a special collaboration featuring popular illustrator Chocomoo on the new Hanakotoba Pants collection, available from January 29, 2026.
Actor Will Price attended the premiere of The Only Living Pickpocket in New York at the Sundance Film Festival in Park City on January 28, 2026, wearing a stylish Dior ensemble.
Italian luxury brand FENDI presents a curated Valentine's Day selection featuring the FENDI Lui series for men and the iconic Peekaboo bags in various colors for women, available now at direct stores and online.
Freada's spring collection features a collaboration with Thai embroidery collective WINWINWIN and unique remade pieces using vintage materials like French tablecloths and European cotton bags.
FREAK'S STORE has launched three exclusive Coleman bag models from the Walker series, featuring 33L and 15L backpacks plus a square shoulder bag perfect for outdoor adventures and urban use.
Starting January 30th (Friday), a new collaboration between Fruit of the Loom and FREAK'S STORE launches. The first collection features 19 exclusive styles, including the brand's first-ever shirt series alongside classic loungewear with the signature colorful designs Fruit of the Loom is known for.
ERIS VELINA, a Kobe-based pearl specialist, is launching its unique "Osakanapearl" collection featuring baroque pearls transformed into adorable sea creature characters. The brand will exhibit at the Tokyo International Gift Show and Kyoto Gift Show in February 2026, seeking B2B partners for high-end retail channels.
Footwear brand LOOK n FEEL debuts with UNION TRAINER, a dial-up sneaker combining British trainer aesthetics with 6 features for year-round wear. Pre-orders available on Makuake from February 1, 2026, with up to 35% off.
Manhattan Portage introduces a special collaboration collection featuring Sanrio's beloved character Kuromi, combining the character's dark charm with signature bag designs in a sweet-and-spicy style balance.
MAYSON GREY, the renowned Japanese ladies' fashion brand, marks its 40th anniversary with commemorative items and events throughout the year to thank its loyal customers.
Ladies' fashion brand NOELA releases its Spring 2026 collection catalog featuring elegant feminine styles with marine-inspired details and soft neutral tones.
On January 29, 2026, a new standard color Titanium was added to RIMOWA's popular Classic Suitcase Collection.
SATUR, a popular Korean contemporary brand, is opening its first permanent store in the Kansai area at LUCUA Osaka on February 27, 2026. The store will feature the brand's latest 26SS collection and offer exclusive novelties for visitors.
TISSOT announces new models in the PRC 100 Solar collection, featuring innovative solar technology and striking new color options including yellow gold PVD combinations and ice blue dials.
Fukuoka PARCO is hosting a limited-time pop-up event featuring the innovative footwear brand "grounds," supervised by fashion designer Mikio Sakabe. The event showcases the brand's signature designs along with RESORT26 collection items and advance sale products.
Louis Vuitton unveils a vibrant selection of wallets and leather goods to bring colorful joy to everyday life in 2026, featuring special anniversary items celebrating 130 years of the iconic Monogram canvas.
Discover the perfect gifts for special moments with loved ones from the Louis Vuitton Valentine's Women's Gift Selection.
New Era, the global sports and lifestyle brand, releases its debut collaboration collection featuring three beloved candy brands—Mentos, Chupa Chups, and Frisk—on February 5 at New Era stores and the official online store.
Patina Osaka releases its second collaboration with world-renowned artist VERDY on January 31, 2026, featuring sweatshirts and socks at the hotel's first-floor retail shop.
Japanese lifestyle brand Wamonoya Kaya collaborates with contemporary ukiyo-e painter Suzuki Hyottoko on a unique collection featuring household appliances and everyday motifs in traditional ukiyo-e style. The 12-item lineup includes aloha shirts, reversible jackets, and traditional Japanese goods, bringing humor and color to modern living.
To celebrate the March 6, 2026 Japanese release of Wicked: For Good, 20 official design T-shirts are now available on Amazon Merch on Demand, featuring character portraits and playful designs.
Fashion brand LOWRYS FARM announces its debut houmongi collection, blending traditional kimono elegance with modern design sensibilities through a partnership with kimono specialist Kyoto Marubeni.
E-Come Group has released the MLB PIGMENT TOTE BAG SERIES featuring vintage-look bags with bold team logos. The collection includes popular teams like the New York Yankees and Los Angeles Dodgers, available nationwide for ¥3,090.
Allbirds, the sustainable footwear brand from San Francisco, is bringing its natural material-based shoes to Hyogo and Okinawa with pop-up stores at OSHMAN'S locations. These pop-up shops mark the brand's first appearances in both prefectures.
EKAL, a brand connecting daily life with nature through lakeside living, is re-releasing the popular collaboration bag with CARIBOU Mountaineering in new 2026 SS colors.
British footwear brand Dr. Martens introduces two new collections for the 2026 Spring/Summer season, featuring distinctive white contrast stitching and premium leather designs.
FamilyMart's popular Convenience Wear line welcomes a new beige color option for its best-selling zip-up jacket and jogger pants. A 50% off clearance sale runs from February 3 to 28, 2026.
On February 13, 2026, the FEILER shop on the 10th floor of Hankyu Umeda Main Store will reopen with a completely new concept. Featuring the largest sales floor area of any department store FEILER shop in Japan, the renewed store offers an elegant space where visitors can experience the brand's latest products, including exclusive baby items available only at select locations.
Ferragamo launches a visual celebration honoring Italian excellence, craftsmanship, and iconic figures, featuring the legendary Tramezza shoe and ski champion Alberto Tomba.
Lifestyle brand Afternoon Tea LIVING launches a special collaboration with Flora Notis JILL STUART, featuring a new Cherry Blossom & Afternoon Tea Blend fragrance collection available from February 20, 2026.
Fukusuke Corporation will release a new line of socks featuring the beloved Koala's March chocolate snack character. The collection includes five styles across men's, women's, and genderless sizes, available from late January 2026 at department stores and the official online store.
Danish fashion brand Ganni unveils its second collaboration with The Walt Disney Company, showcasing a 16-piece capsule collection starring Daisy Duck alongside a limited-edition fanzine, launching globally from January 19, 2026, and in Japan from February 6, 2026.
LOWRYS FARM releases a special collaboration collection featuring beloved character Chiikawa, offering 10 types of cute fashion items including pajama sets, sweatshirts, and fluffy setups perfect for relaxing at home.
PROJECT YOU will release exclusive collaborative merchandise at the Rolling Stone Korea x MISAMO pop-up event, featuring original artwork by popular artist Cotoh. The special event runs from February 7 to March 8, 2026, at Ginza Novo.
Tinder partners with Paris-based fashion brand EGONLAB to debut a capsule collection during Paris Fashion Week Menswear 2026-27 Fall/Winter, with proceeds supporting the NGO Safe Place.
AMI Paris presents its Fall/Winter 2026 collection, marking the brand's 15th anniversary with a colorful and inclusive showcase that returns to its roots while opening a new chapter.
CELFORD launches its latest spring collection with actress and model Rinka Kumada, showcasing elegant designs that transform everyday moments into special occasions.
Finnish design house Marimekko introduces a new bag collection featuring its signature Unikko and Piccolo prints. Available for pre-order on ZOZOTOWN starting February 6, ahead of the general release on February 13.
and ST collaborates with Qoo10 to launch a Valentine's-themed beauty and fashion salon booth at and ST TOKYO in Harajuku from January 30 to February 16, 2026. Visitors can experience personalized styling sessions, try award-winning beauty products, and receive special novelty bags.
Italian luxury brand BONAVENTURA opens a special pop-up store at Nihonbashi Mitsukoshi featuring new colors and exclusive personalization services from January 21 to 27.
Canada Goose unveils its 2026 Lunar New Year Collection, celebrating the Year of the Horse with the signature Carmine Red color and a collaboration with artist Matt McCormick.
grounds is releasing miniature versions of their popular shoes as capsule toy straps. All six designs feature the iconic MOOPIE outsole, launching at locations nationwide from January 27th.
Tokyo-based jewelry brand PARCELLE JEWELRY opens a seven-day pop-up shop at Miyazaki Yamakataya from January 21 to 27, 2026, featuring handcrafted pieces including new color-change gemstone jewelry and custom order options.
Underwear brand HIPSHOP releases a new Peanuts Series featuring Snoopy and friends in baseball team uniforms, available for both adults and kids.
STELLAR HOLLYWOOD launches its 2026 Spring/Summer collection featuring the new series "WHAT YOU WANT FIND IN YOUR CLOSET" with zodiac horse-themed lucky items and statement baroque pearl accessories.
Year-round wearability meets iconic UGG comfort in fresh new styles
Gap unveils its Japan-exclusive SAKURA Collection on January 20, 2026, featuring cherry blossom-inspired designs across women's, men's, and kids' apparel and accessories, available at all Gap stores and online.
Moonbat Corporation introduces two new wind-resistant models to its popular ultra-lightweight umbrella series, featuring reinforced structures that withstand 30m/s winds while maintaining exceptional lightness. New hat collection also debuts.
Moonbat Co., Ltd. launches the Miracle Tech Protection, an upgraded version of their world-class compact umbrella featuring 100% sun protection, 100% UV blocking, and waterproof performance, all in an 11.7cm package.
The popular platform triple sole series from Shoes in Closet welcomes a new lace-up design. The Platform Triple Sole Volume Lace-Up Shoes 6437 are now on sale as an early spring addition.
Tokyu Department Store locations in Shibuya are hosting seasonal events featuring traditional ehoumaki rolls for Setsubun, an extensive Valentine's chocolate event called SHIBUYA CHOCOLATE QUEST, and various pop-up shops showcasing beauty, fashion, and handmade goods.
Y's introduces a new denim collection featuring timeless designs that embody the brand's signature philosophy of structure, volume, mobility, and presence.
nainen knit lingerie, known for raising body temperature by 1°C, hosts a wellness pop-up event from January 21 to 27 at Hanshin Umeda Main Store featuring collaboration products with Perfect Potion aromatherapy and Legare herbal tea.
New Balance announces the Australian Open 2026 Kit for tennis star Coco Gauff, a collection embodying the beauty of graceful movement and summer spirit. For the first time, fans can purchase versions inspired by Coco's custom kit.
Fine jewelry brand Spinelli Kilcollin presents a trunk show at ISETAN MEN'S Shinjuku from February 4 to 17, showcasing the debut of the new Enzo ring with black diamonds and offering special custom order services.
GARNI's pop-up store opens at Isetan Shinjuku from January 28 to February 3, 2026, featuring new collections and exclusive pre-sale items in a gallery-style space.
Popular influencer brands Gypsohila and kyanae.bon join forces for an exclusive Valentine's collaboration at Hankyu Umeda Main Store, featuring heart-shaped lollipop brownies and special packaging designs.
Fashion brand Ungrid will launch its inaugural pop-up store at Lumine Ikebukuro from January 19 to February 23, 2026, featuring the 2026 Spring collection and exclusive FRUIT OF THE LOOM collaboration items.
A Tramezza craftsman from Italy will visit the Ferragamo pop-up store at Isetan Shinjuku Men's Building on January 24, showcasing the artistry behind the luxury shoe collection running until February 3, 2026.
On February 7th, 2026, Tuna from the popular "Gal Cat" series will appear at SHIBUYA109 Shibuya Store for a special one-day birthday event, coinciding with the ongoing pop-up shop.
HIROFU has added two new colors, 'Bologna' and 'Amalfi,' to its highly popular CITTA tote bag series. These versatile bags feature soft calf leather with minimal decoration, making them perfect for any occasion from commuting to travel.
The second collection of eco-friendly collaboration bags featuring Lisa Larson's iconic hedgehog and lion designs launches, combining sustainable materials with colorful embroidered designs perfect for everyday fashion.
Louis Vuitton introduces a vibrant new collection of women's wallets and leather goods in fresh pop colors, featuring the Maison's iconic details and elegant gold accents to add a splash of color to everyday looks.
MAX&Co. will hold a pop-up store featuring its UNDYED capsule collection at Ginza Mitsukoshi's GINZA Stage from January 21 to 28, 2026. The collection showcases undyed natural fabrics in collaboration with Italian textile manufacturer Nova Fides.
The Nishikawa Town Mountain Village Revitalization Council presents a popup featuring collaboration items between traditional vine craft artisan KOGUMA and designer unit pinkpepper, running February 5-10, 2026, at THINK OF THINGS in Shibuya.
Hirofu Co., Ltd., a World Group company, unveils the 2026 Spring & Summer Collection Vol.1 for TOFF&LOADSTONE, a Made in Japan leather bag brand, on their website starting January 16 (Friday).
Watabe Wedding announces the 2026 Resoll Collection featuring three new wedding dresses and one tuxedo, with the theme "Flourish - Filled with Happiness as You Are."
BRILLIANCE+, a diamond jewelry brand specializing in over 30,000 natural diamonds and carbon-neutral lab-grown diamonds, has launched new lab-grown diamond eternity rings 'Folia,' 'Refina,' 'Eleniqu,' and bracelet 'Dima' starting January 14, 2026.
ccnmade, a popular Korean donation-based accessory brand beloved by K-POP artists like BTS's V and SHINee's Onew, is launching its first Japanese pop-up shop at JR Nagoya Takashimaya from February 11 to 17, 2026.
Gel Me Petaly, the easy-to-apply gel nail sticker brand, releases three new spring designs on January 23rd, featuring sophisticated bordeaux tones with heart motifs, garnet accents, and shimmering aurora pink finishes.
Green Parks unveils a fresh Disney Collection featuring Mickey & Friends with retro pop designs. The collection includes 7 items launching on January 15, 2026, available at Green Parks stores and STRIPE CLUB online.
FAVMENT's new Hatsune Miku collaboration collection launches January 23rd at Daimaru Tokyo, Daimaru Umeda, and online, featuring graphic tees, hoodies, bags, and more.
Paris-born diamond jewelry maison Messika opens a popup at Ginza Mitsukoshi from January 14 to 20, celebrating its 20th anniversary with exclusive early releases including the non-pavé Move Uno collection.
Plus Vendome will host a special pop-up store at Takashimaya Shinjuku Store from February 11 to 17, 2026, featuring online-exclusive jewelry collections including the popular NANA collaboration items.
SLAP SLIP, a children's fashion brand from Kobe, introduces the "Slapuku Sticker" series featuring jewel-like puffy 3D stickers and sparkly sticker books. The collection launches at 62 stores nationwide and on BEBE MALL.
Hong Kong-based backpack brand ABLE CARRY announces new material variant of Max EDC backpack and brand's first daily sling, launching January 28, 2026.
Camper, the Spanish footwear brand from Mallorca, collaborates with RCD Mallorca soccer club for a special limited edition release. Only 10 pairs available in Japan at Camper SHIBUYA PARCO from January 16.
Jacob & Co. has consistently pursued the impossible in watchmaking. Among their innovative creations, the Twin Turbo stands as a legitimate haute complication watch that unites twin 3-axis flying tourbillons with a decimal minute repeater, a world-first achievement that showcases the brand's technical mastery.
The leather product brand objcts.io, operated by Tsuchiya Kaban Seisakusho, introduces new mini and large size variations of its Essential Daily Leather Tote and Hobo bags starting January 21, 2026.
Two collaborative cap styles featuring the popular 9FIFTY™ model will be available at TMT's online store and flagship store starting January 17, 2026.
TOKYO CREATIVE SALON 2026, one of Japan's largest creative festivals, will be held from March 13 to 22, 2026, across nine major Tokyo areas including Marunouchi, Nihonbashi, Ginza, Shibuya, Harajuku, and more.
EDITION stores in Omotesando Hills and Kobe BAL are hosting a special sale event featuring archive items from various selected brands at discounted prices.
The popular Reebok x Nautica collaboration is back with a second collection featuring six bonded sweat items, launching at FREAK'S STORE stores and online platforms on January 16th.
DIANA Co., Ltd. unveils its first-ever collaboration with beloved Sanrio Characters, featuring Hello Kitty, My Melody, Cinnamoroll, and Pompompurin across multiple brands including DIANA, +diana, CUMUU_DIANA, and artemis by DIANA.
Japanese streetwear brand Subciety releases a four-piece collaboration with New Era, featuring caps and a cotton tee, available from January 16th at 12:00 PM.
TOMORROWLAND stores nationwide will host a MAISON de SABRÉ pop-up store from January 15 to January 25, 2026. This limited-time event offers a rare opportunity to explore the world of the internationally acclaimed leather brand in person.
V.A., a concept store operated by JUN Co., Ltd., will release a collaboration collection featuring The Metropolitan Museum of Art and Champion's iconic sportswear designs, available from January 16, 2026.
Golden Concept, a luxury Apple Watch case brand, has introduced new Apple Watch straps featuring distinctive camouflage patterns. Available in Midnight Camouflage and Ranger Camouflage colorways.
Gucci Beauty introduces Gucci Glow Blush and new lip color shades, launching February 11, 2026. The collection features highlighter-blush hybrids and luminous lip shades in elegant ivory and gold compacts.
HOLLYWOOD RANCH MARKET unveils a new REMAKE collection centered on denim, transforming surplus fabrics through handcrafted techniques into unique, one-of-a-kind pieces.
Wellness brand MAEÉ, operated by encyclo Inc. under the POLA ORBIS Group, will hold a limited-time pop-up event at Hankyu Men's Osaka B1F from January 21 to February 14, 2026.
The vintage clothing store in Matsuyama, Ehime has opened a new second floor specializing in men's and US vintage fashion. The store offers 24-hour shopping with a face recognition system and cashless payment.
MUJI introduces two new clothing series featuring organic cotton blends with modern silhouettes. The High Density Twill series debuts on January 12, followed by the Karoyaka Broad series on January 19.
French brand Repetto introduces new colorways for its Tennis Silk sneakers, featuring delicate design elements inspired by the graceful beauty of ballerinas.
The University., a fashion brand inspired by an imaginary university, is opening its first solo pop-up store in the Kansai region from January 14 to 20, 2026.
ABC-MART introduces a fresh take on denim with a new collection that extends beyond clothing to footwear. The latest DENIM lineup features sneakers and apparel that bring a versatile, contemporary edge to everyday style.
Esquisse Co., Ltd. is hosting a limited-time pop-up event for their knit brand aLkaa at Seibu Shibuya from January 20 to 26, 2026, featuring Spring/Summer pre-orders and Fall/Winter sales.
The Korean athleisure brand andar is opening a one-week pop-up store at Isetan Shinjuku from January 14 to 20, featuring fleece-lined leggings, wide pants, air denim, and the debut of their men's collection with exclusive early-release items.
Ginza Kanematsu has released new spring sneakers and bags designed to instantly update winter outfits. The collection features versatile pieces in soft, neutral tones that seamlessly transition from winter through spring.
Women's fashion brand FURFUR has released the latest visuals for its 2026 Spring Collection. The collection will be publicly available on January 7th at noon, with pre-orders starting on January 14th at noon through the official online store and USAGI ONLINE.
kate spade new york unveils a romantic Valentine's Day collection for 2026, featuring heart-shaped jewelry including pendants, earrings, rings, and bracelets, along with the popular KSDuo, Deco, and Do it all bag series in a festive red jam color.
PEACH JOHN launches a special collaboration collection with popular chocolate brand Philly chocolate, featuring rose-motif roomwear and accessories perfect for Valentine's Day.
Valentino Beauty launches a new fragrance in its Anatomy of Dreams collection, Amour Sans Détour Parfum, on January 14, 2026. This passionate floral leather scent evokes a clandestine romance in a Roman palazzo boudoir.
The popular smartphone game app Break My Case is teaming up with ZOZOTOWN for an exclusive collaboration. Limited-edition collaboration items will be available for pre-order exclusively on ZOZOTOWN starting January 9th, and an in-app event featuring original story content will run from January 9th to 25th.
The iconic Serpenti Viper collection evolves with six new designs in yellow and white gold, embodying eternal transformation and contemporary elegance.
Gucci Beauty introduces two limited edition fragrances for the season of love. The Gucci Guilty Love Edition Pour Homme and Pour Femme reinterpret the signature scents of the Gucci Guilty fragrance collection with cool almond green and captivating lilac bottles.
New York lifestyle brand LeSportsac and Kyoto's oldest cotton fabric merchant EIRAKUYA unveil a special collaboration featuring five pouch designs inspired by traditional Japanese hand towel patterns.
The iconic 1990s-2000s gyaru fashion brand LOVEBOAT releases nostalgic yet modern school bags featuring leopard and hibiscus patterns, perfectly blending retro aesthetics with contemporary practicality for today's fashion-conscious students.
BOSS celebrates the upcoming Year of the Horse with a capsule collection inspired by traditional Chinese metalwork, featuring brand ambassador and world champion swimmer Wang Shun.
Bulgari's 2026 Spring/Summer leather goods collection introduces stunning new bags that blend the art of jewelry craftsmanship with modern leather design. The Serpenti Cuore collection features heart-shaped silhouettes and crystal-embellished editions launching from January 2026.
A special Canada Goose pop-up at Isetan Shinjuku Mens brings together heritage models and cutting-edge outerwear from January 7 to 27, 2026.
Parfums Christian Dior presents a limited-time pop-up event celebrating new Dior Addict products at 6142 in Harajuku from January 22 to 25, 2026.
The fresh SUNNY sneaker from JIMMY CHOO reinterprets the brand's core femininity and sophistication as a modern trainer, featuring delicate lace for a light and ethereal impression.
SPINNS unveils a delightful new collaboration featuring Korilakkuma and strawberries, offering apparel, home goods, and accessories in sweet pink and ivory tones.
Marimekko marks its 75th anniversary with special Japan-exclusive tote bags featuring fusion designs of iconic Unikko and Vihkiruusu prints. The new Maridenim collection and home goods are now available for pre-sale on the official online store starting January 16th.
Following the popular Revival Collection, Mezzo Piano Junior launches the second wave featuring brand character Berrie-chan in Heisei-era POP art designs. Pre-orders begin January 6, 2026, on NARUMIYA ONLINE with delivery in late January to early February 2026.
New Era launches a new collaboration collection featuring iconic artwork by renowned Japanese artist Taro Okamoto and the legendary Osaka Kintetsu Buffaloes baseball team logo.
Melrose Co., Ltd. will hold its second MELROSE THINK. pop-up event from January 10 to 14, 2026, at Lumine Shinjuku Gallery1, featuring sustainable and ethical fashion brands and initiatives.
Discover the heritage kilt skirt brand O'Neil of Dublin, established in the 1850s, at a limited-time pop-up shop at Hanshin Department Store Umeda Main Store from January 7 to 13, 2026.
Sapporo Draft Beer Black Label THE SHOP announces exclusive collaboration sneakers designed by Yasuhiro Mihara, the creative force behind Maison MIHARA YASUHIRO, available for pre-order from January 5, 2026.
TSUCHIYA KABAN introduces a limited khaki color to its signature Diario leather series, set to launch on January 15, 2026. The elegant beige-toned khaki complements spring and summer wardrobes while showcasing the natural richness of premium leather.
Y's has released "TOKYO: HELD MOVEMENT," a striking new photo series for their 2026 Spring/Summer collection captured by acclaimed photographer Max Vadukul on the streets of Tokyo.
BONAVENTURA introduces a special limited edition collection of handcrafted leather animal charms, each symbolizing different types of good fortune for the new year.
SMELLY's nail polish line undergoes its first renewal since the brand's inception, featuring a refined design with 10 new shades including 6 spring-inspired colors and 4 popular classics. The collection launches with a new nail care oil.
A Bathing Ape (BAPE®) introduces a special New Year hamaya (demon-breaking arrow) novelty for customers spending ¥50,000 or more at select stores starting January 1, 2026.
emmi unveils a special collaboration with Onitsuka Tiger, launching the MEXICO 66 CHUNK sneakers with platform soles in a fresh New Year colorway featuring ivory suede, gold stripes, and pink accents.
Maison de FLEUR's popular spring series "STRAWBERRY COLLECTION" returns with six new items, including strawberry-shaped shoulder bags, pouches, and embroidered accessories, celebrating the arrival of spring.
Duskin's Mister Donut and Adastria's LEPSIM fashion brand are releasing a new collaboration collection featuring illustrated hoodies, retro-inspired designs commemorating Mister Donut's 55th anniversary, and coordinating kids' items starting January 9, 2026.
Vendome Boutique, a costume jewelry brand showcasing the beauty of natural materials, will refresh its JR Nagoya Takashimaya store on December 26, 2025. The reopening features spring-themed accessories and a special Noritake collaboration.
Areeam, the fashion brand produced by influencer and YouTuber Ainyan, will launch exclusive Walt Disney face art items at Disney THE MARKET 2026 in Isetan Shinjuku Store. The limited collection features three items in monochrome designs including a face bag, shirt, and skirt.
EYEVAN has expanded its EYEVAN Tortoise collection, featuring genuine tortoiseshell eyewear, with two new models. The Webb model now comes in a 49 size, and the Avalon model joins the lineup.
ROPE' PICNIC unveils a special Hello Kitty collaboration collection featuring 7 items, including face-shaped mini bags and jacquard knits. Pre-orders begin December 26, 2025, with in-store sales starting January 1, 2026.
Favorite, an apparel brand that brings anime and manga worlds to life in clothing, launches pre-orders for four Tokyo Ghoul-themed apparel items on December 26, 2025, at 5:00 PM.
British lifestyle brand Cath Kidston releases six limited edition NEW YEAR BAG sets starting January 1, 2026. Each features an exclusive original tote bag filled with 3-6 curated items including tableware and pouches, with sets ranging from 5,500 to 9,900 yen.
Italian luxury brand Fendi introduces the ultra-lightweight "Fendi Flight" sneaker from its 2026 Spring/Summer Pre-Collection, combining sporty unisex design with comfort and functionality.
Felissimo's lifestyle goods brand Kraso has released three new products designed to enhance oshi-katsu (fan activities) and nui-katsu (plushie activities) for adults. The lineup includes a stage curtain-style pouch, sitting plushie costumes, and a display shelf with storage drawer.
Korean fashion platform MUSINSA is bringing five designer brands to Lumine Shinjuku for a unique relay-style pop-up event, with each brand taking the spotlight for a week.
JELLY BEANS launches a special New Year campaign where customers can create their own personalized Happy Bag by selecting one item each from Style A and Style B, available exclusively on the official online store.
Santos Co., Ltd. has restocked the sold-out Tinker Bell design from their popular Disney Stained Glass Umbrella series, featuring stunning stained glass-inspired artwork on vinyl umbrellas.
Hankyu Umeda Main Store presents the golf fashion event "HOLE No.19 WINTER EDITION" from December 17 to 25. The event features pre-sale of "TW" collaboration items and 8 brands making their Hankyu debut.
STRICT-G announces a first-time collaboration with bag brand master-piece, releasing three Char Aznable-themed bags featuring the signature red accents and premium Japanese craftsmanship.
Bandai announces a new collaboration collection featuring Samantha Thavasa Petit Choice and the popular anime My Hero Academia, with 35 items including shoulder bags, wallets, pass cases, and charms inspired by 7 beloved characters.
On November 13, 2025 (Thursday), Graff opened its 12th store in Japan, "Graff Kyoto Takashimaya Store," in the cultural heart of Kyoto's Shijo district.
COSPA's Nijigen Cospa brand announces new official T-shirts featuring characters from the anime Bad Girl, scheduled for release in late January 2026.
HIPSHOP launches the fourth edition of its Dragon Ball Z collaboration, featuring 12 new designs from the Cell Saga. The complete collection now includes 36 unique underwear designs for fans of the legendary anime series.
A nostalgic fashion brand from the Heisei era collaborates with London lifestyle brand SKINNYDIP LONDON for an exclusive pop-up store at Laforet Harajuku.
German luxury brand MCM and popular anime Crayon Shin-chan announce their second collaboration collection featuring 2D charms of Shin-chan and Shiro, launching November 8, 2025.
A Korean family apparel brand launches its first pop-up store in Japan, offering parent-child matching items from November 6 to 30, 2025.
Sydney-based lifestyle brand Deus Ex Machina will open its first outlet store in Japan at Mitsui Outlet Park Okazaki on November 4, 2025, marking its first entry into the Tokai region
Family apparel brand BABYDOLL releases a cozy collection of roomwear and room socks featuring Haikyu!! characters, available from October 28th at 12:00 PM through their official online shop.
The official Pokémon baby brand monpoké has released its 2025 Autumn/Winter Lookbook featuring new seasonal apparel, picture books, and special collaboration items with petit main.
GU will launch a new Pokémon collaboration collection called "Pokepeace" on November 28, 2025, featuring cozy fleece jackets, lounge dresses, and matching parent-child outfits inspired by the peaceful daily lives of Pokémon.
Western Japan's largest vintage event, "Vintage Fes! - Vinfes! - 2025," will be held at Kobe International Exhibition Hall on October 18-19, 2025. Featuring approximately 120 shops showcasing rare vintage items from the 1950s-1990s.
A new collaboration between beloved Sanrio characters and HOMEGAME brings Hello Kitty, My Melody, and Kuromi T-shirts to multiple store locations across Japan.
Nike MoMA Everyday Socks featuring swoosh and MoMA logos will be available in six colors starting September 25th online and October 3rd in stores.
Fashion brand AIR TOKYO releases new Attack on Titan merchandise featuring iconic scenes from the anime, including stylish t-shirts and Survey Corps-inspired MA-1 jackets.
KIMONO ARCH launches the first installment of their 2025 Autumn & Winter Collection featuring traditional Katakai-Momen kimono with natural dyes and reversible denim-style fabrics.
Beloved Japanese children's characters Gachapin and Mukku are teaming up with fashion brand Maison de FLEUR for an adorable collection featuring bags, pouches, charms, and handkerchiefs, launching January 9 at stores nationwide.
Fukuoka is a city that offers a wide variety of shopping experiences. With many stores offering the latest fashions, delicious gourmet foods, and local specialties, there are plenty of spots for shopaholics to enjoy. This article focuses on popular large-scale shopping facilities in Fukuoka that both children and adults will enjoy. Click here to learn […]
It often rains during your trip. Many famous sightseeing spots in Fukuoka seem to be outdoors, but in fact there are also many indoor spots close to the station. There are plenty of commercial facilities, amusement parks, and shopping malls where you can enjoy the whole day even on rainy days. If you are looking […]
What is Shibuya Scramble Square（渋谷スクランブルスクエア）? Shibuya Scramble Square opened in 2019 as a new landmark tower directly above Shibuya Station.The tower is approximately 230 meters high, with 47 floors above ground, and includes stores, restaurants, community space, offices, and observation facilities. The concept is “mix, create, and spread to the world”. As a place where […]
What is Shibuya PARCO（渋谷パルコ）? PARCO is one of the most popular commercial facilities in Japan. Operating in major cities such as Tokyo and Osaka, PARCO continues to introduce cutting-edge fashion and the latest trends. In particular, PARCO here in Shibuya is the flagship store of PARCO and is synonymous with Shibuya culture. This store was […]
You’re visiting Tokyo, but it’s raining. On such days, we recommend visiting a commercial facility directly connected to a station where you can enjoy Tokyo to the fullest! The 8 locations introduced here offer a wide variety of shopping and dining options. Let’s enjoy Tokyo without getting wet from the rain directly from the station! […]
Tokyo is dotted with numerous attractive commercial facilities. In this article, we will introduce 10 places that we especially recommend to all visitors to Tokyo. Enjoy shopping and dining experiences that combine Japanese tradition and modern culture! Click here to learn more about Tokyo. Shibuya Scramble Square (渋谷スクランブルスクエア) Shibuya Scramble Square, a landmark tower directly […]
We have carefully selected seven large-scale commercial facilities in Tokyo that can be enjoyed even on rainy days. Here are some spots worth visiting for indoor shopping, leisure activities, and gastronomic experiences. Don’t worry even if it suddenly rains. Let’s spend a fulfilling time! Click here to learn more about Tokyo. Tokyo Midtown Hibiya （東京ミッドタウン日比谷） […]
Harajuku, the center of youth culture, is located in Shibuya Ward, Tokyo. It is visited by many young people and tourists and is known as a place where various cultures such as fashion, music, and art intersect. Newly opened in Harajuku, Tokyu Plaza Harajuku “Harakado”(“Harakado” below) will open on April 17, 2024 (Wednesday). A rooftop terrace, […]
Summary Kokusai-dori in Naha City, Okinawa Prefecture, is a bustling shopping street in Naha City, lined with stores and restaurants and popular among tourists. It is a lively street where visitors can enjoy local goods and international brands.This time, we changed into traditional Okinawan clothing and went for a walk, had a Christmas party at […]
Summary This time, my friend and I visited Mikan Shimokita, a newly opened commercial facility in Shimokitazawa in 2022. We enjoyed exploring the inside of the new building and strolling through the streets, visiting the shops along the way. Shimokitazawa is a stylish neighborhood known for its eclectic vibes, bustling streets filled with fashion and […]
Asakusa is one of Tokyo's most popular neighborhoods, packed with temples, street food, kimono experiences and traditional shopping streets. My friend and I spent a full day exploring Asakusa in kimono, riding a rickshaw, eating our way through Nakamise Street and discovering hidden spots. Here is our recommended itinerary plus extra tips for getting the most out of your Asakusa visit.