Discover the best travel guides, tips, and experiences for Iwate
The "Shiragiku" memorial firework, launched annually since 2020 to honor victims of the Great East Japan Earthquake, will be fired from Nehama Beach in Kamaishi, Iwate Prefecture on July 11, 2026.
From July 18 to August 31, 2026, Shizukuishi Prince Hotel in Iwate Prefecture hosts a starlit summer evening event featuring night garden BBQ, a ropeway ride to the summit, LED golf, special readings, and a Perseid meteor shower observation night.
Hotel Metropolitan Morioka is holding "Metro Summer Fes 2026" from July 17 to September 19, 2026, with summer-exclusive dinner menus at four restaurants and pre-sale tickets at ¥5,500 available from June 1.
The Mexican goods brand Letra is hosting pop-up shops at 17 locations nationwide in June 2026, bringing the vibrant colors and handcrafted warmth of Mexico directly to fans across Japan.
A snow-white milky warabi mochi made with 100% rare bracken fern starch and locally produced Yuda Milk, dusted with coconut milk powder for a fresh-snow appearance, has launched from Nishiwaga, Iwate.
Now in its 5th year, Hotel Metropolitan Morioka's WELLNESS TIME 2026 event offers five sessions of Zen meditation led by a temple abbot, followed by a traditional shojin cuisine breakfast — open to both first-timers and returning participants.
Yuno Mori Hotel Shidotaira, a stream-side resort in Hanamaki, Iwate, is running a "Happy Easter at Shidotaira" event from April 10 to June 30, 2026, featuring an Amatake collaboration buffet, Easter egg painting, costume events, and more.
Koupen-chan collaboration print cookies and print manju go on sale from March 2, 2026, available exclusively at souvenir shops in Nagano Prefecture and across six Tohoku prefectures.
Shizukuishi Prince Hotel in Iwate Prefecture is offering a limited-time "Hana Saku Plan" from March 15 to 28, 2026, celebrating graduations and new beginnings with an apple-themed Pomme Pomme Fair and cocktail event.
Yamaniku Reimen Yamanakaya, Tohoku's leading yakiniku chain, partners with TV anime Tokyo Revengers for a March collaboration featuring 6 themed menu items with character picks and random coaster giveaways. Original merchandise and craft stickers available at all stores and online.
Matsurube Onsen Kamikura in Ichinoseki, Iwate Prefecture is developing new gateau chocolat desserts featuring burdock and yuzu, designed to offer a calming moment at day's end.
Nishiwaga Town in Iwate Prefecture launches new menu items featuring locally-grown green chili peppers at Michi-no-Eki Kinshuko, including "Green Chili Miso Ramen" and "Green Chili Stamina Bowl."
Tokyo's popular baumkuchen specialty shop Nenrinya is opening a limited-time pop-up at Morioka Station Building Fezan from February 1 to 14, 2026, featuring Valentine's exclusives and winter specialties.
KYUKAMURA RIKUCHU-MIYAKO offers a special accommodation plan to experience Kuromori Kagura, a 300-year-old traditional ritual performance, with a special performance at the hotel on February 14, 2026.
Yunomori Hotel Shidotaira, a Welcome Baby Inn in Hanamaki, Iwate, has renovated its kids space "Oka no Hiroba" under the supervision of Otomokuzai, a 120-year-old local timber company. The area now features the historic Hanamaki Electric Railway's Deha 3 trolley car and a newly established baby plaza.
Shizukuishi Ski Resort and Prince Hotel will host "Back to '90s SHIZUKUISHI" on February 14, 2026, celebrating their milestones with a nostalgic ski event featuring special offers and live radio broadcasts.
Takagi Coffee introduces a limited-time seasonal menu featuring homemade nama chocolate in pancakes, smoothies, and hazelnut lattes, available from January 16th at 9 locations across Japan.
Experience a unique winter camping adventure at Rikuzentakata Watami Organic Land in Iwate Prefecture. Set up tents inside a wooden house and enjoy BBQ with local ingredients, complete with new solar-powered illuminations.
A new oden and robata dining experience arrives in Morioka with the opening of Oden to Robata Takeshi Morioka Odoori on October 31, 2025, bringing creative oden and live robata-yaki to Iwate Prefecture for the first time.