Laura Ashley, operated by World Lifestyle Creation Co., Ltd. (a World Group company), has launched its 2026 Spring & Summer Collection on its official website from February 9 (Monday).
Born in London in 1953, Laura Ashley is a globally beloved lifestyle brand that creates original textiles inspired by British history and nature, offering products that beautifully enrich homes and lifestyles.
The brand currently operates 14 stores, primarily in department stores.
Elegant and Refined Spring-Summer Styles for Sophisticated Women
2026 Spring & Summer Collection
Laura Ashley's delicate floral prints, known for their romantic touch, have been refined into sophisticated designs. This collection presents flower patterns in a way that makes them easy to incorporate into the daily wardrobes of adult women without being overly sweet.
Chic and elegant styles bring vibrancy to your everyday life.
"Fleetham Haze"
A floral print featuring the beautiful Potentilla flower motif with gracefully extending stems. Named after the spring flower Potentilla, whose meanings include "pleasant time" and "unexpected encounter," it embodies a positive outlook for the beginning of a new season.
The chiffon material features a striped background pattern overlaid with a blurred print touch, creating a soft depth reminiscent of "haze" while maintaining a mature expression without excessive sweetness.
Fleetham Haze Pattern Dress
Price: ¥22,000 (tax included)
Size: 38(M)/40(L)
Color: Off-white/Blue
Fleetham Haze Pattern
Bow Tie Blouse
Price: ¥15,400 (tax included)
Size: 38(M)/40(L)
Color: Blue/Off-white
Fleetham Haze Pattern
Printed Pullover Knit
Price: ¥17,600 (tax included)
Size: 38(M)/40(L)
Color: Off-white/Blue
Fleetham Haze Pattern
Printed Cardigan
Price: ¥19,800 (tax included)
Size: 38(M)/40(L)
Color: Blue/Off-white
"Runswick"
An elegant and timeless floral design released in 2016 from Laura Ashley's archives. The design features a graceful single stem motif reminiscent of Scabiosa, expressed through embroidery on delicate organza material.
The pictorial motifs flow across the layout, and the layering of translucent materials creates a light and dimensional expression.
The beautifully striking Scabiosa flower is a sophisticated motif that can be incorporated into outfits year-round and is suitable for formal occasions.
Runswick Pattern Embroidered Skirt
Price: ¥22,000 (tax included)
Size: 38(M)/40(L)
Color: Saxe Blue/Black
Runswick Pattern Embroidered Blouse
Price: ¥19,800 (tax included)
Size: 38(M)/40(L)
Color: Saxe Blue/Black
Product Availability
Store locations nationwide
https://store.world.co.jp/real-store-search?pcf=1&br=BRN98&link_id=N98_H_nav_08
Online store
https://store.world.co.jp/s/brand/lauraashley/
Social Media
Instagram @lauraashley_japan_official
X @ShopLauraashley
