New York-born fashion brand ANNA SUI is joining forces with the film Puella Magi Madoka Magica the Movie: Rebellion for a new collaboration collection, which will be available to order through Marui's online store, Marui Web Channel.
About the Collaboration Art
Special artwork was created just for this collaboration, blending motifs popular with ANNA SUI fans — butterflies and roses — with the iconic items and colors of Puella Magi Madoka Magica.
Collaboration Items

(Top) Papillon Clasp Bifold Wallet, Madoka & Homura — ¥24,200 (tax included)
The design is subtly embossed with motifs of Madoka's Soul Gem, Homura's Dark Orb, and ribbons, mixed with ANNA SUI's signature rose motif, for an elegant, easy-to-carry finish. The butterfly brooch uses coloring inspired by Madoka and Homura, while a separate clasp-frame coin purse and ample card storage add functionality.
(Bottom) Didion 2-Way Bag, Madoka & Homura — ¥39,600 (tax included)
ANNA SUI's popular clasp-frame bag is subtly embossed with motifs of Madoka's Soul Gem, Homura's Dark Orb, and ribbons, mixed with ANNA SUI's signature rose motif, for an elegant, easy-to-carry finish. The butterfly-shaped charm uses coloring inspired by Madoka and Homura, and a red ribbon accent expresses the film's world down to the smallest detail.

(Left) AS Strap (Homura) — ¥14,300 (tax included)
(Right) AS Strap (Madoka) — ¥14,300 (tax included)
These straps combine Madoka's Soul Gem and Homura's Dark Orb with ANNA SUI's signature butterfly motif for a design unique to the collaboration. Each comes with a holder that lets a phone be worn crossbody, plus a small pouch for cards and coins — handy as a light sub-bag, or for a quick outing with just the essentials.

(Left) Butterfly Motif Necklace, Madoka & Homura — ¥22,000 (tax included)
This motif necklace expresses Madoka and Homura, one half each, through ANNA SUI's signature butterfly shape, with a red ribbon design at the center.
(Center) Soul Gem Necklace, Madoka — ¥44,000 (tax included)
(Right) Dark Orb Necklace, Homura — ¥44,000 (tax included)
These necklaces faithfully recreate Madoka's Soul Gem and Homura's Dark Orb as they appear in the film. ANNA SUI's signature butterfly motif sits at the front, and the chain can also be shortened for wear as a charm.

(Top left / bottom right) Pouch (Magical Girl pattern / Bebe pattern) — ¥4,950 each (tax included)
These pouches combine the Magical Girls and Bebe with ANNA SUI's signature butterflies and roses for a design that's pop yet fantastical. They're handy for organizing small items or cosmetics inside a bag, and let you enjoy the film's world every time you carry them.
(Top right / bottom left) Printed Handkerchief (Magical Girl pattern / Bebe pattern) — ¥2,750 each (tax included)
These handkerchiefs combine the Magical Girls and Bebe motifs for a vivid design with a fantastical, mysterious atmosphere. They're enjoyable both for everyday use and simply unfolded and admired, and make a good gift for fans of the film.

(Top left / bottom right) Phone-Cleaning Handkerchief (Madoka pattern / Homura pattern) — ¥1,430 each (tax included)
These handkerchiefs combine Madoka's Soul Gem and Homura's Dark Orb with ANNA SUI's signature butterfly motif, handy for cleaning phone screens and glasses.
(Top right / bottom left) Crew Socks (Madoka pattern / Homura pattern) — ¥2,530 each (tax included)
These high-gauge ribbed socks pair Madoka's and Homura's signature colors with ANNA SUI's black in a two-tone design, using glossy cotton and polyester that pairs well with mannish outfits.

(Top) All-Weather Folding Umbrella (Soul Gems & floral pattern) — ¥7,700 (tax included)
An all-over pattern scatters the five Soul Gems featured in the collaboration art among delicate floral motifs, for a striking design that captures the film's world.
(Bottom) All-Weather Folding Umbrella (Bebe pattern) — ¥7,700 (tax included)
Based on Bebe, this design combines the film's world with ANNA SUI's signature butterflies and roses for a look that's pop yet fantastical.
Purchase Bonus
Customers who spend ¥10,000 (tax included) or more on ANNA SUI x Puella Magi Madoka Magica items in a single transaction receive one collaboration-exclusive 3D sticker.

- Only one bonus item is given per transaction, even if the total comes to ¥20,000 (tax included) or more.
- Purchases from separate transactions cannot be combined.
- The bonus item ships together with the products.
- The bonus generally cannot be returned or exchanged.
- The bonus's contents may change without notice.
Sample Display
Samples of the ANNA SUI collaboration items will be on display at the following Puella Magi Madoka Magica the Movie POP UP SHOP in OIOI venues:
- Yurakucho Marui: September 19 (Sat) to September 27 (Sun), 2026
- Hakata Marui: October 2 (Fri) to October 18 (Sun), 2026
- Namba Marui: November 6 (Fri) to November 15 (Sun), 2026
Details are subject to change without notice.
©Magica Quartet/Aniplex, Madoka Project