Five new goods based on the overseas animated series Helluva Boss are on the way from Infolens Co., Ltd. (Head Office: Chuo-ku, Tokyo), which imports, manufactures, and sells entertainment merchandise. The lineup features designs from the company's original Megakyurun (めがきゅるん) and Burasugari (ぶらすがり) series. Pre-orders begin on October 14, 2026 (Wed), with items scheduled to go on sale in sequence from mid-February 2027.
Sales Information
The five items are:
- HELLUVA BOSS Megakyurun Trading Can Badge (6 types)
- HELLUVA BOSS Megakyurun Trading Acrylic Stand (6 types)
- HELLUVA BOSS Burasugari Trading Acrylic Keychain (6 types)
- HELLUVA BOSS Burasugari Die-Cut Sticker A
- HELLUVA BOSS Burasugari Die-Cut Sticker B
Pre-order start: October 14, 2026 (Wed), 1:00 PM
Release: Scheduled to go on sale in sequence from mid-February 2027
Online sales page: INFOLENS GEEK SHOP
In-store sales:
- INFOLENS GEEK SHOP Ikebukuro PARCO (Ikebukuro PARCO Main Building 6F, 1-28-2 Minami-Ikebukuro, Toshima-ku, Tokyo)
- Mass retailers nationwide
In-store sales are scheduled to begin in sequence after the release date. Pre-orders are not available in stores.
HELLUVA BOSS Megakyurun Trading Can Badge (6 Types)
These can badges come from the Megakyurun series, Infolens' original brand, and feature the popular animated series Helluva Boss. The round, mini-sized characters with big, glossy eyes make for adorable badges.
Price: ¥880 (tax included) per single piece; ¥5,280 (tax included) per box
Release: Mid-February 2027
Product size: W: 56 mm, H: 56 mm
HELLUVA BOSS Megakyurun Trading Acrylic Stand (6 Types)
The Megakyurun series also brings Helluva Boss characters to acrylic stands. The round, mini-sized characters with big, glossy eyes are cute in stand form, too.
Price: ¥1,100 (tax included) per single piece; ¥6,600 (tax included) per box
Release: Mid-February 2027
Product size: H: 49–63 mm, W: 31–51 mm, D: 33 mm
HELLUVA BOSS Burasugari Trading Acrylic Keychain (6 Types)
These acrylic keychains belong to the Burasugari series, a name that combines "burasagaru" (to hang) and "sugaru" (to cling). The characters dangle as if they might fall at any moment, which makes for a charming keychain.
Price: ¥990 (tax included) per single piece; ¥5,940 (tax included) per box
Release: Mid-February 2027
Product size: H: 55–68 mm, W: 32–46 mm
HELLUVA BOSS Burasugari Die-Cut Sticker A
This die-cut sticker also comes from the Burasugari series, the name combining "burasagaru" (to hang) and "sugaru" (to cling). The characters hang on as if they are about to fall.
Price: ¥1,100 (tax included) each
Release: Mid-February 2027
Product size: W: 43–48 mm, H: 70–82 mm
HELLUVA BOSS Burasugari Die-Cut Sticker B
This second die-cut sticker from the Burasugari series also features characters hanging on as if they are about to fall.
Price: ¥1,100 (tax included) each
Release: Mid-February 2027
Product size: W: 46–61 mm, H: 67–85 mm
About Helluva Boss
Helluva Boss is a web animation series created by Vivienne Medrano. A spin-off of Hazbin Hotel, it is set in the same world but follows different characters and storylines. Set in Hell, the series follows its protagonist, Blitzø, as he starts up Immediate Murder Professionals (I.M.P.), an assassination-for-hire company, striving to make a name for himself and survive in Hell's fiercely competitive murder market.
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