L'Occitane en Provence, the brand that proposes a refined, high-quality lifestyle from Haute-Provence, the nature-rich region of southern France, will release its first-ever "Woody Collection" on October 28 (Wed), 2026. It is the first installment of the 2026 holiday collection celebrating the maison's 50th anniversary. Holiday-limited gift kits packed with mini-size cosmetics will go on sale at the same time. Pre-orders for the Woody Collection and gift kits such as the "L'Occitane 13days Advent Calendar" have opened on the official online store.
From October 28, L'Occitane en Provence stores nationwide will also offer a holiday-limited purchase bonus (while supplies last) and a "Scented Hand Care Experience" in which visitors are surrounded by woody fragrances.
L'Occitane Official Online Store (Woody Collection): https://jp.loccitane.com/woody
L'Occitane Official Online Store (Gift Selection): https://jp.loccitane.com/gift2026
The Maison's First Woody Collection Closes Out the 50th Anniversary Year
For this holiday season, L'Occitane en Provence turned its attention to the trees that quietly live through the Provence winter.
Trees sway in the wind, pass through the seasons, and spread their roots and branches over many years. Since ancient times, people have made wishes for happiness to trees.
The first installment of this year's holiday collection features special fragrances inspired by three trees nurtured over the years in the forests of Provence. The wishes entrusted to the trees become scents that wrap around the time spent with loved ones. To close out the 50th anniversary year, L'Occitane en Provence offers "memorable moments" through its holiday gifts.
Wishes for Happiness in the Scent of Trees: Three Trees, Three Wishes
Hope in the tree. Love in the wreath. The warmth of family in the firewood.
Since ancient times, people have made wishes for happiness to trees.
This winter, L'Occitane en Provence presents the scents of three trees nurtured by the forests of Provence, each infused with the wishes that have long been entrusted to the trees.
For time spent with loved ones. For the moment of taking a new step forward. For hours spent building irreplaceable memories.
It is a season when happiness quietly fills the air, and the gifts of the Provence forests turn this winter into a time that stays in the heart.
CHÊNE MINÉRAL
A good wind for a new you, toward days wrapped in wonderful encounters.
"Chêne Minéral" was born from the refreshing feeling of walking along the Provence coastline in the morning, wrapped in the clear breath of oak trees.
Transparent sea salt is layered with delicate accents of fig and cardamom, while the strength of the oak, the emblem of the scent, and the mysterious lingering trace of olibanum add depth. Ambrette and cedarwood draw out a refined warmth.
It is a fragrance that evokes the wind blowing through the oak trees and encourages the moment of stepping toward a new self.

Pictured from left:
- Chêne Minéral Eau de Parfum 75 mL / ¥12,430 (tax included)
- Chêne Minéral Perfumed Shower Gel 250 mL / ¥3,960 (tax included)
- Chêne Minéral Perfumed Body Milk 250 mL / ¥4,950 (tax included)
- Chêne Minéral Perfumed Hand Cream 30 mL / ¥1,870 (tax included)




NOISETIER CRÉMEUX
Time to unwind with someone dear. Warm connections for days filled with smiles.
"Noisetier Crémeux" layers the gentle warmth of the hazel tree, the emblem of the series, over the brightness of bergamot.
Nutmeg and cedarwood add depth, while vanilla and vetiver leave a comfortable, refined finish. The scent holds rich memories of gathering around the table beneath the hazel trees that grow in Provence, as well as the warm moments when people connect with one another.
It is a warm fragrance, like time spent with a loved one that stays with you as a memory of unwinding.

Pictured from left:
- Noisetier Crémeux Eau de Parfum 50 mL / ¥12,430 (tax included)
- Noisetier Crémeux Perfumed Shower Gel 250 mL / ¥3,960 (tax included)
- Noisetier Crémeux Perfumed Body Milk 250 mL / ¥4,950 (tax included)
- Noisetier Crémeux Perfumed Hand Cream 30 mL / ¥1,870 (tax included)




SAFRAN BOISÉ
A clear presence that etches irreplaceable moments into memory.
"Safran Boisé" opens with a warm, spicy note woven from saffron and cardamom.
The depth of balsam fir, the emblem of the series, is gently wrapped by cashmere wood, sandalwood, and myrrh, leading to a rich, sensual finish.
Nuances of woody, green, resin, and amber overlap to express the beautiful sun-drenched land of Provence and the fragrance that rises from it. It is a scent in which a clear presence and warmth coexist, leaving a lasting impression of a special moment.

Pictured from left:
- Safran Boisé Eau de Parfum 75 mL / ¥12,430 (tax included)
- Safran Boisé Perfumed Shower Gel 250 mL / ¥3,960 (tax included)
- Safran Boisé Perfumed Body Milk 250 mL / ¥4,950 (tax included)
- Safran Boisé Perfumed Hand Cream 30 mL / ¥1,870 (tax included)




Limited-Quantity Purchase Bonus: Holiday-Patterned Hand Cream Holder
To mark the launch of the Woody Collection, customers who spend ¥11,000 or more (tax included) receive a hand cream holder, available on a first-come, first-served basis. The holder features a special holiday design. Attached to a bag, it keeps a favorite hand cream within easy reach so hands can be cared for even when out and about.
- Period: From October 28 (Wed), while supplies last
- Venue: L'Occitane en Provence stores nationwide
- A different purchase bonus is available on the official online store.
For details, see the official online store: https://jp.loccitane.com/woody

Which Scent Will You Choose? Holiday-Limited "Scented Hand Care Experience" at Stores Nationwide
From October 28 (Wed), the day the first collection goes on sale, stores nationwide will offer a holiday-limited "Scented Hand Care Experience." Visitors choose a favorite from the three woody scents and try hand care items while surrounded by the pleasant fragrance.
It is a moment to care for both hands and mind amid the deep woody scents available only for the holidays.
- Period: October 28 (Wed) to December 25 (Fri)
- Venue: L'Occitane en Provence stores nationwide
- Depending on how busy a store is, visitors may have to wait for the hand care experience, or it may be difficult to offer.
- The content may change or end without notice due to unforeseen circumstances.
Special Holiday-Limited Gift Sets
Cadeau de Joie 4-Piece Set / ¥2,970 (tax included)
A hand cream set that offers mini sizes of four scents, namely the three holiday-limited tree scents and the icon product "Shea Hand Cream," making it a good fit for holiday gifting. The 10 mL mini size is not sold regularly and is easy to carry. It is suggested as a treat for yourself or a gift for someone special.

- Chêne Minéral Perfumed Hand Cream 10 mL
- Noisetier Crémeux Perfumed Hand Cream 10 mL
- Safran Boisé Perfumed Hand Cream 10 mL
- カリテコンフォート Shea Hand Cream 10 mL
Holiday Shower Gel Discovery / ¥2,970 (tax included)
A holiday discovery kit that lets you enjoy the three limited fragrances in mini sizes. It can be used to enjoy a different scent each day or shared with someone special.

- Chêne Minéral Perfumed Shower Gel 75 mL
- Noisetier Crémeux Perfumed Shower Gel 75 mL
- Safran Boisé Perfumed Shower Gel 75 mL
Chêne Minéral Complete / ¥19,800 (tax included)
A complete kit for enjoying the scent of "Chêne Minéral" from head to toe. It includes the eau de parfum and body care items. The set comes with a pouch and a yellow box, making it suitable for gifting.

- Chêne Minéral Perfumed Body Milk 250 mL
- Chêne Minéral Eau de Parfum 50 mL
- Chêne Minéral Perfumed Shower Gel 250 mL
- Chêne Minéral Perfumed Hand Cream 30 mL
- 2026 Holiday Discovery Pouch (Green)
- Yellow Box
Complete kits for the "Noisetier Crémeux" and "Safran Boisé" series are also available.
Chêne Minéral Trio / ¥9,900 (tax included)
A trio of shower gel, body milk, and hand cream that lets you enjoy the scent of "Chêne Minéral" from bath time to hand care. Layering scent and moisture turns everyday body care into a ritual.

- Chêne Minéral Perfumed Body Milk 250 mL
- Chêne Minéral Perfumed Shower Gel 250 mL
- Chêne Minéral Perfumed Hand Cream 30 mL
Trio kits for the "Noisetier Crémeux" and "Safran Boisé" series are also available.
Noisetier Crémeux Body Milk & Hand Cream / ¥5,940 (tax included)
A body care kit that combines body milk and hand cream so scent and moisture can be layered. It is designed to make daily care a more luxurious moment, wrapped in the warm scent of "Noisetier Crémeux."

- Noisetier Crémeux Perfumed Body Milk 250 mL
- Noisetier Crémeux Perfumed Hand Cream 30 mL
Kits for the "Chêne Minéral" and "Safran Boisé" series are also available.
About the 2026 Holiday Collection
L'Occitane en Provence celebrates its 50th anniversary in 2026.
This year's holiday theme is "CRAFT THE SURPRISE - Gift a Scent to Remember." The anniversary holiday collection draws inspiration from the "nature" and "art de vivre (art of living)" of Haute-Provence in southern France, where L'Occitane en Provence was born. Focusing on the trees that quietly live through winter in Haute-Provence, the collection adds bold playfulness to the craftsmanship and aesthetics passed down over 50 years, delivering surprises through scent.
So that time spent with loved ones remains a lasting memory, L'Occitane en Provence offers a special collection to color the 2026 holiday season.
