The all-new action RPG Stupid Never Dies went on sale on Thursday, October 22, 2026 for PlayStation 5 and PC (Steam). Alongside the release, a live-action launch trailer, "Julia Never Dies," which tells the prequel story of the game's heroine, Julia, has been published on YouTube.
Launch Trailer "Julia Never Dies"

Stupid Never Dies | Launch Trailer "Julia Never Dies"
Julia is the frozen woman with whom the game's protagonist, Davy, falls in love at first sight. Why did she wander into a shopping mall and end up frozen in the freezer of an ice cream shop? The launch trailer "Julia Never Dies," a prequel to the main story, uses live-action footage to tell Julia's story leading up to the game.
Julia is a cheerleader with a surprising side: she is also skilled at rifle shooting. Her action and the story that leads into the main game are worth watching for.
Original Soundtrack Streaming Worldwide

The original soundtrack, Stupid Never Dies ORIGINAL SOUNDTRACK, is being released for streaming worldwide in stages starting October 22.
The soundtrack contains 80 tracks in total, including the game's two theme songs. It features a range of energetic pop-punk tracks that bring out the game's distinctive world and its thrilling action.
- Streaming start date: From Thursday, October 22, 2026, in stages
- Region: Worldwide
- Platforms: Amazon Music, Apple Music, Spotify, and others
About Stupid Never Dies
Devour, steal, and claw your way up.




The game comes from GPTRACK50, a new studio formed by staff who worked on series such as Devil May Cry and Dragon's Dogma. It is an underdog action RPG about "blazing-fast growth," in which the weakest zombie grows at an overwhelming speed.
The protagonist, a zombie named Davy, takes on dangerous dungeons in another world in order to revive Julia, the heroine who froze to death. To do so, he uses "Body Hack," which embeds gears into his own body, and "Style Eat," which lets him devour enemies, take their abilities, and transform.
Will Davy be able to fulfill his feelings for Julia?
Trailers
- Teaser Trailer: https://youtu.be/mgWFOfJBNRc
- First Trailer: https://youtu.be/Ugl0ul-ibxc
- Second Trailer: https://youtu.be/7cMfy6_aVN4
- Third Trailer: https://youtu.be/XrEC8ypMSQU
Demo
A demo called the "First Bite Demo," which covers roughly the first two hours of the game, is available on the PlayStation Store and Steam. Save data from the demo can be carried over to the full version, so players can pick up where they left off after launch.
Product Information
- Title: Stupid Never Dies
- Platforms: PlayStation 5, PC (Steam)
- Release date: Out now (released Thursday, October 22, 2026)
- Suggested retail price:
- Standard Edition: ¥6,990 (¥7,689 including tax)
- ゴージャスバカエディション: ¥7,990 (¥8,789 including tax)
- Genre: Blazing-fast growth action RPG
- Players: 1
- Developer: GPTRACK50
- CERO rating: C (ages 15 and up)
- Official site: https://stupidneverdies.sega.com/ja/
- Official X: https://x.com/stupidnvrd
Notes:
- The PC (Steam) version and the ゴージャスバカエディション are sold as digital versions only.
- Screens shown are from the game under development.
- SEGA has signed a co-publishing agreement with GPTRACK50 and handles sales of the game worldwide.