Ginbis Adds Cinnamon Flavors to "Shimi Choco Corn MASHIMASHI," Plus New Fall Treats From "Tabekko Doubutsu"

Published: September 14, 2026
Ginbis Adds Cinnamon Flavors to "Shimi Choco Corn MASHIMASHI," Plus New Fall Treats From "Tabekko Doubutsu"

Ginbis Co., Ltd. (headquartered in Chuo, Tokyo; President and Representative Director: Shuji Miyamoto) is rolling out a series of new products starting Monday, September 14, 2026.

The lineup includes two new flavors from the "Shimi Choco Corn MASHIMASHI" series — "Cinnamon Sugar" and "Choco Cinnamon Sugar" — both inspired by churros, a treat popular among younger consumers. Both flavors offer a more satisfying bite and a crispier texture, making them a handy option for a light snack or a little treat for yourself.

The "Tabekko Doubutsu" brand is also adding fall and winter items, including the "Thick-Baked Tabekko Doubutsu Chocolate Biscuit" and the moist "Cake Biscuit Mont Blanc Flavor," rounding out a lineup that captures the arrival of autumn for kids and adults alike.

A Churro-Inspired Taste With a Look You'll Want to Pick Up

"Asparagus Biscuit" brand site: https://ginbis.co.jp/product/asparagusbiscuit/

Shimi Choco Corn MASHIMASHI Cinnamon Sugar, 30g (limited time)

This new flavor from "Shimi Choco Corn" takes its inspiration from churros, a treat popular with younger consumers. Star-shaped, cinnamon-flavored puffs are soaked in white chocolate and finished with a dusting of cinnamon sugar for a satisfying, crispy texture. The snack is fortified with calcium, making it a good fit for the whole family, and comes in a pastel-colored, playful package designed to catch the eye.

Release date: Convenience stores (early release): September 14, 2026 (Mon); General retail: September 28, 2026 (Mon)
Price: ¥130 (before tax)
Contents: 30g
Available at: Supermarkets, convenience stores

Shimi Choco Corn MASHIMASHI Cinnamon Sugar

Shimi Choco Corn MASHIMASHI Choco Cinnamon Sugar, 30g (limited time)

Star-shaped, cinnamon-flavored puffs are soaked in milk chocolate and topped with cinnamon sugar, pairing the sweetness of milk chocolate with the spicy aroma of cinnamon for a satisfying, crispy bite. The snack also contains calcium and dietary fiber, making it a good fit for the whole family, and comes in the same pastel-colored, eye-catching package design.

Release date: Convenience stores (early release): September 14, 2026 (Mon); General retail: September 28, 2026 (Mon)
Price: ¥130 (before tax)
Contents: 30g
Available at: Supermarkets, convenience stores

Shimi Choco Corn MASHIMASHI Choco Cinnamon Sugar

A Luxurious Biscuit With Rich Chestnut Aroma and a New Chocolate-Soaked Texture

"Tabekko Doubutsu" brand site: https://ginbis.co.jp/product/tabekkodobutsu/

Cake Biscuit Mont Blanc Flavor, 40g (limited time)

This biscuit has a cake-like new texture, with a smooth, melt-in-the-mouth dough soaked in white chocolate. The dough, fragrant with Italian chestnut, is generously infused with white chocolate through Ginbis's proprietary impregnation method, resulting in a moist texture and an authentic flavor reminiscent of real cake. Its cute triangular shape adds to the treat-yourself appeal.

Release date: Convenience stores (early release): September 14, 2026 (Mon); General retail: September 28, 2026 (Mon)
Price: ¥148 (before tax)
Contents: 40g
Available at: Supermarkets, convenience stores

Cake Biscuit Mont Blanc Flavor

Crunchy, Chewy, a New Texture: A Luxurious Gummy Featuring Two Berries

Crunchy-Textured Tabekko Doubutsu Gummy, Blueberry & Raspberry, 60g (limited time)

The "Crunchy-Textured Tabekko Doubutsu Gummy" line adds a fragrant new "Blueberry & Raspberry" flavor. The moment the bag is opened, the sweet-tart aroma of the two berries spreads out, and each bite brings raspberry's tartness together with blueberry's mellow sweetness. The crunchy outside and chewy inside make for an enjoyable contrast, offering a refreshing treat with every piece. The gummies come in the same animal shapes as the "Tabekko Doubutsu" biscuits, with 10 different designs in all — cute to look at and fun to chew, for a playful snack that's sure to bring a smile.

Release date: Convenience stores (early release): September 14, 2026 (Mon); General retail: September 21, 2026 (Mon)
Price: ¥200 (before tax)
Contents: 60g
Available at: Supermarkets, convenience stores

Crunchy-Textured Tabekko Doubutsu Gummy, Blueberry & Raspberry

Also Releasing the Same Day

The following new products are also set to launch on the same days — perfect for tea time or a moment of everyday relaxation.

Mini Asparagus Black Pepper Flavor, 40g (limited time)

Release date: Convenience stores (early release): September 14, 2026 (Mon); General retail: September 21, 2026 (Mon)
Price: ¥110 (before tax)
Contents: 40g
Available at: Supermarkets, convenience stores

Mini Asparagus Black Pepper Flavor

Thick-Baked Tabekko Doubutsu Chocolate Biscuit, 45g (limited time)

Release date: Convenience stores (early release): September 14, 2026 (Mon); General retail: September 28, 2026 (Mon)
Price: ¥170 (before tax)
Contents: 45g
Available at: Supermarkets, convenience stores

Thick-Baked Tabekko Doubutsu Chocolate Biscuit

Tabekko Doubutsu Ramune, 15g

Release date: September 14, 2026 (Mon)
Price: ¥55 (before tax)
Contents: 15g
Available at: Supermarkets, convenience stores

Tabekko Doubutsu Ramune