Tsunan Sake Brewery Co., Ltd. (Headquarters: Tsunan Town, Nakauonuma District, Niigata Prefecture; Representative Director: Kengo Suzuki) has announced the start of sales for its annual winter-limited product, the Gosetsu Set, as the full-fledged snow season arrives in Tsunan Town, Niigata Prefecture, one of the world's heaviest snowfall regions.
https://tsunan-sake.com/go-setsu
Full-Scale Snowfall Begins in Tsunan Town
On December 26, full-scale snowfall began in Tsunan Town, Niigata Prefecture, home to Tsunan Sake Brewery.
Tsunan Town in Niigata Prefecture is one of the world's heaviest snowfall regions. Typically buried under 3 meters of snow, the area can see accumulations approaching 4 meters in heavy years. During winter, Tsunan Sake Brewery becomes a true "sake brewery buried in snow."
This snow is a precious gift from nature that supports Tsunan Sake Brewery's sake production.
Snow purifies the air by removing dust, keeping the brewery at low temperatures and high humidity, enabling delicate fermentation management. The clean-tasting sake unique to heavy snowfall regions—this is what Tsunan Sake Brewery produces.
Delivering Snow as Something Positive: The Gosetsu Set Enters Its 4th Winter
The Gosetsu Set started from a desire to share the blessings of this snow with people nationwide.
While heavy snow can sometimes make life difficult, for Tsunan Sake Brewery it is the very essence of sake making. Rather than presenting snow as something negative, they wanted to deliver it as something positive—this wish led to the creation of this project in 2022, shipping Tsunan snow and sake together. Now entering its fourth year, the set has become a winter tradition.
Recipients can dig through the snow in the delivered box to discover the sake hidden inside, experiencing what life is like in a heavy snowfall region.
Set Contents
- Snow from Tsunan, the Land of Heavy Snowfall → Box filled to capacity
- Sake / GO DINER 720ml 1 bottle
- Sake / GO DOLCE 720ml 1 bottle
- Sake / GO STANDARD 720ml 1 bottle
Sales Information
Retailer: Tsunan Sake Brewery Official Online Store
https://tsunan-sake.com/go-setsu
*Note: Sales period and available shipping areas may vary depending on snow conditions.
About Tsunan Sake Brewery
Company Name: Tsunan Sake Brewery Co., Ltd.
Location: 7141 Akinari, Tsunan Town, Nakauonuma District, Niigata Prefecture
Representative: President and CEO Kengo Suzuki
Established: January 1996
Website: https://tsunan-sake.com
