Kanmi Mitsuya (甘味みつや), an Asakusa sweets shop that has earned widespread media coverage — including a No. 1 ranking on TV Tokyo's Soredame! as reviewed by Ishizuka Hidehiko, and recognition on Nippon TV's DayDay as a dish gourmet reporter Hikomaro would most want to eat again — will participate in "ISETAN WAGASHI FES 2026" at Isetan Shinjuku. The event runs from June 16 (Tuesday) to June 22 (Monday), 2026. The shop will bring its Shiratamahabako (白玉手箱), normally sold exclusively at its Senso-ji Nakamise Shopping Street souvenir branch, along with a new anmitsu yokan series making its debut.
Event Details
Event: ISETAN WAGASHI FES 2026
Dates: June 16 (Tuesday) – June 22 (Monday), 2026
Venue: Isetan Shinjuku Main Building B1F, Food Collection / Food Stage
Hours: 10:00 AM – 8:00 PM
Access: Tokyo Metro Marunouchi Line / Fukutoshin Line "Shinjuku-sanchome" Station
Products Available (Take-out)
Shiratamahabako (白玉手箱)
- Shiratamahabako – Anko (with kuromitsu)
- Shiratamahabako – Mitarashi (with shichimi)
- Shiratamahabako – Matcha (with white syrup)
- Shiratamahabako – Zunda (with white syrup)
- Shiratamahabako – Kuromitsu Kinako (with kuromitsu and kinako) ※First time at Isetan
- Shiratamahabako – Moridakusan (four flavors — anko, mitarashi, matcha, zunda — in one box)
New Products: Irodori Tebako (彩手箱) ※Isetan Exclusive Advance Release
- Irodori Tebako – Soso (楚楚 / smooth red bean paste, with kuromitsu)
- Irodori Tebako – Kiki (嬉嬉 / matcha red bean paste, with matcha syrup)
- Irodori Tebako – Oriori (折折 / white bean paste, with strawberry syrup)
※Note: Freshly cooked mitsushiratama (warm syrup-glazed mochi) will not be offered at this event.
About the Irodori Tebako (彩手箱)
The Irodori Tebako is a new product from Kanmi Mitsuya — an anmitsu-inspired yokan series. Each variety is topped with apricots from Chikuma, Nagano (harvested by the shop's staff themselves each year) and Yotsuboshi-variety strawberries from Takamizumi Farm in Yamamoto, Miyagi, both prepared as fruit preserves in the shop's own workshop. The shiratama gyuhi (white mochi) is made using premium flour from Shiratamaya Shinzaburo, a long-established shiratama specialist in Kumamoto. Ito-kanten agar from Izu, Shizuoka — known for its smooth, melt-in-the-mouth texture with minimal aftertaste — is used throughout.
Irodori Tebako – Soso (楚楚)
This variety features koshi-an (smooth red bean paste) yokan made from carefully selected Tokachi, Hokkaido azuki beans, with ito-kanten agar from Izu, Shizuoka giving it a refreshingly clean sweetness. The accompanying kuromitsu is homemade, made from Hateruma Island brown sugar from Okinawa and wasanbon, simmered slowly into a lightly sweet, delicate syrup.
Irodori Tebako – Kiki (嬉嬉)
The "Kiki" uses a matcha red bean paste yokan crafted with matcha from Okunishi Ryokuhouen, a long-established tea merchant in Uji, Kyoto, blended into a yokan that carries the full aroma of matcha. The attached matcha syrup — a combination of the same Uji matcha and homemade white syrup — elevates the matcha fragrance further when poured over during eating.
Irodori Tebako – Oriori (折折)
This variety features a white bean paste yokan showcasing the rich, full-bodied flavor of carefully selected white beans. The accompanying syrup for this season is made solely from the natural juices of Yotsuboshi strawberries from Takamizumi Farm in Yamamoto, Miyagi, delivering an intensely fragrant strawberry aroma. The syrup will change with the seasons — apricot syrup is planned for later in summer.
Serving tip: Taking the Irodori Tebako out of the refrigerator a short while before eating allows the flavor of the bean paste and the silky melt of the yokan to come through more fully.
Shop Information
Kanmi Mitsuya Honten (Main Store / Eat-in)
Address: 1-32-13 Asakusa, Taito-ku, Tokyo 111-0032 (Matsumura Building, 1F/2F)
Hours:
- Weekdays: 10:00 AM – 5:00 PM (Last order 4:30 PM)
- Weekends & Holidays: 10:00 AM – 6:00 PM (Last order 5:30 PM)
*Hours may end early on sold-out days.
Closed: Irregular
Access: 2-minute walk from Exit 3 of Asakusa Station (Tokyo Metro Ginza Line), via Kannon-dori; 3-minute walk from the front exit of Asakusa Station (Tobu Railway), via Shin-Nakamise-dori
Instagram: https://www.instagram.com/kanmi_mitsuya/
Kanmi Mitsuya Senso-ji Nakamise-dori Branch (Souvenir-only store)
Address: 1-18-1 Asakusa, Taito-ku, Tokyo 111-0032 (Senso-ji Nakamise Shopping Street)
Hours: 10:00 AM – 6:00 PM (*May close early if sold out)
Closed: Irregular
Access: 2-minute walk from Exit 3 of Asakusa Station (Tokyo Metro Ginza Line), via Kannon-dori; 3-minute walk from the front exit of Asakusa Station (Tobu Railway), via Shin-Nakamise-dori
Instagram: https://www.instagram.com/kanmi_mitsuya_nakamise/
