Shucrei Co., Ltd. (President: Ryoichi Sakamoto, Headquarters: Minato-ku, Tokyo) announces that The MAPLE MANIA will be opening pop-up stores at Valentine's Day events at department stores and commercial facilities across Japan.
Limited-time Valentine's pop-up shops will open in Chiba, Kanagawa, Nagano, and Aichi areas. Visitors can enjoy The MAPLE MANIA's signature maple sweets, including the newly reformulated No.1 bestseller "Maple Butter Cookies" and the "Maple Financiers" with their rich, sweet maple aroma filling your mouth.
The highlight product is the "Maple Chocolat Cookies," which were previously only available at Gran Sta Tokyo in Tokyo Station. These cookies feature a crispy, light texture made with maple sugar and cocoa powder, sandwiched with a mild mascarpone cheese chocolate coating. By combining two types of cocoa powder, they deliver a fragrant taste and slight bitterness that beautifully enhances the maple flavor. It's a limited-edition product perfect for Valentine's Day gifts.
Don't miss this opportunity to try these exquisite maple sweets that are usually hard to find. Please visit the pop-up stores during this special period.
※Uses chocolate coating.
Product Overview
Product Name: Maple Chocolat Cookies
Price: ¥1,271 (tax included) ※Tax rounded up
Contents: 9 pieces
※Limited-edition product, ends while supplies last.
Valentine's Pop-Up Store Schedule
Chiba Prefecture
Chocolate Paradise 2026
Store Name: Sogo Chiba 6F Event Space ≪First Opening≫
Address: 1000 Shinmachi, Chuo-ku, Chiba City, Chiba Prefecture
Period: January 31, 2026 (Sat) to February 14, 2026 (Sat)
Hours: 10:00 AM to 8:00 PM
※Final day closes at 7:00 PM
Kanagawa Prefecture
Bake Me Smile - Yokohama Chocolate Paradise 2026
Store Name: Sogo Yokohama 8F Event Hall ≪First Upper Floor Opening≫
Address: 2-18-1 Takashima, Nishi-ku, Yokohama City, Kanagawa Prefecture
Period: January 21, 2026 (Wed) to February 15, 2026 (Sun)
Hours: 10:00 AM to 8:00 PM
※Final day closes at 6:00 PM
Nagano Prefecture
Chocolat d'amour
Store Name: Nagano Tokyu Department Store Main Building 5F Event Space ≪First Opening≫
Address: 1-1-1 Minami Chitose, Nagano City
Period: January 23, 2026 (Fri) to February 15, 2026 (Sun)
Hours: 10:00 AM to 7:00 PM
※Final day closes at 5:00 PM
Aichi Prefecture
2026 Amour du Chocolat - Chocolat Love!
Store Name: JR Nagoya Takashimaya 10F Event Space
Address: 1-1-4 Meieki, Nakamura-ku, Nagoya City, Aichi Prefecture
Period: January 16, 2026 (Fri) to February 14, 2026 (Sat)
Hours: 10:00 AM to 8:00 PM
※Main venue on 10F only, final day closes at 7:00 PM
2026 Amour du Chocolat - Chocolat Love! - Satellite Venue
Store Name: JR Nagoya Takashimaya Food Maison Okazaki Store Event Spot 1
Address: 38-5 Tozaki-cho Toyama, Okazaki City, Aichi Prefecture
Period: January 21, 2026 (Wed) to February 14, 2026 (Sat)
Hours: 10:00 AM to 8:00 PM
※Hours follow store schedule
Some Featured Products at Valentine's Pop-Up Stores
Maple Butter Cookies
《2025 Newly Reformulated for Even Better Taste》
Cookies made with maple sugar in the dough, sandwiching butter-flavored chocolate coating with a crispy texture. This No.1 bestselling product won the Grand Prix at the JR East Souvenir Grand Prix 2023.
※Uses chocolate coating.
9 pieces: ¥1,131 (tax included)
18 pieces: ¥2,261 (tax included)
32 pieces: ¥4,001 (tax included)
※All prices with tax rounded up
Maple Financiers
Maple financiers made with maple sugar, baked to a crispy exterior and moist interior. The rich, sweet maple aroma spreads throughout your mouth.
6 pieces: ¥1,301 (tax included)
12 pieces: ¥2,601 (tax included)
※All prices with tax rounded up
Maple Choco Sable
《JR Nagoya Takashimaya Exclusive Product》
Fragrant maple sable cookies coated in mild chocolate and topped with sparkling maple sugar. The crumbly texture releases rich sweetness with every bite.
※Uses chocolate coating.
5 pieces: ¥1,836 (tax included)
※Limited daily quantity, ends while supplies last
The MAPLE MANIA Story
The MAPLE MANIA's stage is set in America's golden age—
a time filled with vibrant culture and arts in music and film,
bright, lively, and brimming with dreams.
Growing up in this era, Maple Boy loves mischief and maple sweets.
While adults pulled whiskey from their jacket pockets, Maple Boy mimicked them by hiding maple syrup in his own pocket.
When no one was watching, he secretly took maple syrup from the kitchen cupboard and tucked it in his pocket, enjoying it while walking his dog or climbing the backyard tree.
Every sweet from The MAPLE MANIA is filled with this playful spirit, the adventurous heart and mischievousness of childhood, and a sense of nostalgia. We hope that everyone who enjoys The MAPLE MANIA sweets can recall even a little of that childhood excitement.
With The MAPLE MANIA's generous maple sweetness, we hope you'll remember the warm kitchen aromas of evening, reading picture books in bed…
and other heartwarming, nostalgic moments.
With these feelings, The MAPLE MANIA continues to deliver
the sweet aroma of maple to our customers every day.
Permanent Stores & Official Website
- The MAPLE MANIA Gran Sta Tokyo Store
- The MAPLE MANIA Keio Shinjuku Store
- Maple Stand Lumine Kita-Senju Store
Website: https://sucreyshopping.jp/themaplemania/
Instagram: https://www.instagram.com/themaplemania_official/
X (formerly Twitter): https://x.com/themaplemania
Facebook: https://www.facebook.com/themaplemania
