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SEGA FAVE's new hybrid toy line "BLOFFFu" combines the softness of a plush with a molded body across 36 officially licensed characters, from Sanrio Characters and Disney to Marvel and Sesame Street, arriving October 16, 2026, alongside a pop-up store at Shibuya's MIYASHITA PARK.
An online lottery celebrating the September 23 birthday of Nazuna Nanakusa from Call of the Night is launching on KADOKAWA's "Kujibikido" service, with sales running from September 23 to October 21, 2026, and featuring newly drawn illustrations across acrylic dioramas, tapestries, and exclusive bonus gifts.
Gray Parker Service's official online lottery shop "Chiikawa Market Chiikawa Kuji" is holding the "Chiikawa Kurimanju-Filled Lottery" (¥1,100 per draw, tax included), featuring 11 no-miss prizes centered on the character Kurimanju, from September 24 (Thursday) 11:00 AM to October 1 (Thursday) 11:59 PM, 2026.
From October 14 to 20, Hankyu Umeda Main Store hosts an early-access pop-up for Clé de Peau Beauté's "Courage to Wish" Holiday Collection 2026, with store-exclusive shades, purchase gifts, and a preview of pieces that officially launch October 21 and November 21.
On October 17, associates, families, and partner companies of Courtyard by Marriott Fukui will trek Mount Asuwa as part of Marriott International's "Road to Give 2026" charity initiative, with proceeds going to Fukui Prefecture's disaster relief fund for the August 2026 heavy rain.
Dinos has begun carrying NAO-ART's "Disney Wig Collection," a lineup of 13 wigs styled after popular Disney female characters, marking the brand's first appearance on Dinos Online Shop alongside NAO-ART's own site, Alicia lulu.
The second DOGLIFEPARK brings a three-day rooftop dog run, a market of dog-friendly brands, a family photo studio, and workshops to Komazawa Park Quarter from October 10 to 12, 2026.
Starting September 18, 2026, Flower Miffy's drink stand adds a new "Shari-Toro Yogurt Drink" series featuring strawberry and lychee as regular flavors, plus a limited-time lemon flavor available through October 31, at its Asakusa and Tennoji Mio locations.
A pop-up shop for TV anime The Fragrant Flower Blooms with Dignity opens at AMNIBUS STORE -blue- in MAGNET by SHIBUYA109 from October 9 to 25, 2026, featuring new American diner-themed merchandise sold in advance at the event.
Sauna brand GoRelax and Doshisha's health-appliance lineup Gorilla Series have teamed up on the Gorilla-Protected Sauna Hat, a heat-shielding, reversible sauna hat launching in early October 2026 through Pine Create's official online shop.
Footwear brand grounds is releasing a new outsole called "GRAFFITI," which reworks the sole of its signature "MOOPIE" with five translucent, gummy-like TPU parts for a lighter, more comfortable fit. Sales begin September 26, 2026 at the official online store and directly operated shops.
Game Source Entertainment (GSE) exhibits at Tokyo Game Show 2026, running September 17 to 21 at Makuhari Messe, welcoming visitors to Booth Hall 2, N02 with hands-on demos of Ratatan, THANKS, LIGHT., and Castle of Alchemist, plus a Noroi Ayashi photo spot and limited-edition novelties for those who complete select activities.