Discover insider tips, travel guides, and inspiring stories for your next adventure in Japan
The Maho-Do crew from MAGICAL DOREMI is heading to Toei Kyoto Studio Park for a special bon dance event on August 1, 2026, as part of the UZUMASA BON DANCE FESTIVAL running from July 18 to August 30.
Maison de FLEUR is releasing its "STAR series," a five-item collection inspired by a starry night sky for the Tanabata season, at stores nationwide and online on July 1, 2026.
Starting July 2, 2026, Maison Margiela Fragrances presents "Memory Overlay," a new fragrance experience that layers two REPLICA scents to create a personal collage of memories.
MANDARAKE, the iconic subculture destination, opens its Omiya store on June 27, 2026, on the 8th floor of Omiya Raccoon, featuring a grand opening sale and exclusive collaboration merchandise.
MASCOMPANY, a Korean headwear brand, is releasing five new cap models from July 1, 2026, featuring a vintage-wash aesthetic that makes new caps feel like treasured thrift-store finds.
A popup store for TV anime Medalist, featuring new merchandise with a flower garden illustration, opens at Shinjuku Marui Men 8F from July 4 to July 12, 2026.
Mermaid Closet, a swimwear brand designed for lolita fashion lovers, will open a limited-time pop-up at Laforet Harajuku's "Ai to Kyouki no Market - 'LOVE & MADNESS' MARKET" event from July 1 to July 31, 2026.
MIKOTO-MATSURI (命音祭), an immersive wellbeing festival fusing Japanese tradition with art and technology, comes to Kanda Myojin Shrine on July 4, 2026, featuring 10 artists and an eight-stage immersive program.
Smilegate Megaport has opened global pre-registration for the new time-travel RPG MIRESI: Invisible Future, developed by CONTROL9, to mark the studio's participation in Anime Expo 2026. In-game rewards scale with the number of pre-registrants.
Asahi Soft Drinks is launching "Mitsuya Cold Japanese Pear," a refreshing sparkling beverage made with Japanese pear juice and domestically sourced Japanese pear extract, available nationwide for a limited time from July 7 through around October.
The latest addition to art director Fujisaki Takuma's popular Mogol Mutant series arrives as a big-size carabiner hanging charm. Pre-orders are now open ahead of the October 2026 release.
Moomin Valley Park in Hanno, Saitama is hosting the summer event "Water Play in Moomin Valley" from July 3 to September 6, 2026, with exclusive cool menus, new goods, and a cool towel giveaway for kids.