Discover insider tips, travel guides, and inspiring stories for your next adventure in Japan
Asahi Breweries is giving its non-alcoholic beer-taste beverage Asahi Dry Zero Awa Jokki Can a new package design and will sell it nationwide year-round starting October 27.
Asahi Beer's non-alcoholic lemon sour with lemon slices inside, "Mirai no Non-Al Lemon Sour," moves to year-round nationwide sale from October 27 after its limited release in May 2026.
A limited-time The Battle Cats pop-up store with venue-exclusive goods, a quiz rally, and an original character card workshop will open at four shopping malls in Kyoto, Aichi, Niigata and Osaka, starting November 6, 2026.
GET BACK, the official Beatles goods store that has been open since 1982, is holding a limited-time shop at PARCO FACTORY on the 7th floor of Sapporo PARCO from December 4 to 13, 2026, marking 60 years since the band's first visit to Japan. Admission is free.
Following more than 100,000 shipments on Nintendo Switch and Nintendo Switch 2, Culdcept BEGINS launches on Steam on October 28, 2026 with three new battle maps, ten new book covers, a card-reading feature, a Digital Deluxe Edition, and a demo available during Steam Next Fest.
The "Delicious in Dungeon" Online Kuji Red Dragon Hoodie ver., an online lottery of original goods with newly drawn mini-character illustrations, goes on sale on Kujibikido at 12:00 PM on October 27, 2026, for ¥770 per draw.
The action RPG Duet Night Abyss released its new version "Towards the Dawn" on October 20, 2026 for PC, iOS, and Android, adding a new Thunder-attribute character, new weapons, Halloween-themed skins, and a first-anniversary gift.
Ecome Group has released oversized, unisex hoodies and pullovers featuring Mickey Mouse, Goofy, Snow White, Kermit, and Toy Story characters on pigment-washed bodies, priced at ¥5,390 and ¥6,490 (tax included).
Since October 19, 2026, the 4th-floor pond garden at ESPACIO NAGOYA CASTLE has featured the fog landscape "Cloud Dragon," which changes with the time of day and weather against the backdrop of Nagoya Castle.
On November 28, 2026, guests staying at Fairfield by Marriott Kyoto Minamiyamashiro can join a free matcha event led by Japanese tea instructor Mika Hasegawa, featuring three locally produced matchas, whisking a bowl of your own, and a tencha tasting.
From November 18 to December 25, 2026, FEILER's "FEILER ART Happy Holidays!" brings a new film narrated by voice actor Yuki Kaji, a customizable digital greeting card, holiday gift products and a prize draw for 50 FEILER pouches.
Seven-Eleven stores across Japan will begin selling the limited-quantity Fujiya Country Ma'am Ice Sandwich on October 27, an ice cream sandwich made with a reworked cookie dough that stays moist even when frozen.