Discover insider tips, travel guides, and inspiring stories for your next adventure in Japan
The relaxing mobile idle game Cats & Soup received a large spring update on March 13, 2026, themed "The Beautiful Flower Path of the Kingdom," bringing seasonal events, new cat characters, additional facilities, and system improvements.
CLOUDY is holding the fifth edition of its "I'm NOT perfect" event in Ebisu from March 20 to 22, 2026, selling imperfect products and donating all proceeds to NPO activities in Ghana.
Guests staying at hotels operated by Greens Co., Ltd. can earn a small gift by recording 5,000 steps or more a day during the spring event running through April 30, 2026.
A community-based sustainable market event, "COMMONs MARKET KAWAGUCHI 2026 SPRING," will take place at OKS CAMPUS in Kawaguchi, Saitama on April 12, 2026. The free admission event features a children-only flea market, organic farming workshops, KOMBUCHA brewing sessions, and a farmers and craft market with around 25 vendors.
Suntory's Craft Boss coffee brand is launching a collaboration campaign with The Super Mario Galaxy Movie starting March 16, alongside a renewal of its three flagship products.
On March 14, 2026, four popular Tokyo sento (public bathhouses) are hosting a special collaboration with Dole, featuring coconut-scented milky-white baths, limited-edition stickers, and free coconut sampling for guests who post on social media.
Starting March 14, 2026, Ducky Duck and select affiliated shops will be serving a seasonal tart featuring premium Kagoshima-grown dekopon citrus paired with rich mascarpone cream.
GREY, Japan's first Earl Grey specialty store, is holding a limited-time pop-up at Tobu Department Store Funabashi's "PanCafé" event from March 19 to 24, 2026, featuring popular soft serve ice cream and Hawaiian scones.
The Hawaiian breakfast chain Eggs 'n Things is opening a new location at Roppongi Hills North Tower on April 3, 2026. A store-exclusive gluten-free waffle made with 100% domestic rice flour is among the highlights.
HAC Co., Ltd. is set to release a lineup of electric water guns and a waterproof bag starting March 2026, bringing more firepower and protection to summer water play.
Excel's beloved Protective UV Essence is back for its sixth annual limited release, this time in two tea-inspired fragrances — Earl Grey and Chamomile Tea — featuring a featherlight, skin-fusing formula available for a limited time.
Two new dairy products using 50% milk are coming to FamilyMart stores nationwide, supporting dairy farmers during the spring school break when school lunch milk consumption typically drops.