Discover insider tips, travel guides, and inspiring stories for your next adventure in Japan
Benzaiten's popular wagashi "Jari Mochi," known for its unique gritty texture and rich peanut cream filling, has surpassed 2 million units sold since its 2022 launch. A new pistachio variety is now available for a limited time.
Uji Wazuka-en, a Japanese tea brand, has introduced two new outdoor-friendly products — CAMP de TEA, a drip-style Japanese tea for camping, and TRAIL TEA, organic cold brew tea bags for hiking and trekking.
Clé de Peau Beauté is launching a limited-edition fireworks-inspired gift collection in collaboration with French artist Lisa Zordan, available nationwide in Japan from April 21, 2026.
T-shirts, B2 tapestries, character rubber mats, and acrylic character stands featuring Alicia, Klen, Luna, and Nelul are now accepting pre-orders through the charaON! online store.
The signature dessert at the nostalgic bar & cafe DEPOT inside Tokyo Station has claimed the top spot in a pudding poll held at GranSta Tokyo, winning praise for its firm texture and bittersweet espresso-infused caramel sauce.
Echigo Beer is bringing back its popular Hazy IPA after a four-year hiatus. The "Uruoi Hop Hore Hore Ale" goes on sale April 17, 2026, featuring a fruity hop aroma and a light, smooth finish.
FamilyMart's popular PIERRE HERMÉ Anthology sweets series reaches its 4th installment, introducing a new Macaron Sand flavor, the series' first tart, and its first chilled drink — all available nationwide from March 17, 2026.
Inspired by the golden hues of a Roman sunset, FENDI's new fragrance Sogni d'Oro blends French iris and Italian bergamot with a rich leather accord — a scent that captures the luminous spirit of Rome.
A limited-edition collaboration between Italian brand forte_forte and Japanese footwear label SUICOKE arrives on March 20, 2026, featuring sandals in two colorways crafted with artisanal detailing.
To mark the 75th anniversary of the Milky candy, FUJIYA CO., LTD. is releasing "Premium Milky," a richer version featuring twice the amount of Hokkaido fresh cream and a soft candy with a gently melting condensed milk sauce inside.
Ginbis has introduced two limited-edition snacks now available at convenience stores nationwide — Tabekko Doubutsu Sablé Milk Flavor and Mini Asparagus Double Chocolat Strawberry, each offering a unique twist on beloved classic biscuits.
Six adorable-yet-fierce Gloomy the Naughty Grizzly mascot charms are hitting capsule toy machines across Japan in late March 2026 — each with a carabiner clip and silicone ring, handy for marking bags, bottles, and more.