Discover insider tips, travel guides, and inspiring stories for your next adventure in Japan
A new matsutake-hunting event is now live in the smartphone game Hypnosis Mic -Alternative Rap Battle-, running from October 7 to October 19, 2026, with the event-limited SSR card SSR【松茸発見名人】躑躅森盧笙 among the rewards.
Starting October 8, 2026, the arcade title Initial D THE ARCADE adds Persona 5 Royal items themed on Joker, Panther, and Queen, available through play stamps and Time Trial events.
From December 1, 2026 to November 30, 2027, Hoshino Resorts KAI Beppu offers its "Beppu Retro Hot Spring Tour" at ¥3,500 per person (accommodation not included), with a local-bath orientation, a guided walk to neighborhood hot springs, a new original bamboo basket, and a new guide for choosing the next bath.
KEEN's JASPER ZIONIC hybrid shoe, which pairs the JASPER design with the ZIONIC sole, is on sale in four exclusive colors at OSHMAN'S stores and its official online store. In Japan, these items are handled only by OSHMAN'S.
A limited-time pop-up store for "Sake Gacha," the online sake shop KURAND's popular random-sake service, runs from October 16 to 29, 2026 at the Shinjuku Station East Exit Concourse in LUMINE EST Shinjuku, with real capsule toy machines.
Orders are open on AMNIBUS for 5 types of Love Live! Sunshine!! merchandise, including trading "Chokonto!" acrylic stands, acrylic name plates, and heart-shaped can badges featuring newly illustrated chibi versions of the nine characters.
Margaret Howell's collaboration collection with Mackintosh offers waterproof, windproof coats and blousons made with the modern material RAINTEC®. It goes on sale October 7 at MARGARET HOWELL stores and the mix.tokyo online shop.
MarieBelle, the chocolate brand born in New York's SoHo, opens its new store "MarieBelle Shibuya" on the first floor of Shibuya Scramble Square on October 28, 2026, with a concept built around "MEETS" with Tokyo culture.
From Wednesday, October 7, 2026, a new indigo-dyed noren hangs at the first-floor north entrance arcade of Matsuzakaya Ueno Store, dyed by Maito Design Works, a Kuramae workshop that practices traditional plant-based dyeing.
Mercedes-Benz Parfum's new women's fragrance "I AM MERCEDES Eau de Parfum," built around orange blossom and inspired by the women who shaped the brand's history, goes on sale on October 7, 2026.
From October 16 to 25, 2026, the interior shop Mid-Century MODERN in Meguro, Tokyo, will host "Tokiori," a solo exhibition by weaving artist Aya Nishikata. It is her first collaboration with furniture, featuring George Nelson's Marshmallow Sofa covered in fabric she wove herself.
From November 26 to December 25, 2026, Tokyo Midtown in Minato City, Tokyo holds MIDTOWN CHRISTMAS 2026 with bubble-filled illumination in Midtown Garden, the first-ever MIDWINTER LOUNGE serving champagne, an approximately 8.5 m real fir Christmas tree, and an outdoor ice rink opening on December 5.