Discover insider tips, travel guides, and inspiring stories for your next adventure in Japan
Starting March 24, 2026, a new sweet potato dessert from specialist brand Lapoppo Farm goes on sale at approximately 16,400 FamilyMart stores across Japan. The two-layer sweet potato features a fluffy exterior and a rich, smooth interior.
Louis Vuitton has released new versions of the LV Sneakarina from the Spring/Summer 2026 Women's Collection, showcasing tapestry materials inspired by Oriental carpets and 19th-century French embroidery, alongside a braided lamb leather style reinterpreted by Women's Artistic Director Nicolas Ghesquière.
A Luminous Witches pop-up shop opens at AKIHABARA Gamers on March 27, 2026, featuring exclusive merchandise, a lottery campaign with cast-signed prizes, and an online shop campaign running through May 10.
Casual Dining Iris on the 18th floor of Meitetsu Grand Hotel in Nagoya is renewing its popular lunch menu from April 1, 2026, featuring premium ingredients including domestic beef fillet and a 20-variety dessert buffet.
Nicolita, a gelato specialty shop in Tsuzuki Ward, Yokohama, marks its first year of operation on March 28, 2026. In its first year, the owner-run shop has developed approximately 150 flavors using locally sourced produce, including non-standard items that would otherwise go to waste.
Starting April 1, 2026, Nihonbashi Sembikiya-Sohonten will release a new store-exclusive Fruit Financier (Matcha) at its Haneda Airport Store, featuring Shizuoka-produced Tenkuu no Matcha® and a touch of strawberry.
The popular Jersey Milk Bar ice cream from Ohayo Dairy is getting a packaging refresh, featuring a sophisticated navy and milk-white design that aligns with the long-selling Jersey Milk Soft lineup.
Ohayo Dairy is launching the "Nameraka Zeitaku na Yaki Purin" (Smooth Luxurious Baked Pudding) on April 7, 2026, offering two varieties — Custard and Cream Cheese — priced at ¥185 (tax excluded) each.
Ohayo Milk is releasing a revamped "Zeitaku Yogurt" series on April 7, 2026, featuring bold black packaging and three flavors — seasonal strawberry, large blueberry, and ripened white peach — each priced at 165 yen (excl. tax).
Shabon Dama Soap is opening a limited-time immersive pop-up event at Fukuoka PARCO from March 28 to April 5, 2026, where visitors can try and purchase the brand's simple skincare lineup.
Thai wellness fragrance brand PAÑPURI is opening a new corner at Isetan Shinjuku Main Store's ISETAN BEAUTY APOTHECARY on March 25, 2026, along with two Japan-exclusive perfume oils inspired by Tokyo and Kyoto.
An opening party celebrating the launch of PBOX STND on the 10th floor of Shibuya PARCO is set for Friday, March 27. The event features DJ and VJ performances, a satellite viewing program with the 9th floor's DOMMUNE, free original drinks, and limited collaboration items.