AEON-Exclusive Nui Pan Honey Muffin Winnie the Pooh Plush Launches January 1
AEON celebrates Winnie the Pooh's 100th anniversary with exclusive honey muffin-themed plushies launching January 1st at approximately 80 AEON stores across Japan.
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AEON celebrates Winnie the Pooh's 100th anniversary with exclusive honey muffin-themed plushies launching January 1st at approximately 80 AEON stores across Japan.
Felissimo's humor goods brand YOU+MORE! has launched new lazy starfish-themed bead cushions and mascots inspired by the relatable sight of starfish lounging in aquariums.
Toys King, which operates T-BASE JAPAN, has released Red King First Generation (Normal Color) and Red King Second Generation (Red Color) sofubi figures from the Ultraman Series at T-BASE Ikebukuro P'PARCO store starting December 20, 2025, at 11:00 AM. Both versions are currently available for purchase.
Eikoh Co., Ltd. announces the release of original Monchhichi "Interior Mini Figures" at Can Do and other 100 yen shops and fancy stores across Japan.
NICI, the beloved German plush toy brand, marks its 40th anniversary in 2026. The celebration kicks off with the revival of the popular Color Bear keyring series, launching in May 2026.
Kodansha's Otomodachi magazine February/March/April 2025 issue comes with a special supplement allowing children to create fruit-decorated sweets using rice clay, featuring exclusive molds and an extruder set
T-BASE JAPAN will release the "Sonic the Hedgehog" blind BOX designed by TOUMA starting December 27th, 2025 at 11:00 AM at the T-BASE Ikebukuro P'PARCO store. This collaboration with soft vinyl artist TOUMA features 10 types of original art pieces showcasing Sonic characters with TOUMA's signature deformed style.
IP Four Co., Ltd. will release the Care Bears Sweet Assort Collection capsule toy series featuring six different types of pouches and bags, including tote bags, face pouches, and tissue case pouches, priced at 400 yen per capsule, starting from late December 2025 at capsule toy corners nationwide.
A new 1/6 scale figure of Kuroneko (Ruri Gokou) from the popular anime My Little Sister Can't Be This Cute is now available for pre-order. The White Cat Ver. features the character in a refreshing white dress, capturing a summer moment. The figure includes interchangeable face parts and is available with an exclusive plushie set.
New Monchhichi door plate-style charms featuring various daily life scenes are coming to capsule toy vending machines across Japan in mid-December 2025. The collection includes 10 different designs with dual-sided plates showing activities like studying, cooking, bathing, and sleeping.
A new 1/7 scale figure of Daydream Bunny Morphea from the popular mobile game BrownDust2 is now available for pre-order at AmiAmi, scheduled for release in October 2026.
A new series "Puku Puku PAPER THEATER" has been launched to commemorate the 10th anniversary of PAPER THEATER. The first release features six beloved Sanrio characters including Hello Kitty, My Melody, Pompompurin, Cinnamoroll, Kuromi, and Pochacco, available from December 23, 2025.
The popular characters from the Teikou Penguin short anime series are now available as soft, squishy capsule toy mascots featuring Penguin, Panda, Orca, and Monitor Boss in a playful new form.
Five adorable characters from the figure skating anime Medalist join the Nuipal plushie series. These palm-sized companions feature soft fabric and embroidered details, scheduled for release in May 2026.
Ensky launches the new Paper Theater Tsumikasa series, featuring stackable paper craft kits from One Piece's Wano Country Arc and Egghead Arc. Available starting December 22, 2025, at ¥5,280 each.
Hot Toys Japan announces the Mickey & Friends Ferris Wheel Collection Cosbi series, featuring six characters with ferris wheel and stall sets that connect to form a complete attraction.
AppleOne Co., Ltd. will release jigsaw puzzles featuring the iconic OSAMU GOODS character brand on November 27, 2025, at toy and hobby stores nationwide, various e-commerce sites, and their official online shop.
AEON Fantasy introduces the seventh installment of the Sanrio Characters Poyoyon Airport BIG plushies series, featuring cabin attendant Kuromi and pilot Badtz-Maru at Molly Fantasy and PALO locations across Japan.
Good Smile Company has announced the launch of BRICKROID, a new collection robot series featuring approximately 5cm tall figures with interchangeable parts and compatibility with standard block toys. The first wave includes three Evangelion units.
A new blind box series featuring Astro Boy characters designed by vinyl artist Hashiasako launches at T-BASE Ikebukuro P'PARCO store on November 8, 2025. The collection includes 8 lovable character designs.
A nostalgic pop-up store featuring Licca-chan, Japan's iconic fashion doll since 1967, opens at Kochi Tsutaya Bookstore from October 22 to November 10, 2025, with exclusive merchandise and photo opportunities.
An experiential Tamagotchi store featuring exclusive merchandise, customizable products, and character greetings will reopen at Tokyu Plaza Harajuku on November 22, 2025.
AmiAmi, a major hobby retailer, announces the availability of the "Storm Arena 'Baki Hanma' Hanayama Kaoru" action figure from Storm Collectibles, scheduled for release in March 2026.
A new glitter version of the popular Killua Zoldyck soft vinyl figure from the HUNTER×HUNTER series will be available for pre-order starting September 16, 2025.
Ken Elephant's direct flagship store "Kenelebunshitsu" will host a pop-up shop at Takanawa Gateway Station from September 10-23, featuring miniature toys, soft vinyl figures, and original IP character "Pokkoshi" goods.
A new series of 12 adorable floating animal toys that make cute sounds when pressed will be available from early September 2025, perfect for festivals and events.