Browse all travel guides tagged with "Matcha"
Fujiya is expanding its Chocola Wafers line with a new matcha-flavored variety, featuring five layers of matcha cream and wafer coated in smooth chocolate, made with fragrant Kagoshima matcha. The bag version launches on April 14, 2026, with a convenient small-bag version to follow on April 28.
The beloved chewy baked wagashi "Tsubara Tsubara" from Kyoto's Tsuruyayoshinobu receives a seasonal matcha variant infused with stone-ground Uji matcha, available from April 11, 2026 through late June.
The 220-year-old Kyoto confectionery Kameya Yoshinaga is hosting hands-on wagashi-making workshops during Golden Week. Special May sessions feature seasonal designs inspired by Children's Day and Mother's Day.
YAMATOKOBO, a traditional Japanese sandal brand from Nara, has launched a new line of zori sandals dyed with Kyoto-grown Uji matcha, featuring antibacterial properties and premium Ojiya Chijimi ramie thongs.
SHAKA SHAKA MATCHA, a standing-style matcha tasting café, opened in Omotesando on April 1, 2026, offering side-by-side tastings of matcha sourced from different regions of Japan.
Saryo Itoen Zenkoji Store, a Japanese tea cafe that opened within Zenkoji Temple grounds in March 2026, is now serving exclusive matcha sweets developed in collaboration with Azumino-based wagashi maker Kochouan.
From April 16, 2026, Japanese patisserie Colombin is offering four new matcha-themed cakes for a limited period, including a matcha butter cream cake and a matcha Bavarian cream dessert.
N.Y.C.SAND, known for drawing long queues at every appearance, is opening a limited-time pop-up at Daimaru Fukuoka Tenjin, bringing with it an exclusive seasonal treat — the N.Y. Matcha Caramel Sand.
A seasonal afternoon tea pairing juicy melon sweets with fragrant matcha and vibrant green-themed savories is available at the Lobby Lounge Bamboo throughout May 2026.
The Westin Yokohama's Pacific Table restaurant is staging a Matcha Garden Dessert Buffet from May 11 to June 30, 2026, featuring a DRY BONSAI centerpiece and a full spread of matcha-themed sweets.
From May 7 to June 30, 2026, Kawagoe Prince Hotel's Lobby Lounge is hosting a special matcha afternoon tea set featuring matcha from Gion Tsujiri, a Kyoto tea brand with 160 years of history.
Japanese confectionery maker Nakamuraya launches a seasonal dorayaki with a two-layer filling of Kyoto Uji matcha an and Hokkaido azuki tsubu-an, available at supermarkets from April 1, 2026.
Kyoto confectionery maker Tsuruyayoshinobu is releasing Kyokanze Matcha, a new stone-ground matcha flavor of its century-old signature wagashi, available from April 11, 2026, at stores nationwide.
A new Tirol Choco featuring first-flush matcha from Shizuoka's mountainous tea gardens, rich cream-flavored chocolate, and a chewy mochi filling hits stores nationwide from April 6, 2026.
From April 20, 2026, JW Marriott Hotel Tokyo offers a matcha-themed lineup across its 30th-floor venues, including afternoon tea at the JW Lounge, seasonal pastries at Le Cres, and original matcha cocktails at the JW Bar.
Starting April 3, 2026, LEXUS MEETS... at Tokyo Midtown Hibiya adds a Sweet Selection to its popular afternoon tea menu along with a refreshing new grapefruit kakigori flavor supervised by Aichi's long-loved Shuugetsu-do confectionery.
From May 1 to June 30, 2026, the Biwako Marriott Hotel's 12th-floor restaurant "Grill & Dining G" will offer a limited-time parfait showcasing three distinctive teas from Shiga Prefecture, said to be the birthplace of Japanese tea.
Butter Butler's popular seasonal treat returns to stores on March 27, 2026, combining fermented butter and Uji matcha in a refined financier.
Häagen-Dazs Japan is releasing a new limited-edition assort box inspired by Japanese traditional sweets, featuring three flavors — Strawberry Condensed Milk, Matcha Tart, and Azuki Milk Pudding — available nationwide from March 24, 2026.
The matcha afternoon tea collaboration between FAUCHON Hotel Kyoto and long-established Uji tea house Tsujiri Heibei Honten returns for a second year, featuring a limited lacquerware stand version. A special matcha pairing dinner event is also planned for June.
Uji Wazuka-en, a Japanese tea brand, has introduced two new outdoor-friendly products — CAMP de TEA, a drip-style Japanese tea for camping, and TRAIL TEA, organic cold brew tea bags for hiking and trekking.
On April 5, 2026, Iseyama Hills in Yokohama opens its normally private Bamboo Court reception hall to the public for a one-day matcha-themed afternoon tea event featuring spring garden views.
Starting March 18, 2026, JIMMY CHOO's cafes in Ginza, Tokyo, and Osaka are serving a limited-edition matcha drink menu created in collaboration with Kyoto matcha brand SHUHARI KYOTO.
The French restaurant Gramercy Suite at Strings Hotel Nagoya is serving the "Adult Reward Parfait – Strawberry Matcha" for a limited one-month period from April 14 to May 14, 2026, as part of the hotel's 10th anniversary celebrations.
The Royal Park Hotel Iconic Osaka Midosuji will be offering a seasonal afternoon tea called "Saison des jeunes feuillages" at its 15th-floor bar and lounge, THE BAR, from April 29, 2026, featuring teas from the 300-year-old Kyoto tea shop Ippodo Tea.
The Lounge at Westin Hotel Tokyo is offering two matcha-themed afternoon tea experiences from May 1 to June 30, 2026. A weekend menu (¥8,900) features 8 varieties of matcha desserts, while a weekday menu (¥7,500) blends Japanese and Western sweets — both served with views of the hotel's lush garden.
kawara CAFE&DINING at KITTE Hakata is serving three limited-time strawberry desserts this season, including a matcha mousse millefeuille and hojicha tiramisu, both made with fresh strawberries.
Everything overseas visitors need to know about the Japanese tea ceremony (chado), from its centuries-old origins and proper guest etiquette to the best places in Kyoto and Tokyo where you can join a session in English.
ATELIER MATCHA launches a new spring/summer menu from March 20, 2026, spotlighting colorful collaborations of Uji matcha with seasonal fruits including melon, lychee, coconut, and mango at its Ginza and Kamakura locations.
Bakery & Sweets Picot at Fujiya Hotel in Hakone's Miyanoshita is offering a spring lineup — including a matcha canelé and slow-fermented baguettes — available through May 31, 2026.
Starting March 15, 2026, the restaurant and bar Komyuniti at YOTEL Tokyo Ginza is offering a spring afternoon tea menu centered on cherry blossom and matcha, with 10 items combining Japanese and French culinary techniques.
The milk sweets brand Asagiri Milk is adding a new fluffy soufflé cheesecake to its lineup starting March 15, 2026, available at stores in Tokyo, Osaka, and Hiroshima.
Starting March 18, 2026, Kona's Coffee is adding a spring-limited matcha and strawberry pancake to its menu at locations across Japan, available through May 17.
The Japanese tea cafe brand Saryo Itoen is opening a new location within the Zenkoji temple grounds in Nagano City, featuring exclusive matcha sweets and a selection of Japanese tea drinks.
THE THOUSAND KYOTO is serving a matcha-themed afternoon tea inspired by Kyoto's lush new greenery and traditional garden aesthetics from April 17 to May 24, 2026.
Japan's popular green tea brand Ayataka, which achieved record-high sales volume in 2025, is rolling out four new and renewed products starting spring 2026, including a functional food hojicha and the brand's first-ever mineral-infused green tea.
A collaboration between green tea brand Ayataka and the tea-themed sightseeing boat Hakone Yusen DAICHAKAI runs from March 16 through November 13, 2026, bringing special events and design wrapping to Lake Ashi.
Global matcha stand brand MATCHAMON has launched a new lineup of original matcha gelato featuring regeneratively sourced ingredients from Shizuoka Prefecture, available at its Kyoto Nijo Castle and Asakusa locations.
RACINES DONUT & ICE CREAM is offering four spring-limited cherry blossom-shaped donuts in strawberry and matcha flavors at six Tokyo locations from March 16 to April 12, 2026.
Three new matcha latte variations using matcha from Marukyu Koyamaen, a long-established Kyoto tea house founded in the Genroku era, are available at BECK'S COFFEE SHOP locations from March 10 through April 20, 2026.
Bar & Lounge "Whisk" on the 16th floor of Mesm Tokyo will serve a limited-edition Matcha and Ganache Layered Parfait from April 1 to June 30, 2026, drawing inspiration from the serene beauty of a traditional Japanese tea room.
Shibuya Gyoza is offering a limited-time dessert menu for White Day from March 9 to 15, 2026, featuring two sweet gyoza pie bites — including a new matcha an butter flavor.
Kyoto tea brand Gion Tsujiri has kicked off its "Hanami Special" on its official online shop from March 5, 2026, featuring a curated lineup of matcha and cherry blossom products. Their shops and Saryo Tsujiri cafes are also rolling out a range of spring-limited sweets.
From May 1 to June 30, 2026, Westin Hotel Tokyo's international restaurant The Terrace will hold a weekday-only matcha dessert buffet featuring about 20 varieties made with premium matcha from Uji, Kyoto and Nishio, Aichi.
A limited-time "Matcha and Sakura Afternoon Tea with Gion Tsujiri" is available at two restaurants in the Kanto region from April 1 to May 11, 2026, featuring rich matcha confections and spring-inspired flavors with seasonal strawberries.
Shangri-La Tokyo's boutique will offer a limited-edition Easter sweets lineup from March 15, 2026, featuring Japanese-inspired chocolate Easter Bunnies, Easter Eggs, cookies, and a premium matcha sakura pound cake.
Hotel Kanazawa in Kanazawa, Ishikawa Prefecture is releasing a limited-edition White Day baked goods gift set starting March 1, 2026, featuring a special madeleine made with rare Noto Dainagon azuki beans and matcha.
Specialty chocolate brand Minimal is introducing its Chocolate Afternoon Tea vol.10 at Azabudai Hills from April 4 to June 30, 2026, with a menu that pairs Japanese ingredients like matcha, amanatto, and hand-wrapped fruit daifuku with specialty cacao.
Starting March 1, 2026, we♡donut is introducing two new spring-inspired limited-time donuts — a rich fresh tiramisu cream and a visually stunning fluffy strawberry and matcha marble.
Sushi Kappo Tomozuna on the 35th floor of the Hilton Fukuoka Sea Hawk is introducing a limited April–June 2026 menu for its afternoon tea-style sushi lunch "Karen," inspired by the lush greenery of early summer.
THE ALLEY is introducing the spring-limited MOCHI SERIES — two new smoothies featuring a unique mochi cream texture — available nationwide from March 6, 2026.
Peko-chan Milky Donuts, the donut specialty brand from Fujiya Co., Ltd., is launching two spring seasonal limited-edition flavors in March 2026, along with three new store openings across Wakayama, Kanagawa, and Osaka.
Sharecafe's "Limited Spring Edition" seasonal menu is now available at the Harajuku and Hakata locations, featuring plum and lavender-inspired drinks alongside a spring-themed fried bread sandwich.
Gion Tsujiri and Saryo Tsujiri unveil special spring menu items at Daimaru Shinsaibashi to celebrate the store's 300th anniversary, featuring the luxurious Ranman parfait and Haru no Utage three-tiered feast.
Tokyo Bay Shiomi Prince Hotel introduces a new matcha-themed afternoon tea featuring melt-in-your-mouth desserts and savory delights, available from April 1 to June 30, 2026.
A limited-time afternoon tea featuring strawberry daifuku and matcha affogato debuts at Tokyo Dome Hotel's 43rd-floor sky lounge, offering panoramic views from 150m above ground.
The popular matcha butter sandwich collaboration between maccha lover and d:matcha Kyoto, which sold 600 units in just one hour during its September 2025 release, is making a comeback online after approximately six months. This limited-quantity release features premium matcha and a seasonal yuzu flavor.
Hotel Chinzan-so Tokyo's lobby lounge Le Jardin presents an afternoon tea collaboration with the historic Tsujiri tea house, featuring Uji tea paired with two types of chocolate across different periods.
Akafuku Co., Ltd. will hold a live demonstration sale at Yokohama Takashimaya's 46th Gourmet Taste Selection from February 19 to 24, 2026. Visitors can enjoy freshly made Akafuku mochi and the new Matcha Cornet from Isuzuchaya.
Grand Nikko Tokyo Daiba introduces a Japanese-style parfait featuring matcha and brown sugar, along with three spring-themed cocktails featuring cherry blossom, strawberry, and matcha flavors at The Bar & Lounge.
A new limited-edition GINZA RUSK flavor featuring stone-ground Uji matcha chocolate with a hint of sakura is now available at convenience stores nationwide starting February 9, 2026.
A visually stunning matcha parfait featuring Japanese ingredients like mochi-wrapped strawberries, red bean paste, and shiratama dumplings is available throughout March 2026 at Coffee House The Cafe.
Fujiya announces the fourth edition of their regional collaboration series, featuring Kyoto's Uji matcha in the new "Home Pie Choco Darake Burari Japan Journey (Kyoto Edition)." The limited-edition product showcases matcha's distinctive bittersweet flavor and includes six collectible wrapper designs featuring the brand's mascot "Darake-san" traveling through Kyoto.
Hotel New Otani Osaka's legendary strawberry buffet concludes its 2026 season with a stunning finale. From April 1-28, enjoy an enchanting collection of sweets combining strawberries, cherry blossoms, and matcha in this special spring celebration.
Discover the latest and most innovative sweets at Daimaru Tokyo Store, directly connected to Tokyo Station. From botanical matcha chocolate to seasonal winter treats, explore unique confections that combine traditional Japanese flavors with contemporary artistry.
THE 7th TERRACE at The Royal Park Hotel Iconic Nagoya presents a spring-themed afternoon tea featuring delicate cherry blossom pink and vibrant matcha green sweets alongside seasonal savories. Available from March 11 to April 21, 2026.
Azumino Tea Kochouan begins pre-sale of their winter specialty, Matcha Terrine, featuring premium Uji matcha in a rich, smooth dessert featured in anan magazine's chocolate special.
Akagi Nyugyo relaunches the popular Milcrea Tenku no Matcha bar ice cream with increased matcha content for an even richer flavor combination.
BAKE INC.'s sweets web media CAKE.TOKYO unveils the second edition of their Hitokuchi no Fukei project, bringing regional flavors to life with Izumo Matcha Tigré made from 100-year-old tea garden's premium green tea.
Snack Me has launched a rich matcha cookie featuring high-quality Kyoto-grown matcha. Available for a limited time through their online store until February 28, 2026.
Shiseido Parlour launches a special spring cheesecake collection featuring sakura, plain, and matcha flavors. Available from February 15, 2025 while supplies last.
From January 15 to February 28, 2026, Saryo Hassui at Suiran Kyoto presents a limited-time dessert combining classic Showa-era pudding à la mode with a sophisticated Kyoto interpretation, served in an elegant silver bowl.
Experience traditional Japanese aesthetics at Grand Prince Hotel Takanawa's limited-time tea cafe, featuring wagashi sweets and ikebana workshops in a serene garden setting designed by renowned architect Togo Murano.
Starting January 10, 2026, NOA COFFEE MATCHA SALON launches a new customizable matcha latte where you can choose from 4 matcha origins (Uji, Shizuoka, Sayama, Chiran), 3 bases, 5 sauces, and various toppings for a personalized matcha experience.
Discover the rich flavors of premium Koicha sweets from Malebranche at JR Nagoya Takashimaya's chocolate event, running from January 16 to February 14, 2026.
Experience the perfect harmony of Western and Japanese flavors with this limited-time afternoon tea featuring vibrant strawberries and aromatic matcha. Available February 15 to March 31, 2026 at Lobby Lounge Fontaine.
A luxury matcha confectionery brand introduces a new bonbon chocolat made with rice-based white chocolate and premium Uji matcha, available for a limited time at JR Nagoya Takashimaya's 2026 Amour du Chocolat event.
On January 9, 2026, two unique culinary destinations debut in Kyoto's Gion Shijo area, housed in a renovated 100-year-old machiya. A kyoto offers teppanyaki kaiseki dining, while B kyoto serves as a Japanese tea cafe-bar with views of the Kamo River.
Starting January 1st, 2026, Buttery at LaLaport Anjo will release a new seasonal millefeuille featuring elegant matcha cream and sweet red bean paste, along with lucky bags and gift sets perfect for the New Year.
Café Kitsuné Aoyama introduces a limited-edition Galette des Rois featuring fragrant Uji matcha and almond cream, complete with a cute Barista Fox fève, available from January 3, 2026.
DEAN & DELUCA Okayama introduces limited-time winter seasonal drinks perfect for the busy year-end and New Year period. The "Celebratory Shiruko" series features a new black sesame flavor alongside classic matcha, plus the returning winter favorite "Yuzu Ginger Apple."
FLIPPER'S, a brunch café operated by BAYCREW'S, opens its 6th domestic store at DIGS, a new food destination building in Shinjuku. The new location features spacious sofa seating, private rooms, and exclusive matcha menu items.
A limited-time dessert featuring rich Uji matcha flavor and smooth bavarois texture, topped with whipped cream, red bean paste, and gold leaf, available from January 2 to April 30, 2026
Ariake introduces a new matcha milk flavor of their popular Yokohama Moon Galette, combining traditional mochi with Western galette in a chewy new confection available starting November 1, 2025.
A new matcha specialty shop featuring carefully selected Uji matcha from Kyoto's historic Morihan tea house opens in Asakusa on November 5th, offering authentic Japanese cultural experiences and signature matcha sweets.
Hotel New Otani Osaka's SATSUKI LOUNGE will host a special autumn sweets buffet from October 7 to November 30, 2025, featuring French, Italian, and Japanese chestnut mont blancs, premium Uji matcha desserts, and seasonal grape treats.
Matcha Festival 2025, featuring popular matcha foods, sweets, and drinks from six shops across Japan, will be held at Granship in Shizuoka from October 23-26, 2025.
IKKYU, a Kyoto-born specialty chocolate confectionery shop, will open its first location on the basement floor of Kyoto Takashimaya S.C. on October 23, 2025, offering unique chocolates crafted with the proprietary Shōmon method.
A new premium matcha product featuring tea leaves from Yame, Fukuoka Prefecture—one of Japan's leading tea-producing regions—has been released through an e-commerce platform.
Hotel New Otani Osaka is hosting the "Super Sweets Buffet 2025 - Autumn Chestnuts and Matcha" for a limited time from October 7 to November 30, 2025. The buffet features matcha sweets using Uji's long-established "Yamasho Koyamaen" matcha, a three-country Mont Blanc tasting, and seasonal grape desserts.
A rich matcha ice bar featuring premium Nishio matcha from Aichi Prefecture will be available across Japan starting October 6th, 2025.
A new Mt. Fuji Matcha Cafe is set to open on September 15, 2025, in Fuji City, Shizuoka Prefecture. The cafe, operated by EN. Inc., will be located inside the historic confectionery shop Tago no Tsuki Takaoka Store, marking a significant step in regional revitalization efforts through matcha culture.
A new premium autumn dessert featuring three types of matcha and seasonal chestnuts has been launched. This limited-edition sweet combines rich matcha flavors with sweet chestnuts in an elegant chocolate creation.
Just opened in 2024, Toyosu Senkyaku Banrai is a popular facility where visitors can enjoy various types of gourmet food. This article introduces 24 restaurants in “Toyosu Senkyaku Banrai” where you can enjoy a sit-down meal! We will introduce restaurants by genre, including not only fresh seafood, but also ramen, udon, meat, sweets, and more, […]
Asakusa is one of Tokyo's most popular neighborhoods, packed with temples, street food, kimono experiences and traditional shopping streets. My friend and I spent a full day exploring Asakusa in kimono, riding a rickshaw, eating our way through Nakamise Street and discovering hidden spots. Here is our recommended itinerary plus extra tips for getting the most out of your Asakusa visit.
A complete guide to things to do in Hakone — from riding the Odakyu Romance Car to soaking in hot springs. Follow our team's day-trip itinerary through Hakone-Yumoto's shopping street, soba restaurants, the Open-Air Museum, a footbath cafe, and a forest day spa, plus tips on seasonal highlights and the Hakone Free Pass.